Social Media

10 Reasons Your YouTube Videos Aren't Popular
Social Media

10 Reasons Your YouTube Videos Aren't Popular

Before starting production on your small-business YouTube video, review these tips to help avoid "audience disconnect" and attract viewers.
Biz Stone's Answer to the Search Engine Has Arrived, But Will Anyone Use It?
News and Trends

Biz Stone's Answer to the Search Engine Has Arrived, But Will Anyone Use It?

Twitter co-founder Biz Stone has launched a Q&A app called Jelly with the mission of making the world 'a more empathetic place.'
How to Attract the Right Kind of Twitter Audience
Social Media

How to Attract the Right Kind of Twitter Audience

First, determine your strategy -- local leads, a national following or international visibility -- then follow these tips for attracting an audience.
Pinterest Buys Startup Specializing in Visual Search Technology
Social Media

Pinterest Buys Startup Specializing in Visual Search Technology

Pinterest has announced its acquisition of VisualGraph, a San Francisco-based purveyor of image recognition and visual search technology.
New Study Details Who Is Using Social Media and When
News and Trends

New Study Details Who Is Using Social Media and When

These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
Who Owns Your Feed? Film Reviewer's Tweet Becomes Full-Page NY Times Ad
Social Media

Who Owns Your Feed? Film Reviewer's Tweet Becomes Full-Page NY Times Ad

CBS Films turned a film critic's tweet into a full-page newspaper ad, calling into question the legalities of content appropriation on Twitter.
Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013
Startup Basics

Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013

Here, we count down our most-viewed videos from the last 12 months.
Facebook Sued for Allegedly Using Your Private Messages to Trigger Ads
Social Media

Facebook Sued for Allegedly Using Your Private Messages to Trigger Ads

How much access is Facebook giving advertisers to your 'private' messages?
5 Online Faux Pas That Will Doom Your Networking Potential
Online Marketing

5 Online Faux Pas That Will Doom Your Networking Potential

Make sure these things are in check to maximize the impression you make when networking online.
Why It Might Be Time to Ditch Your Facebook Strategy
Social Media

Why It Might Be Time to Ditch Your Facebook Strategy

Here's what you can do now if you've noticed a recent drop in traffic from Facebook.
Get Started Building Your Brand on Twitter
Branding

Get Started Building Your Brand on Twitter

Answer these four questions about your company in order to determine just how you want to brand yourself.
Should Your Salary Be Made Public?
Business Management

Should Your Salary Be Made Public?

Social media startup Buffer is all about transparency, going so far as to publish employee salaries online.
Entrepreneur's 10 Hottest Stories About Social Media in 2013
Social Media

Entrepreneur's 10 Hottest Stories About Social Media in 2013

It was a crazy year for Facebook, Twitter, LinkedIn - you name it. Here's a roundup of our most clicked-on stories about social media.
The One Reason Vine Isn't as Great as it Could Be
Social Media

The One Reason Vine Isn't as Great as it Could Be

The video-sharing application has the potential for greatness, but there's one thing holding it back.
Want to Make a Successful YouTube Video? Read This.
Social Media

Want to Make a Successful YouTube Video? Read This.

Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
Why Stellar Customer Service Is Key to Building Your Online Brand
Social Media

Why Stellar Customer Service Is Key to Building Your Online Brand

If you and your employees truly believe the customer is always right, you can build one heck of a successful brand using social media.
Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)
Social Media

Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)

Keep these important details in mind when formulating your social-media strategy for the New Year.
The Top Visual Design Trends for 2014 (Infographic)
Online Marketing

The Top Visual Design Trends for 2014 (Infographic)

Witches, beards and Instagram will dominate the year to come.
Facebook Is a Fundamentally Broken Product That Is Collapsing Under Its Own Weight
Social Media

Facebook Is a Fundamentally Broken Product That Is Collapsing Under Its Own Weight

Why Facebook won't be the only winner in the social-mobile world.
Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.
News and Trends

Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

A data journalist's deep dive into the Twitterverse revealed that the median Twitter account has just one follower.
How to Become a YouTube Partner
Social Media

How to Become a YouTube Partner

It costs nothing and is strictly optional, so if you're willing to put in the work to promote your videos, you could create a new income stream for your business.
Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013
SEO | Search Engine Optimization

Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013

A look at what people worldwide were searching for most online this year.
Make Your Voice and Look an Active Part of Your Brand
Branding

Make Your Voice and Look an Active Part of Your Brand

How you sound and dress influence how people perceive you, so be thoughtful and consistent.
How to Make the Most of Your Brand's Social Media Content
Social Media

How to Make the Most of Your Brand's Social Media Content

Your followers are looking for content that is helpful or entertaining. Here's how to offer them something they can use, love and share with their friends.
Twitter Testing 'Nearby' Service to Show Users Local Tweets
Social Media

Twitter Testing 'Nearby' Service to Show Users Local Tweets

The new service shows the messages of other nearby users, whether you follow them or not.
Branding

How Staying True to Your Company DNA Can Grow Your Brand

Danielle Snyder of jewelry line DANNIJO talks about how rubbing shoulders with celebs, socializing her life and being selective with partnerships helped her brand become a success.
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