Consumer: Page 9

Technology

Key Points to Remember While Building your First Chatbot

The way a bot behaves can make or break the bot experience in more ways than one

Growth Strategies

How This Entrepreneur is Winning Indian Consumers With His Yogurt Delight

A foodie by passion, it didn't take him much time for this entrepreneur to think of designing something well within his comfort zone

Growth Strategies

#7 Tips to Make Your Consumer Start-up Stand Out

Consumer products have to be simple and if they solve a real problem, they get word of mouth growth.

Technology

#8 Ways to Conserve Energy and Save Cost

Last year, around 80 per cent of the big companies have emission reduction targets in place, says a recent survey by Carbon Disclosure Project (CDP).

Growth Strategies

6 Reasons Why Brand Purposing Outplays Positioning

The first thing that comes to mind while thinking of brand building is positioning

Entrepreneurs

Why India Needs a New Breed of Social Entrepreneurs

With Swachh Bharat Abhiyan's popularity across the country, time is ripe for a new breed of social entrepreneurs to emerge

Growth Strategies

How These Legacy Footwear Brands are Adopting New Trends

According to a KPMG report, the footwear sector has the potential to grow up to $80 billion, or eight times its present size by 2030.

News and Trends

What Will the Future of Connected Homes Look Like ?

Our personal spaces are getting physically smaller, but growing virtually, thanks to the exponential boom in technology and connected devices

Starting a Business

#7 Things to Consider Before Starting an Online Rental Start-up

Each and every entrepreneur must have a good knowledge about their target market

Technology

A Smart TV With the Sound Output of 30 Watts in 32 Inches is Made in India

70-80% Smart TVs are being purchased for watching normal content.

Growth Strategies

This Company Deviated From Traditional Business to Grow Bigger

Srei is now one of India's largest infrastructure equipment company with consolidated assets worth $5.5 billion

Leadership

Why Millennials Have the Ideal Attitude to be Future Business Leaders

Accepting the absolute majority of millennials in the talent pool, business leaders are looking for improved methods to make the most of what this generation has the potential to offer

Starting a Business

# 5 Things We Learnt After Moving to India to Start Our Business

It's not just domestic brands that are trying to grow and meet consumer needs, international brands have joined the race, too

Marketing

#10 Commandments of Content Marketing for Start-ups

Churning out original, insightful and even actionable content are reduced to ashes if you're aiming at the wrong target

Technology

How AI is Making Retail Shopping Experience Simpler for E-commerce Consumers

Big Data was introduced to create a hyper-personalized shopping experience, but it failed to create desired impact