Gamification

News and Articles About Gamification

Low-Cost Tools to Add Game Mechanics to Your Site

Low-Cost Tools to Add Game Mechanics to Your Site

Gamification expert Gabe Zichermann offers tips and tools for 'gamifying' elements of your online business.
How Gamification Can Improve Customer and Employee Engagement

How Gamification Can Improve Customer and Employee Engagement

Don't think gamification is right for you? Expert Gabe Zichermann says using online and offline gaming elements can improve engagement for all types of businesses.
The Biggest Mistake to Avoid When Adding Game Elements to Your Site

The Biggest Mistake to Avoid When Adding Game Elements to Your Site

Think badges and contests are all you need to create long-term engagement? Gamification expert Gabe Zichermann says think again.
Why You Don't Need to Create an 'Angry Birds' for Your Site

Why You Don't Need to Create an 'Angry Birds' for Your Site

Unless your business involves some type of real-life gaming, you might not want to invest your time and money trying to create the next viral game for your startup.
How to Get Customers Using Your Online Rewards

How to Get Customers Using Your Online Rewards

Gabe Zichermann explains how offering customers and employees what they want through gamification can create long-term engagement.
Will It Always Be Fun and Gamification?

Will It Always Be Fun and Gamification?

The future of gamification could include 'playbor' (play plus labor) and 'weisure' (work plus leisure).
How Retail Businesses Can Use Gamification to Engage with Customers

How Retail Businesses Can Use Gamification to Engage with Customers

Gabe Zichermann offers examples of how gaming elements can help retail owners engage with customers and market their businesses.
3 Ways Gamification Can Make Marketing More Fun

3 Ways Gamification Can Make Marketing More Fun

Here are real-world examples of how companies have seen big results from adding gaming elements to their online and offline campaigns.
Mobile Gamers: If You Can't Beat 'Em, Join 'Em

Mobile Gamers: If You Can't Beat 'Em, Join 'Em

A look at three tools that can help you harness the power of gamification for your business.
Five Easy Tools for Adding Game Elements to Your Website

Five Easy Tools for Adding Game Elements to Your Website

Think you need to be a tech whiz to add game mechanics to your site? Think again. Here are five resources to consider.
Kiip: A Win-Win for App Developers and Advertisers

Kiip: A Win-Win for App Developers and Advertisers

When winning isn't enough, Kiip offers mobile gamers real-world rewards for virtual triumphs--a win-win for developers and advertisers
How Three Businesses Scored Big with Gamification

How Three Businesses Scored Big with Gamification

Here's a look at how major brands have found success implementing online games and the lessons they learned along the way.
The Buzz Behind Those Tech Buzzwords

The Buzz Behind Those Tech Buzzwords

In our piece on hot tech trends, we explained the cloud, crowdsourcing and other tricky terms. Now, we tackle those big concept buzzwords that likely get thrown around your office.
One Young Entrepreneur's Million-Dollar Idea in Mobile Gaming

One Young Entrepreneur's Million-Dollar Idea in Mobile Gaming

A Princeton dropout makes waves with mobile gaming and payment services.
How Badgeville Is Gamifying the Internet

How Badgeville Is Gamifying the Internet

A look at the growth spurt of this tech startup, plus the founders' advice on how you can stay ahead of the curve, too.
10 Hot Startup Sectors for New Business Ideas in 2012

10 Hot Startup Sectors for New Business Ideas in 2012

From have it your way to make it your way to go your own way, a look at the trends defining opportunity next year.
Happiness Pays Off With Kiip

Happiness Pays Off With Kiip

Kiip relies on the games we play to connect marketers with potential customers.
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