The marketing guru says successful marketing today is about wowing 'LonelyBoy15,' not media giants.
The celebrated book author talks about muscle cars and perfect products.
The business thought leader says think 'mantra, not mission statement' and make them short, sweet and 'swallowable.'
Customer Loyalty and Retention
Marketing strategist Guy Kawasaki offers social media tips for small-business owners.
Quick response codes are getting a lot of positive buzz these days. Can they bring some to your business?
Businesses should consider these tips when using hashtags in their marketing tweets.
Sharing your data in an annual meeting can be a good way to build stronger relationships with customers and increase sales.
The co-founder of the popular mobile app offers tips for marketers looking to get the most out of Foursquare.
Top business leaders on Twitter include: Chris Brogan, Gary Vaynerchuk, and Liz Strauss. How can you get their attention? Here are eight tips:
The social media pro talks about his jibbing on cable television.
The AmEx program looks good on paper, but, for many entrepreneurs, the cost of entry may be too high.
The social-media guru talks about his controversial TechCrunch interview criticizing social-media experts with Bryan Elliott in 'Behind the Brand.'
Here, one entrepreneur offers management tips for when sales climb unexpectedly.
The author and entrepreneur explains his criticism of social-media pros from a controversial TechCrunch interview. A clip from his video with Bryan Elliott in 'Behind the Brand.'
Get ready for a new reality TV show featuring a pair of YouTube stars who produce wacky commercials for small-business owners.
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