Marketing Basics
Five Signs You Need a Marketing Makeover
BY Susan Gunelius
If you can identify any of these red flags, then it's probably time to retool your business's marketing strategy. Which Service Will Get You on Your Customers' Map?
BY Mikal E. Belicove
Not all location-based social networking service providers are alike. SXSW's Customer Finding Tools of Tomorrow
BY Diana Ransom
SXSW shines a spotlight on firms that can help business owners connect with customers. Here's a look. Six Tips for Building Buzz on a Budget
BY Gwen Moran
Six tips for building buzz on the cheap. Chris Brogan on the Art of Brevity
BY Chris Brogan
In a world of distractions, how do you stand out? Here's some advice for getting in front of your intended audience. Two Weeks to Startup: Day 2. Research Your Business Idea
BY Kimberly Stansell
Carving out a niche in the marketplace is crucial to survival. Here's how to evaluate your chances of success. What's Behind Products That Customers Fall in Love With
BY Virginia Postrel
You don't want customers to just buy your product--you want them to get emotional about it. Four Steps to Launching a Loyalty Program
BY Roger L. Brooks
Structured programs can help you grow your business, retain customers and trump the competition. Review: Capsule, CRM for Small Business
BY Jonathan Blum
The pros and cons of an online tool that focuses on managing the sales pipeline. Small Marketing Changes With a Big Impact
BY Rosalind Resnick
Try these seven low-cost ways to boost small-business sales. Seven Ways to Energize Sales
BY Kim T. Gordon
When revenue hits a rut, consider these tips to help you jump-start your sales. Does Your Business Hand Out the Good Candy?
BY Gail Goodman
Three Halloween-inspired marketing tips to sweeten holiday sales Three Tools for Hyper-local Social Media Marketing
BY Shane Gibson
You can't outspend Fortune 500 companies, but you can change the game. Marketing a Seasonal Business All Year 'Round
BY Gail Goodman
Make fall a fruitful time even if your business runs hot and cold. Five Market-Research Tools for Twitter
BY Jay Conrad Levinson and Shane Gibson
These sites will help you cut through the noise and reach the customers you want. Conducting Market Research
BY Entrepreneur Staff
You may have a great idea for a product or service, but before you go any further, first make sure there's a market for it. Five Tips for Marketing to College Students
BY Geoff Williams
Use these strategies to help you hit a constantly moving target. How to Do Market Research--The Basics
BY Lesley Spencer Pyle
Is your business a product in search of a customer? Use these tips to create a product or service customers will clamor for. Loyalty Marketing in Action
BY Roger L. Brooks
What you can learn from Neiman Marcus' loyalty program Big Marketing Stunts, Small-Business Style
BY Geoff Williams
Creating buzz around your business is tough, but it's nothing compared to keeping that momentum going.The Art of Feel-Good Loyalty Incentives
BY Roger L. Brooks
Reward your customers -- they'll reward you with repeat business. How to Identify and Reach Underserved Markets
Go beyond demographics by targeting specific types of people. Put Your Customers to Work for You
BY Jennifer Lawler
Client referral incentives can be a valuable and inexpensive way to build a business. Make Live Events Part of Your Marketing
BY Kim T. Gordon
Face-to-face experiences can have a big impact on your business.Six Ways to Create a Memorable Customer Experience
BY Sydney Barrows
The devil is in the details--are you paying attention to the 'little things?' Marketers, Meet Your Future Customers
BY Kim T. Gordon
Young consumers and Latinos are fueling the economic recovery.Ads by Google
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60 Second Solutions
How to Go Mobile on a Budget
Michael Schneider, CEO of Mobile Roadie, offers tips for small businesses looking to take their businesses mobile.
Presented by
Mark Cuban
Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."
Ben Kaufman
Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."
Alexander Mendeluk
Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."
Bret Michaels
Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."
Scott Heiferman
Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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