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Mattel Introduces New Body Types for Barbie
3 min read
News and Articles About Mattel
Mattel, Quirky Partner Up to Crowdsource New Toys for Barbie, Hot Wheels and Fisher-Price
Users can now submit ideas for toys, games, baby gear and preschool products that will carry the toy giant's iconic monikers.
Not Toying Around, Mattel Ousts CEO
Just weeks ahead of Toyfair 2015, Bryan G. Stockton resigns as chairman and CEO of the toy-making giant.
Got a Career or Business Question? Ask Barbie.
The world's most business-savvy doll shares advice with the help of real-world female CEOs in a Twitter chat today.
With New Acquisition, Toy Maker Mattel to Take on Lego
Mattel's purchase of MEGA Brands illustrates the importance of low-tech toys in a high-tech world.
Why Barbie Posed for Sports Illustrated
As worldwide sales of Barbie struggle, the blonde-haired plastic toy is making her debut in Sports Illustrated's key swimsuit issue.
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