Marketing

Social Media

Things You Didn't Know You Could Do With Google

Calculate complex equations, track shipments, build a Web site, and more--all on Google. Plus, how not to move a palm tree.
Online Marketing

Make Customer Testimonials Meaningful

Bring out the value of your product or service with compelling user reviews.
Online Marketing

Grow Your Biz--From eBay and Beyond

E-businesses have great opportunities--and steep competition. Develop lasting customer relationships with these e-mail marketing tactics so your first sale isn't your last.
Networking

Customize Your Referral Strategies

To optimize sales, learn to tailor your networking approach to different personality types and occasions.
Marketing Ideas

Tips for Marketing Your Service Business

Maintaining strong customer relationships is the key to creating a strong campaign.
Sales

The Wisdom (or Not) of Non-Compete Contracts

Here are some things to consider before hiring your first salesperson.
SEO | Search Engine Optimization

Become the Key(word) Master

Choose your words wisely for SEO success.
Social Media

Make Your Own Video Mashups for YouTube

Put the 'you' in YouTube with this hands-on guide to shooting, editing, and uploading your own movies and mashups.
Online Marketing

Transform Your Website Into a Sales Powerhouse

With the growing rate of internet shoppers, make sure you design your site with the customer in mind.
Online Marketing

Marketing Your Home Based Biz

Even if it's the only thing you do to promote your home based business, e-mail marketing will get you repeat business and referrals without breaking the bank.
Marketing Basics

Marketing With the Pros

There's plenty of help available when it comes to marketing. The key is choosing the right kind to help grow your business.
Branding

Five Ways to Defend Your Online Reputation

True or false, the information people find about you on the Web can have a big impact on your life. Here are five techniques to make sure that what people read about you is good (or at least true).
Sales Techniques

Getting Customers to Buy More

Want to increase profits? Try this smart upselling technique and watch sales soar.
Marketing Ideas

Taking a Green Initiative

These 3 entrepreneurs are taking advantage of green marketing tactics the right way.
Marketing Ideas

Learn to Market More Creatively

Knowledge of your industry can bring originality to your business.
Networking

Stop Blaming Your Network

Not getting the referrals you want? Stop pointing fingers and start taking charge of your company's success.
Online Marketing

Automate Your Online Business

These 4 easy steps will save you time, make you money and free you up to run your business from anywhere in the world.
Finding Customers

Maximum Customer Reach in 2008

Follow these tips for getting top visibility and increased business growth online this year.
Customer Loyalty and Retention

Test Your Customer IQ

Kick off 2008 with the latest info on American consumers. You'll find helpful tips and insights into the minds of your customers with this fun quiz.
Networking

Getting Referred By Friends and Family

Will people who like, care about and respect you always refer business to you? Not necessarily.
Branding

Colors That Bring Out Your Brand

Make sure the colors you choose are sending the right message to your customers.
Let's Make a Deal
Negotiating

Let's Make a Deal

Learn how to negotiate successfully by interpreting these 5 subconscious indicators.
Marketing Basics

Misleading Marketing Copy

You may be tempted to use them, but avoid these phrases in your advertising and marketing materials.
Sales

Use Google Apps to Build Your Business

Google is synonymous with searching the Web, but search isn't the company's sole focus.
Online Marketing

E-mail Marketing Resolutions

Implement these 5 goals for a great new year of e-mail marketing.
Public Relations

Measuring Your PR Success

Your annual PR report should contain more than just media hits. Find out what you could be missing.
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