Starting a Business

Choosing a Product or Service to Sell
Product Development

Choosing a Product or Service to Sell

Ready to break into a new market? Answering these 29 questions will determine if the product or service you want to sell deserves your commitment.
Your Business Plan

A Simple Business Plan

It's a biz plan, not a doctoral thesis! Find out why an elaborate plan can weigh you down -- and how to keep it simple.
Your Business Plan

Know Your Competition

Whether you're creating a new business plan or revamping an old one, knowing what your competitors are up to can save your business.
Business Ideas

Dream On!

A booming industry built around a good night's rest is fulfilling many entrepreneurs' sweet dreams.
Business Ideas

Licensee, License Do

Is your business ready for the boost that comes from licensing?
Success Stories

Power House

Muscling in on fitness chains, this entrepreneur thrives using his body and soul.
Business Ideas

How to Buy and Sell Products for a Living

Thousands of people worldwide have discovered they can start a business by buying new and used products cheaply and reselling them for a profit. Find out how you can join their ranks.
Startup Basics

Countdown to Startup

Not sure where to begin your startup efforts? This 12-step process will help you be up and running before you know it.
Startup Basics

The Role of the Entrepreneur

By understanding your place in the economy, you can better position yourself for success.
Success Stories

An Out-of-This-World Business

With larger PC-makers struggling, why is Alienware doing so well?
Success Stories

Sampling Sweet Success

Life is sweet for two visionaries who mix sugary treats with style.
Success Stories

Making Waves

For the brothers who made the fish taco a million-dollar industry, it's all relative.
Success Stories

Groomed for Success

Some would-be grooms need a little direction in finding the perfect diamond. Here come the guides.
Success Stories

Breakfast of Champions

Tapping into a widespread passion, these entrepreneurs hope to make everyone's favorite breakfast food an all-day event.
Success Stories

Beauty for a Buck

Challenging the industry standard of costly cosmetics, e.l.f. says, "The buck stops here."
Success Stories

Spelunking Brought Them a Goldmine

Once these entrepreneurs bought the land they used to spelunk on to start a theme park, they began the adventure of a lifetime.
Success Stories

From Couch Potato to Furniture King

This entrepreneur started his furniture company on a whim, but this one-time joke biz has become a runaway success.
Success Stories

$45 Million So Far--and No End in Sight

This $45 million web-hosting company has grown at a breakneck speed--and it all started in an apartment with no outside financing.
Your Business Plan

Conducting a Market Analysis for Your Business Plan

One of the most critical sections of your business plan is your market analysis. Find out just what information you need to know about your potential customers.
Choosing a Business Structure

What Is a "Close Corporation"?

This corporate status allows you to operate less formally, but the restrictions on corporate shares may prove to be a burden.
Choosing a Business Structure

Partnership 101

You can create a partnership based on an oral agreement, but it's much smarter to put it in writing.
Choosing a Business Structure

Taxing Matters

Mixing two business structures could be confusing.
Finding Ideas

Be the Brains of the Operation

Get your mind in gear, and start brainstorming with tips and tricks from an idea expert.
Choosing a Business Structure

LLC Basics

This hybrid entity brings together some of the best features of partnerships and corporations, and is a great choice for entrepreneurs who want to move beyond the sole proprietorship.
S Corporation Basics
Choosing a Business Structure

S Corporation Basics

This type of corporation can be great for small businesses because it eliminates the double taxation of standard corporations.
5 Steps for Turning Your Invention Ideas Into a Product
Product Development

5 Steps for Turning Your Invention Ideas Into a Product

Got a great idea for an invention but not sure what to do with it? Turn your dream into a marketable product with these easy steps.
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