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Marketing Basics

Seven Ways to Energize Sales

Seven Ways to Energize Sales

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When revenue hits a rut, consider these tips to help you jump-start your sales.
November 15, 2010 in Marketing Basics
Does Your Business Hand Out the Good Candy?

Does Your Business Hand Out the Good Candy?

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Three Halloween-inspired marketing tips to sweeten holiday sales
October 29, 2010 in Marketing Basics
Three Tools for Hyper-local Social Media Marketing

Three Tools for Hyper-local Social Media Marketing

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You can't outspend Fortune 500 companies, but you can change the game.
October 21, 2010 in Targeting Niche Markets
Marketing a Seasonal Business All Year 'Round

Marketing a Seasonal Business All Year 'Round

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Make fall a fruitful time even if your business runs hot and cold.
October 14, 2010 in Customer Loyalty and Retention
Five Market-Research Tools for Twitter

Five Market-Research Tools for Twitter

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These sites will help you cut through the noise and reach the customers you want.
October 6, 2010 in Market Research
Conducting Market Research

Conducting Market Research

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You may have a great idea for a product or service, but before you go any further, first make sure there's a market for it.
September 30, 2010 in Market Research
Five Tips for Marketing to College Students

Five Tips for Marketing to College Students

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Use these strategies to help you hit a constantly moving target.
September 24, 2010 in Targeting Niche Markets
How to Do Market Research--The Basics

How to Do Market Research--The Basics

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Is your business a product in search of a customer? Use these tips to create a product or service customers will clamor for.
September 23, 2010 in Market Research
Loyalty Marketing in Action

Loyalty Marketing in Action

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What you can learn from Neiman Marcus' loyalty program
August 19, 2010 in Customer Loyalty and Retention
Big Marketing Stunts, Small-Business Style

Big Marketing Stunts, Small-Business Style

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Creating buzz around your business is tough, but it's nothing compared to keeping that momentum going.
August 3, 2010 in Marketing Basics

The Art of Feel-Good Loyalty Incentives

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Reward your customers -- they'll reward you with repeat business.
How to Identify and Reach Underserved Markets

How to Identify and Reach Underserved Markets

Go beyond demographics by targeting specific types of people.
June 24, 2010 in Market Research
Put Your Customers to Work for You

Put Your Customers to Work for You

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Client referral incentives can be a valuable and inexpensive way to build a business.
June 21, 2010 in Finding Customers
Make Live Events Part of Your Marketing

Make Live Events Part of Your Marketing

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Face-to-face experiences can have a big impact on your business.
June 1, 2010 in Finding Customers

Six Ways to Create a Memorable Customer Experience

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The devil is in the details--are you paying attention to the 'little things?'
Marketers, Meet Your Future Customers

Marketers, Meet Your Future Customers

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Young consumers and Latinos are fueling the economic recovery.
May 12, 2010 in Finding Customers
The Dos and Don'ts of Social Networking

The Dos and Don'ts of Social Networking

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Use these tips to maximize your time and get the most out of your online efforts.
May 10, 2010 in Finding Customers

What's in It for Me?

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Five steps to creating a customer-focused experience that will set you apart from the crowd.

How Google's Keyword Tool Can Point You Toward Profits

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A quick and dirty way to validate your niche market
April 16, 2010 in Market Research

Deciphering Your Website Traffic Reports: Five Tips

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That report contains information you can use to to get more visitors and grow your business.
April 9, 2010 in Market Research
Free--Yes, Free!--Marketing Resources

Free--Yes, Free!--Marketing Resources

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Give your campaigns a boost with these no-cost tools.
March 22, 2010 in Marketing Basics

Great Referrals Aren't Accidents

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Make networking part of your relationship-building strategy, and you'll see real results.
March 8, 2010 in Finding Customers

10 Common--and Effective--Emotional Triggers

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Spur potential customers into action by using these cues in your marketing campaign.
March 2, 2010 in Marketing Basics

Five Ways to Show Customers You Care

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Show them love year-round, and they'll return the favor.
February 25, 2010 in Customer Loyalty and Retention

The Power to Change Communities

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A cause marketing campaign can increase your businesses sales and drive good publicity.
February 22, 2010 in Finding Customers

Use Marketing to Stay Strong in a Weak Economy

Shrewd business owners see opportunity in a down market.
February 10, 2010 in Finding Customers
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How to Learn 'Tech Speak'

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Need to communicate with your developers? Expert Nelly Yusupova offers these three tips on how to become more tech li...
Presented by
Mark Cuban Ben Kaufman Alexander Mendeluk Bret Michaels Scott Heiferman

Mark Cuban

Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."

Ben Kaufman

Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."

Alexander Mendeluk

Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."

Bret Michaels

Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."

Scott Heiferman

Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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