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News and Articles About Mobile Apps
Isis Mobile Wallet Changes Name to Distinguish Itself From Terror Group
As the terrorist organization ISIS dominates international news, a mobile wallet company with the same name is now calling itself "Softcard."
Facebook Says People Respond 20 Percent Faster Using Messenger App
The social network tries again to sell us on using its standalone messaging app.
How This CEO Went From 400 Different Passwords to Just One
This founder of a doggy boarding and daycare franchise uses apps to store passwords, stay connected to her workout buddies and handle travel plans.
Jennifer Goforth Gregory
8 Ways to Influence Users to Download Your Mobile App
You need to influence people even before they get to your landing page by convincing them of the value you're offering.
Sprint Past the Competition With Location-Based Mobile Marketing
The technology is readily available to woo your customers when they are near but only a minority of businesses are using it.
By 2017, the App Market Will Be a $77 Billion Industry (Infographic)
Mobile phone users are spending more and more time using apps. Here's a look at what they are using and how much they are paying for those apps.
10 Startup Tips Learned the Hard Way
Be up front with customers about what you do and how much it will cost, and consider romantic relationships with co-workers very carefully.
5 Strategies to Get Your Users to Market Your Mobile App for You
If you're looking for new customers, look no further than the people already using your product.
Flappy Bird Creator Is Back With a New Game
It's called Swing Copters, and it looks just as frustratingly difficult to play as Flappy Bird.
12 Simple Strategies for Building Your Mobile-Marketing List
The list of people willing to receive your marketing messages is a fundamental business asset that you can grow with steady effort.
8 Guaranteed But Avoidable Ways to Lose Money With Mobile Marketing
A lot is still being figured out about how to make money with mobile marketing but the mistakes to avoid are already pretty clear
Why I'm Not Freaking Out Over Facebook's Messenger App (But I'm Not Downloading It, Either)
The social network has made it mandatory that people download the standalone Messenger app. And, of course, people aren't happy.
6 Things You Need to Know About the 'Bring Your Own App' Phenomenon
Whether you like it or not, the 'bring your own app' trend is happening right now. Here is how to prepare your company for it.
YouTube Snaps Up App That Helps Startups Create Marketing Videos
Previously little-known Directr has joined YouTube's video advertising team, the companies announced.
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