Marketing

How to Use Social Media for Research and Development
Social Media

How to Use Social Media for Research and Development

Consider this advice for getting customer feedback over Facebook and Twitter.
What to Do When the Mailman Slows Your Business Down
Marketing Materials

What to Do When the Mailman Slows Your Business Down

Business owners may be wondering about their mailing options after the U.S. Postal Service announced it would shutter nearly half of its processing centers.
How Gowalla's Deal with Facebook Affects You
Social Media

How Gowalla's Deal with Facebook Affects You

Facebook's recent hire of Gowalla's geosocial team may signal the launch of Timeline, sooner.
Get a Load of This: A Gift That Weighs Luggage
Marketing

Get a Load of This: A Gift That Weighs Luggage

Today we reveal the latest pick for our gift guide -- a digital luggage scale made by EatSmart Products. Talk about practical!
How to Use Mobile to Reach Holiday Bargain Hunters
Marketing Ideas

How to Use Mobile to Reach Holiday Bargain Hunters

Small businesses can fight the promotion clutter by using texts, apps, QR codes and other mobile marketing tactics.
Live Chat with Grant Cardone on Closing a Sale
Marketing

Live Chat with Grant Cardone on Closing a Sale

Join us for part two of a live online chat with sales pro Grant Cardone, who will share his best secrets for closing a sale.
Marketing

Indie Merchant Gift Guide

We're rolling out 10 Days of Indie Merchants Gifts in our annual celebration of unique items made by artists, designers and craftspeople.
How One Company Transformed Its Boring Products
Marketing Ideas

How One Company Transformed Its Boring Products

If your industry is full of sameness and you're having trouble figuring out how to differentiate your products, try to inject something fresh. Sometimes, all a product needs is a new name.
Getting a Kick Out of Social Responsibility
Marketing

Getting a Kick Out of Social Responsibility

The next item selected for our Indie Merchant Holiday Gift Guide is a fair-trade certified soccer ball made by Senda Athletics.
How to Make a Personal Connection with Customers
Sales

How to Make a Personal Connection with Customers

Seven ways to build relationships with prospects that lead to more sales.
No Animals Were Harmed to Make This Lip Balm
Marketing

No Animals Were Harmed to Make This Lip Balm

Today's featured item from our Holiday Gift Guide is a vegan lip balm set made by Sprout Skincare.
Making Jewelry Out of Broken Plates
Marketing

Making Jewelry Out of Broken Plates

The next item selected for our Indie Merchant Holiday Gift Guide is a necklace made by IBreakPlates.com
All I Want For Christmas Is This Beer Mug
Marketing

All I Want For Christmas Is This Beer Mug

Today's featured item from our Holiday Gift Guide is a conversation-starter made by The Man Registry.
Why Negativity Can Be Good for Your Business Blog
Branding

Why Negativity Can Be Good for Your Business Blog

Looking for a catalyst to boost visibility and engagement of your blog? Consider being critical.
Marketing Basics

Who's Willing to Bet on Your Success?

Crowdfunding will inject over 5 billion dollars into the economy this year and is becoming a powerful way to fund new ideas and generate buzz for new products and ventures.
Giving Kids the Gift of Travel
Marketing

Giving Kids the Gift of Travel

The next item selected for our Indie Merchant Holiday Gift Guide is a children's book made by Hartlyn Kids.
Marketing

12 Days of Indie Merchant Gifts: Day 1

It's here! Today we unveil the first gift selected for our Indie Merchant Holiday Gift Guide....The Shopping List Bag, by L.E. Green Bags.
A New Way to Crowdsource Customer Feedback
Market Research

A New Way to Crowdsource Customer Feedback

Napkin Labs gives businesses access to crowdsourcing and some big ideas from their most devoted fans. Consider this case study with a Boulder, Colo., startup.
Understanding the Value of a Facebook Fan
Social Media

Understanding the Value of a Facebook Fan

Think having Facebook fans doesn't matter? Consider this: People who "like" your business are three times more likely to make purchases than those who don't.
A Fashion Startup Goes Viral
Social Media

A Fashion Startup Goes Viral

Divya Gugnani, co-founder of fashion site Send the Trend, tells how she built a social business with about 200,000 Facebook fans in less than a year.
Will Black Friday and Cyber Monday Lead to a Big Payday?
Sales Techniques

Will Black Friday and Cyber Monday Lead to a Big Payday?

Early reports show that the big holiday weekend was actually big this year, but consumers are looking for deals. Will retailers still be able to turn a profit?
Why Your Small Business Should Hangout on Google+
Social Media

Why Your Small Business Should Hangout on Google+

Here are three ways your business can best utilize the latest social network.
Three Common Mistakes that Kill a Sale
Sales

Three Common Mistakes that Kill a Sale

Communications coach Carmine Gallo shares tips for avoiding the common blunders entrepreneurs make when pitching their product or service.
A Six-Step Survival Guide for Search Engine Updates
SEO | Search Engine Optimization

A Six-Step Survival Guide for Search Engine Updates

Here's how business owners can maintain their online search rankings no matter what algorithm changes the search giants make.
A Small Business Owner's Guide to Year-End Sales Success
Make the Sale

A Small Business Owner's Guide to Year-End Sales Success

With just four weeks left to bank end of year sales, there are still ways you can maximize your 2011 income. Here are five tips.
Networking Strategies for the Holidays
Networking

Networking Strategies for the Holidays

The holiday party season is a great time to meet people -- and you should have a plan.
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