Online Marketing

3 Tips for Optimizing Video for Search
SEO | Search Engine Optimization

3 Tips for Optimizing Video for Search

Search Engine Land editor Danny Sullivan on ways you can make sure your videos are discovered online.
3 Steps to an Online Marketing Makeover
Online Marketing

3 Steps to an Online Marketing Makeover

From content and email marketing to social media, John Jantsch shares tips and resources for building a stellar web presence for your business.
Webinar: Smarter Online Marketing With John Jantsch
Marketing Basics

Webinar: Smarter Online Marketing With John Jantsch

Join us Wed. Nov. 14, at 12 noon Eastern for a free webinar, 7 Stages of a Total Online Presence, with Duct Tape Marketing's John Jantsch.
Is Instagram on the Web Worth It for Your Business?
Social Media

Is Instagram on the Web Worth It for Your Business?

Users of the popular photo editing app can now post images to the web -- but it might not be right for everyone.
The Secrets of Viral Videos
Online Marketing

The Secrets of Viral Videos

There is no surefire formula to get your video to go viral. But here are a few tips to get people watching.
3 Ways to Promote Your Brand Without Facebook
Online Marketing

3 Ways to Promote Your Brand Without Facebook

Here's how you can boost your brand without using the world's largest social network.
Small-Business Owners Spending More Time, Money on Social Media [Infographic]
Social Media

Small-Business Owners Spending More Time, Money on Social Media [Infographic]

A new survey reveals that small businesses are increasing their social media marketing efforts.
How Shopatrend Used Instagram to Attract New Customers
Online Marketing

How Shopatrend Used Instagram to Attract New Customers

The online clothing boutique leveraged their keen visual sense to market their company at little cost with Instagram.
How to Take Advantage of Online Training Tools
Training

How to Take Advantage of Online Training Tools

More small businesses are turning to online training. Here's how your team can take advantage of the growing amount of resources.
5 Free Tools for More Powerful Pinterest Marketing
Apps & Software

5 Free Tools for More Powerful Pinterest Marketing

Make the most of your online marketing campaign without spending any money.
5 Ways Instagram Can Boost Your Marketing Plan
Social Media

5 Ways Instagram Can Boost Your Marketing Plan

These strategies can help increase your reach -- and revenue.
Everything You Need to Create Stellar Online Videos
Online Marketing

Everything You Need to Create Stellar Online Videos

How to produce online video that rivals the pros and puts your business in its best light.
Getting Started on Google +
Online Marketing

Getting Started on Google +

A step-by-step guide to creating a presence on the fast-growing social network of 250 million users, from the former chief evangelist for Apple.
5 Ways 'Big Data' Is Changing the World
Online Marketing

5 Ways 'Big Data' Is Changing the World

From shoe shopping to privacy concerns, 'big data' has big implications.
How to Create an E-Mail Marketing Campaign That People Will Notice
Online Marketing

How to Create an E-Mail Marketing Campaign That People Will Notice

Infiltrate the inbox with e-mail marketing that is actually engaging and less likely to be deleted.
Using SEO to Get Inside Your Customer's Head
Online Marketing

Using SEO to Get Inside Your Customer's Head

Choosing and using the right keywords for your Google ads can drive clicks and sales.
How Facebook Tools Can Revitalize Ad Campaigns
Social Media

How Facebook Tools Can Revitalize Ad Campaigns

Tips to throw an event, announce a party or simply query your customers, all from your fan page.
Achieving Your Business Dreams on the Web
Marketing

Achieving Your Business Dreams on the Web

Creating an irresistible Internet presence relies on credibility, content and casting a wide marketing net.
7 Ways LinkedIn Can Drive More Traffic to Your Website
Social Media

7 Ways LinkedIn Can Drive More Traffic to Your Website

LinkedIn isn't just for networking. Here's how it can drive more traffic to your website than Facebook and Twitter.
3 Things You Need to Know About LinkedIn's Company Pages
Online Marketing

3 Things You Need to Know About LinkedIn's Company Pages

The redesign of the professional networking site gives you more marketing opportunities.
What You Can Learn from Celebrities About Social Media
Social Media

What You Can Learn from Celebrities About Social Media

When it comes to engaging with your followers, sometimes it helps to think like you're famous.
5 Underutilized LinkedIn Marketing Tools
Social Media

5 Underutilized LinkedIn Marketing Tools

LinkedIn's Marketing Solutions team offers tips on how to get the most out of the site's tools.
Common Google AdWords Mistakes and How to Avoid Them
Online Marketing

Common Google AdWords Mistakes and How to Avoid Them

Google AdWords can be a great sales generator, if you know how to use it.
What Is Vooza and Why Should You Care?
Online Marketing

What Is Vooza and Why Should You Care?

Hilarious videos from possibly faux company Vooza can offer every business owner a lesson in creativity.
3 Ways to Generate Better Leads on Facebook
Social Media

3 Ways to Generate Better Leads on Facebook

How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
The 3 Most Important Online Marketing Metrics to Monitor
Online Marketing

The 3 Most Important Online Marketing Metrics to Monitor

Identifying and tracking the right metrics can help you achieve your business goals and improve your search engine rankings.
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