Social Media

The 5 Factors of Social-Media Marketing Most People Don't Consider
Social Media

The 5 Factors of Social-Media Marketing Most People Don't Consider

A recent Gallup poll proclaimed that social media marketing has little effect on whether people buy products, but it may not tell the whole story.
How to Appropriately Promote Yourself on YouTube
Social Media

How to Appropriately Promote Yourself on YouTube

YouTube is an untapped opportunity for personal promotion. Here are some tips for doing it right.
New Legislation Would Make Banning Negative Yelp Reviews Illegal
Social Media

New Legislation Would Make Banning Negative Yelp Reviews Illegal

Your right to write angry Yelp reviews may soon become law.
Apple May Scoop Up This Struggling Social Network
Social Media

Apple May Scoop Up This Struggling Social Network

It has been reported that Apple is looking to give social another shot by acquiring this startup.
The Steps Businesses Can Take to Avoid a Serious Social-Media Blunder (Infographic)
Social Media

The Steps Businesses Can Take to Avoid a Serious Social-Media Blunder (Infographic)

Here's what companies can learn from DiGiorno Pizza's Twitter mistake and misappropriation of #WhyIStayed.
How Facebook Is About to Get More Like YouTube
Social Media

How Facebook Is About to Get More Like YouTube

Look out, YouTube. Facebook is flexing its video muscle with these two new features that marketers will eat up.
Gone in a Flash: Twitpic to Shut Down Following Dispute With Twitter
Social Media

Gone in a Flash: Twitpic to Shut Down Following Dispute With Twitter

The image sharing site is closing down after Twitter requested it drop its trademark application.
Marketing Trends Experts Want You to Avoid
Social Media

Marketing Trends Experts Want You to Avoid

Some of our favorite experts in social media and marketing reveal their current least favorite trends.
The Grand Ole Opry Gets Hip to Hashtags to Harvest a New Audience Online
Social Media

The Grand Ole Opry Gets Hip to Hashtags to Harvest a New Audience Online

The 90-year-old country music venue uses millennial marketing techniques to capture followers for a new century.
Should Complaining About Work on Social Media Be a Fireable Offense?
Social Media

Should Complaining About Work on Social Media Be a Fireable Offense?

A federal agency has ruled that two trash-talking employees fired by a Connecticut bar and grill in 2011 must be rehired by owners no later than this Friday.
YouTube Creators Can Now Receive 'Tips' Directly From Fans
Social Media

YouTube Creators Can Now Receive 'Tips' Directly From Fans

The feature, which was announced earlier this summer, has quietly launched.
How to Get More Interaction on Google+ (Infographic)
Social Media

How to Get More Interaction on Google+ (Infographic)

Photos apparently outperform all other types of content on Google's social network.
Why You Must Message Customers as Thoughtfully as You Do Friends
Social Media

Why You Must Message Customers as Thoughtfully as You Do Friends

The power of mobile marketing to attract and retain customers turns against entrepreneurs who forget there is a person receiving that message.
5 Predictions About the Growing Power of Online Customer Reviews
Social Media

5 Predictions About the Growing Power of Online Customer Reviews

The influence of a single customer's opinion will continue to grow in sync with the pervasiveness of social media.
The 3 Elements of an Irresistible Blog, Regardless of Your Budget
Social Media

The 3 Elements of an Irresistible Blog, Regardless of Your Budget

People ignore sales pitches but love stories. Happily, it costs little to tell potential customers the story of you, your business and what you offer.
Facebook Says People Respond 20 Percent Faster Using Messenger App
Social Media

Facebook Says People Respond 20 Percent Faster Using Messenger App

The social network tries again to sell us on using its standalone messaging app.
Not a Born Writer? You Could Still Master This Branding Skill.
Social Media

Not a Born Writer? You Could Still Master This Branding Skill.

How to deliver content and resources that your target audience will find valuable.
The Ultimate Guide to Outreach on Social Media
Social Media

The Ultimate Guide to Outreach on Social Media

Four big ways to get responses from people the popular and famous.
4 Simple Steps to Plan a Successful Tweetup
Social Media

4 Simple Steps to Plan a Successful Tweetup

For those people constantly on Twitter, planning a tweetup can help bring online relationships offline. Not only does it help with networking but also building your personal brand.
To Better Help Businesses, Pinterest Unveils Improved Analytics Platform
Social Media

To Better Help Businesses, Pinterest Unveils Improved Analytics Platform

The photo-pinning social network is taking its analytics platform to the next level by offering new features in a prettier format.
10 Surprising Things You Should Know About Social Media (Infographic)
Social Media

10 Surprising Things You Should Know About Social Media (Infographic)

Learn the six different networks within Twitter, Pinterest's best days, and what breeds the most engagement on Facebook.
9 Tips for Packing Your Brand's Message Into a 15-Second Instagram Video
Social Media

9 Tips for Packing Your Brand's Message Into a 15-Second Instagram Video

The video feature is a free and powerful tool for marketing.
5 Social-Media Marketing Lessons From the ALS Ice Bucket Challenge
Social Media

5 Social-Media Marketing Lessons From the ALS Ice Bucket Challenge

No one can be certain what social-media gambit will go viral but the mania for dumping icy water on each other offers helpful pointers.
Vine Adds Importing and Editing Features to Its App
Social Media

Vine Adds Importing and Editing Features to Its App

Users can now use videos shot outside of Vine to use on their account.
Your Twitter Timeline Is About to Get a Lot More Cluttered
Social Media

Your Twitter Timeline Is About to Get a Lot More Cluttered

Up until now, your timeline was limited to tweets and retweets from people you follow. But that's all changing.
5 Guidelines for Social-Media Posts That Hit the Mark
Social Media

5 Guidelines for Social-Media Posts That Hit the Mark

The is no formula for posts that go viral but you can resonate with your audience consistently.
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