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News and Articles About selling

How to Sell to the Hyper-Aware Consumer
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As the buyer's journey continues to evolve, small businesses need to make big changes to accommodate these new buyers. Here are a few ways to capitalize on this transition.
March 27, 2014 in Marketing
5 Ways to Stop Your Sales-Pitch Email From Getting Trashed

5 Ways to Stop Your Sales-Pitch Email From Getting Trashed

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Getting a prospect to read an email from a salesperson can be tricky. Here are a few tips on getting people to open your email, pay attention to the message and act.
March 5, 2014 in Marketing
The Only 9 Things You Need to Know About Selling

The Only 9 Things You Need to Know About Selling

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Being a great salesperson isn't about gimmicks or systems. Here are the nine essential do's and don't's to help your pitch.
February 21, 2014 in Making the Sale
6 Tips for Creating an Effective Internet Direct Mail Campaign

6 Tips for Creating an Effective Internet Direct Mail Campaign

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Getting direct mail prospects to visit your site isn't hard if you follow this direct mail expert's advice.
February 18, 2014 in Starting a Business
6 Attention-Grabbing Direct Mail Designs

6 Attention-Grabbing Direct Mail Designs

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When planning your direct mail campaign, choosing the right design is crucial. These tips can help you select the one that works best for you.
February 4, 2014 in Marketing Basics
5 Tips for Producing Direct Mail Copy That Sells

5 Tips for Producing Direct Mail Copy That Sells

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These strategies will help you craft a direct mail piece that will connect with your customer.
January 28, 2014 in Marketing Basics
How to Go 'Cha-Ching' With an Affiliate Program

How to Go 'Cha-Ching' With an Affiliate Program

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When budgets are lean and resources tight, consider turning to an affiliate program to increase sales.
January 23, 2014 in Sales
The 5 Key Elements of a Great Direct Mail Sales Piece

The 5 Key Elements of a Great Direct Mail Sales Piece

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If you're new to direct mail, these 5 tips can help you create a sales piece that attracts a buying audience.
January 21, 2014 in Starting a Business
Why You Should Sell First, Build Later

Why You Should Sell First, Build Later

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For our series The Grind, the founder of Alumnify explains why his philosophy is sell, sell, sell and not launch quickly.
January 16, 2014 in Sales
3 Tricks to Building Value When You Sell

3 Tricks to Building Value When You Sell

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If you want to set yourself up for failure, pitch features. If you want to be successful, focus on the end outcome.
January 14, 2014 in Sales
Photos: 10 Key Elements of a Perfect Investor Pitch

10 Key Elements of a Perfect Investor Pitch

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One of the first steps on your way to making an idea a reality is pitching. Here are 10 ways to make sure you ace your presentation.
January 13, 2014 in Startup Basics

Why Discounts Are a Trick

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Go ahead, have a sale. Give a discount. Be a sport. But know that youÂ’re just playing an age-old game of pricing.
December 6, 2013 in Sales
How to Ease Acquisitions from the Acqui-Hired Founders

How to Ease Acquisitions from the Acqui-Hired Founders

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Tech giants aren't just looking for talent, they're buying it. See what the transition has been like for start-up founders.
August 28, 2012 in Starting a Business

Flip 'I Hate' to 'I Love' to Sell

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5 tips for sales professionals who want to love their job.
October 26, 2009 in Make the Sale

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