Authenticity: Page 7
Why Job Applicants Sent This Fitness Event Company Chocolate Molds of Their Feet
When you're getting 5,000 resumes a month, how do you make sure recruits embody your company culture?
Don't Get Too Fancy in Your Marketing -- Authenticity Always Wins
Focus less on the product and more on the company and the people who work there.
What Switching to Lyft Taught Me About Tech's Authenticity Problem
It's a mistake to think impersonal efficiency is all that people want from customer service.
Life Lessons From 6 Unsung Leaders Who Rose to the Occasion
In our celebrity-fixated culture we too often overlook ordinary people who tackle immense challenges without applause.
Stop Trying to Make Yourself Fit a Career That's Not Right For You
A new assessment tool guides users toward ventures and business models that are a more natural match for their inherent personality traits.
8 Entrepreneurs Reveal How They Discern Reflection From Regret
There's a time and place for both an emotional and a logical assessment each time you stumble.
The Unsung Hero of Authentic Communication? Facebook Live.
That sound bite you film will be a nugget of easily digestible knowledge for your audience members
Attract an Audience with Authenticity
'Survivorman' Les Stroud teaches us importance of technology and knowing how to use it to your benefit.
Who's the Next PewDiePie?
YouTubers with an authentic voice are using the platform to turn 15 minutes of fame into cross-promotional multimillion-dollar brands.
How Can Brands Appeal to Millennials? Watch This Facebook Live May 17.
Entrepreneur.com's associate editor and editorial assistant will talk about how brands can tap into the values and interests of the oft-misunderstood generation on the next #AskEntrepreneur Facebook Live.
If This Is How You're Doing Authenticity You're Doing It Wrong
Trying to be an authentic version of somebody else isn't going to cut it.
Upgrade Your Email Game to Convert One-Time Donors to Recurring Supporters
Most nonprofits aren't taking full advantage of one of the most powerful (and cost-efficient) tools in their fundraising playbook.
Lessons on Helping People Bloom Learned In the Greenhouse
Orchids are finicky plants that bloom magnificently once you have managed to get their environment right. People are similar, and usually less finicky.
4 Outdated Tactics That Sabotage Your Sales
It seems counterintuitive, but you'll close more deals if you stop pitching. Ask questions, listen and get to know what your prospective client really needs.
5 Ways Businesses Can Reach 'Generation Z'
Gen Z is proving to be a voice of acceptance and change. Is your company appealing to its members in ways that will work?