Startups

Is Your Company Still Operating Like a Startup?
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Is Your Company Still Operating Like a Startup?

We like to grow up, but there are benefits to running your sustainable business like you just opened the doors.
Nicholas Mohnacky
Why Small Business Failure Rates are Declining
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Why Small Business Failure Rates are Declining

Starting a business still carries risk, but the percentage of companies shutting down has slowed over the past few decades.
Scott Shane
How Small Business Can Beat the Global Megacorporations Today
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How Small Business Can Beat the Global Megacorporations Today

If we look hard, we find all kinds of supposedly established legacy companies that would be vulnerable to competition from an eager and creative startup.
Susan Solovic
How to Own Up and Cut Down Your Marketing Spend
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How to Own Up and Cut Down Your Marketing Spend

Use this six-step process to make sure you have more gut than glut in your marketing budget.
John Arnold
Are You a Builder, Accelerator or Fixer?
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Are You a Builder, Accelerator or Fixer?

Before you dive into a leadership role, ask yourself the following questions to see if the job is right for you and the company.
Mark Woodward
How a Startup Is Helping Retailers by Using Digital Tests in Physical Spaces
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How a Startup Is Helping Retailers by Using Digital Tests in Physical Spaces

An NYC startup applies A/B testing -- common in the digital space -- to convert foot traffic to sales in brick-and-mortar stores.
Insta-Zen: New App Connects You With a Coach or Therapist Over Live Video
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Insta-Zen: New App Connects You With a Coach or Therapist Over Live Video

Everbliss joins other startups that hook users up with professionals almost instantly.
Catherine Clifford
The Power of WHY in Becoming an Entrepreneur
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The Power of WHY in Becoming an Entrepreneur

It's not about the 'what' in entrepreneurship. The real power rests in the 'why.'
Jason Saltzman
This Hipster Hoodie That Hides a Pillow Is a Sleeper Hit on Kickstarter
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This Hipster Hoodie That Hides a Pillow Is a Sleeper Hit on Kickstarter

Hypnos's inflatable sweatshirt is a napper's dream -- if you're cool with snoozing in public, that is.
Kim Lachance Shandrow
The Only Good Reason to Start a Business in 2016
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The Only Good Reason to Start a Business in 2016

It may be a new year, but that doesn't mean you should quit your job and start a company no one needs.
Steve Tobak
How an Off-Season Hobby Grew into a Slick Business
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How an Off-Season Hobby Grew into a Slick Business

Brent Christensen's Ice Castles creates frozen fantasies, and business is heating up.
Jenna Schnuer
How Stock Options Can Help Your Startup Attract and Retain Top Talent
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How Stock Options Can Help Your Startup Attract and Retain Top Talent

Partial owners of a company have a vested interest not only in their own performance but in the long-term success of the whole company.
David Stack
10 Reasons Not to Build a Mobile App
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10 Reasons Not to Build a Mobile App

Sure, you're smart, capable and love a challenge. But in a marketplace with three million competitors, you'd better think 10 times or more about entering it.
Malcolm Friedberg
How Much Capital Should You Raise?
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How Much Capital Should You Raise?

Investors don't care about your 'burn.' What they care about is your next milestone.
Alex Iskold