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News and Articles About Mobile Apps
Synergize Marketing Efforts to Gain New Customers
With press coverage, social media outreach and blog content, you should attract new users to your product.
Tapping Into the Expanding Mobile Opportunities of Emerging Markets
Marketers wishing to profit from the gigantic new customer base of the developing world need to understand how these consumers use smartphones and apps.
How to Get Your App in Customers' Hands and Build Word of Mouth
If your app is to be successful, you need a dedicated group of users to help you improve it.
Build a Better App With These 4 Design Essentials
It's not just about the look and feel, but how your potential users interact with the program.
Why This ‘Trep Asks Clients to Skype From the Bathroom
Allen Klevens, CEO of Tooshlights, shares the mobile tools that help him run his restroom lighting business.
Jennifer Goforth Gregory
13 Business Productivity Apps for the Real-World Entrepreneur
Streamline your mobile marketing strategy with these easy-to-use tools.
4 Secrets to Pitching Your App to Reporters
Getting press for your app can give it a huge boost in downloads, but there's a fine balance between persistence and annoying.
100 Brilliant Companies
How Your Smartphone Is Becoming Your Doctor
Withings has created a series of health-care devices designed to integrate seamlessly with your smartphone.
Outsource Your App Development Effectively With These 5 Tips
If you're seeking a partner to build your product, treat them and hold them accountable like a partner.
Are Mobile Ads Good for Your Business? (Infographic)
Mixpanel studied 400,000 users of apps, comparing the engagement of those prompted by advertisements with that of people who selected applications on their own. The results may surprise you.
My Must-Have Apps: Tools for Paying Bills, Getting Around and Saving Time
This accountant shares how he uses technology to run his unique digital firm.
Jennifer Goforth Gregory
Marissa Mayer: Mobile Was a Huge Missed Opportunity for Yahoo
The CEO says being late to mobile was one of Yahoo's biggest mistakes, but says the company is making up for lost time.
Foursquare Doesn't Want to Be Just 'That Check-In App' Anymore
Looking to take on sites like Yelp and Facebook, the location-based social networking service is revamping its old app and adding a new app called Swarm.
5 Clever Ways to Increase Mobile App Reviews
In today's crowded app store, you'll need more positive reviews than you have friends and family to provide them, in order to give your app the ranking boost it needs.
Steve P. Young
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