Science of Success: Page 5

Leadership

Leaders: There Is Such a Thing as Too Much Charisma

A new study found that having too much charisma can hinder your effectiveness as a leader.

Productivity

Science Knows You Need to Get a Life Outside of Work. This Is How You Do It.

The typical American worker, and probably all entrepreneurs, would get more done if they stopped working so much.

Branding

5 Steps to Getting Your Brand 'Hired' in the Real World

Take, for instance, what happened with Tidy Cats litter.

Social Media

Researchers Find That Social Media Can Make You Happier or Miserable

People who enjoy a sincere connection with others online are happier than those fixated on image and marketing.

Productivity

5 Bad Habits You Must Change to Be More Productive

No. 3 was killing my business in 2016 and still has an effect in 2017.

Thought Leaders

7 Science-Backed Strategies for Dealing With Angry Customers

De-escalating a tense situation starts with understanding your own emotions and how to maintain an inner calm.

Living

7 Science-Backed Strategies for Building Powerful Habits

You're not alone. Science can help.

Growing a Business

Science-Backed Brain Hacks to Crush Your Goals

Dream it? Now do it.

Productivity

4 Science-Backed Ways to Increase Productivity

NASA research shows a 26-minute nap enhances performance by 34 percent and overall alertness by 54 percent.

Marketing

The Art of Persuading Customers to Tell Your Story Is Becoming a Science

Word of mouth remains the best advertisement. Modern marketing tools make it easier to spread the word wider.

Thought Leaders

The 7 Things Science Says You Must do Daily to Build a Billion-Dollar Company

Making the right moves every day doesn't guarantee you will make that first billion but skipping any of them makes it pretty much impossible.

Thought Leaders

Closing a Deal at a Bar? This Research Can Help.

Rule No. 1: Get to the bar early, so you control who sits where.

Marketing

The Science of Online Forms and the Brand Experience: An Essential Guide

There's a lot you have to keep in mind when building an online form -- length, placement, verbiage, even color. Yes, I said color. Let's prevent people from seeing red because of your form. Or is red a good thing? Keep reading and find out.

Marketing

The Science Behind High-Converting Websites

Calls-to-action, consumer-friendly color and followups on abandoned shopping carts are among the tools smart ecommerce companies employ.