Social Media

Facebook's Hashtags Might Not Be as Social as You Think
Social Media

Facebook's Hashtags Might Not Be as Social as You Think

A new report says posts with hashtags get less viral reach than posts without.
6 Steps to Finding Your Twitter Audience
Online Marketing

6 Steps to Finding Your Twitter Audience

Use this step-by-step guide to find and connect with the people who want your content most.
Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)
Social Media

Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)

Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.
HootSuite Gets Serious About Social Media Security With New Partnership
Security

HootSuite Gets Serious About Social Media Security With New Partnership

The popular social-media dashboard will offer a new series of features to its enterprise-level customers.
Pinterest Marketing Tips: What You Can Learn From 20 Big Brands
Social Media

Pinterest Marketing Tips: What You Can Learn From 20 Big Brands

Not sure what you're doing on Pinterest? These companies have it down and offer some useful marketing ideas you can use.
Foursquare Testing 'Sixth Sense' Location-Based Recommendations
Social Media

Foursquare Testing 'Sixth Sense' Location-Based Recommendations

New feature will proactively help users discover businesses and other interests they otherwise might miss.
Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr
Social Media

Twitter Unveils New Conversation Format, Buys Social-Media Tracking Company Trendrr

In a double dose of Twitter news, the microblogging site rolled out an update that makes it easier to track back-and-forth communications and announced its purchase of Trendrr, a social-media engagement tracking company that specializes in following social chatter about TV content.
A Social-Media Marketing Primer Even Your Mom Can Handle
Social Media

A Social-Media Marketing Primer Even Your Mom Can Handle

Don't hold back on using social-media marketing because you're not tech savvy. Here are a few simple ways to get started.
New Facebook Update Makes Creating and Managing Promotions Easier
Social Media

New Facebook Update Makes Creating and Managing Promotions Easier

Businesses are now allowed to use comments, likes or messages as entries, and use likes as a voting mechanism in promotions.
3 Ways Entrepreneur Editor Amy Cosper Rocks on Twitter
Social Media

3 Ways Entrepreneur Editor Amy Cosper Rocks on Twitter

Our fearless editorial leader has been named among the smartest women on the popular social-media site.
5 Ways Social Media Can Destroy Your Business
Social Media

5 Ways Social Media Can Destroy Your Business

Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.
The Real Generation Gap: How Adults and Teens Use Social Media Differently (Infographic)
Social Media

The Real Generation Gap: How Adults and Teens Use Social Media Differently (Infographic)

Your customers are on social media, but which network should you use to reach them? It might depend on their age.
How to Make Company Announcements in Buzzworthy Ways
Public Relations

How to Make Company Announcements in Buzzworthy Ways

With J. Crew debuting a new catalog on Pinterest and MTV announcing its Video Music Award nominees on Instagram and Vine, it seems relying solely on press releases is a strategy of the past.
3 Ways to Boost Your Social ROI
Social Media

3 Ways to Boost Your Social ROI

These free tools and tested techniques can help you increase your return on your social investment.
How to Keep Your Pinterest Boards Fresh, Fun and Relevant
Social Media

How to Keep Your Pinterest Boards Fresh, Fun and Relevant

Making sure your social media content is fresh and new is challenging. Here are a few editing tips to help keep your Pinterest boards inventive and interesting.
Facebook Gives Businesses Free Access to Shutterstock Images for Ads
Social Media

Facebook Gives Businesses Free Access to Shutterstock Images for Ads

The social network is also updating its photo uploader tool and the Pages mobile app.
8 Steps to Planning for a Social-Media Crisis (Infographic)
Social Media

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.
Instagram Tells App Developers Not to Use 'Insta' or 'Gram' in Their Names
Apps & Software

Instagram Tells App Developers Not to Use 'Insta' or 'Gram' in Their Names

New brand guidelines make life difficult for many apps that benefit Instagram users and helped the photo-sharing service grow.
Why Going Big on Social Media Can Backfire
Social Media

Why Going Big on Social Media Can Backfire

Our ASK the Expert columnist PR maven Rebekah Epstein tells us why entrepreneurs should focus on only a few social media networks when looking to generate buzz.
How to Tweet With Purpose
Online Marketing

How to Tweet With Purpose

Joining Twitter and amassing followers is just half the battle. You'll need to figure out how to keep them coming back -- and buy something when they do.
20 Questions With Ben Huh, Founder of Cheezburger
Profiles

20 Questions With Ben Huh, Founder of Cheezburger

The man behind the LOLcats phenomenon shares his first business idea, what he learned from his worst boss and why he hopes Momofuku's David Chang will invite him to dinner.
How to Use App Store Optimization to Get Attention
SEO | Search Engine Optimization

How to Use App Store Optimization to Get Attention

Making an app available is part of the equation. Helping people find it is a whole other ballgame.
How Not to Fire Employees in the Social Media Age (We're Looking at You, Tim Armstrong)
Managing Employees

How Not to Fire Employees in the Social Media Age (We're Looking at You, Tim Armstrong)

In today's social-media dominated environment, a firing can have serious negative consequences on the reputations of both the employee and the employer.
As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement
Social Media

As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

Curalate uses image recognition software to give marketers more insight into their Instagram and Pinterest posts.
Want to Supersize Your LinkedIn Page? Focus on the 3 C's
Social Media

Want to Supersize Your LinkedIn Page? Focus on the 3 C's

PR expert Rebekah Epstein gives us the skinny on how to attract more people to your company's LinkedIn page.
Why Short Videos Are Wildly Popular Over Social Media
Social Media

Why Short Videos Are Wildly Popular Over Social Media

Yes, you can produce creative and compelling marketing videos in 15 seconds -- or less.
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