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How Denny's Weirdness Wins the Social Media Game
Franchises

How Denny's Weirdness Wins the Social Media Game

Denny's stands out in social media by breaking the rules-- and posting photos of pugs in seas of ranch dressing.
Kate Taylor
7 Ways Social Media Will Be More Expensive This Year
Marketing

7 Ways Social Media Will Be More Expensive This Year

Brands will have to pony up a lot more money for staffing and other costs of online marketing and audience engagement.
HBO Hedges on Social Media to Reach 'Challenging' Demographic
Marketing

HBO Hedges on Social Media to Reach 'Challenging' Demographic

In an unprecedented move, the network uploaded the first two episodes of 'Girls' onto its YouTube channel this morning, hoping to engage the show's online fan base.
Geoff Weiss
Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)
Marketing

Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)

Keep these important details in mind when formulating your social-media strategy for the New Year.
Brian Honigman
Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)
Marketing

Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)

Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.
Kristin Piombino
Yahoo Overpays Tumblr's David Karp By Another $81 Million
Finance

Yahoo Overpays Tumblr's David Karp By Another $81 Million

After paying $250 million to Tumblr's founder, Marissa Mayer has decided to waste another $81 million to get him to stick around.
Peter S. Cohan
Yahoo Will Pay Tumblr Founder David Karp Up to $81 Million to Stick Around
Growth Strategies

Yahoo Will Pay Tumblr Founder David Karp Up to $81 Million to Stick Around

David Karp will earn about $20 million a year if he stays at Yahoo for the next four years.
Julie Bort
Finding The Logic Behind Marissa Mayer's Monster Acquisition Spree
Technology

Finding The Logic Behind Marissa Mayer's Monster Acquisition Spree

There might be a pattern in Mayer's otherwise scattershot approach to rebuilding Yahoo.
Marketing

Twitter and Facebook Up Their Social TV Game

Read about Twitter's targeted advertising tool, Facebook's social TV activity, new analytics for Tumblr and more social-media news.
Brian Patrick Eha
Marketing

Taking on LinkedIn, News Corp. Is Planning a Social Network of Its Own

The coming launch of the 'WSJ Profile' social site, the arrival of sponsored posts on Tumblr, the value of a Google+ referral and more social-media news.
Brian Patrick Eha
Can Tumblr Survive Yahoo's Buyout? A Look at Four Failed Startup Acquisitions
Growth Strategies

Can Tumblr Survive Yahoo's Buyout? A Look at Four Failed Startup Acquisitions

While Yahoo's acquisition of Tumblr may be on the minds of many young entrepreneurs these days, keep in mind not all buyouts are successful.
Adam Toren
First Tumblr, Now Hulu, Oh My! What's Driving Yahoo's Startup Appetite
Technology

First Tumblr, Now Hulu, Oh My! What's Driving Yahoo's Startup Appetite

With a string of recent acquisitions and a bid for more, CEO Marissa Mayer is turning Yahoo into a diversified media company.
Brian Patrick Eha
Founders Fund's Geoff Lewis on Getting Acquired, on Your Terms
Growth Strategies

Founders Fund's Geoff Lewis on Getting Acquired, on Your Terms

Yahoo's $1.1 billion acquisition of Tumblr shines a lot on the elusive topic of planning an exit strategy.
Andrea Huspeni
Marketing

Why You Should Get an 'Idea Editor' and 4 More Business Tips From the Week

From grounding yourself with down-to-earth colleagues to marketing to millennials, here's a look at this week's best business advice.
Brian Patrick Eha