Join our Waitlist for Expert Advice!

Starbucks' $450 Metal Gift Cards Expected to Sell Out in Minutes If you want to drop hundreds on an artisan Starbucks card, you need to hurry-- all 1,000 are expected to sell out shortly after they go on sale today.

By Kate Taylor

Opinions expressed by Entrepreneur contributors are their own.

Starbucks has a Christmas present for the coffee lover who has everything: a $450 metal gift card.

But you need to be quick if you want to share the gift of Starbucks: the coffee chain is only selling 1,000 of the uber-expensive stocking stuffers.

This is the second year that Starbucks is offering the limited edition card, which comes preloaded with $400. (Yes, you're spending an extra $50 for the card itself.) The card goes on sale on Gilt.com today at noon EST.

The ultimate present for the Starbucks junkie will only be on the market for a few minutes. Last year, the card sold out in about six minutes. This year, it will be even faster: In 2012, Starbucks offered five times as many cards, 5,000 to this year's 1,000.

Related: 5 Stores That Have Already Started the Holiday Season

Why can't people wait to get their hands on the pricey gift card? Starbucks realizes that their gift cards of all values are holiday favorites. Last December, 1 in 10 adults received a Starbucks gift card of some sort. This year, Starbucks is the No. 3 most-desired gift card, according to a survey by GiftCardRescue. Plus, the artisan metal card comes with automatic Gold-level status, meaning the owner can claim a free birthday treat, refills on coffee and tea and special deals.

Ultimately, however, the biggest perk of the premium gift card is in its exclusivity. Anyone can spend $450 at Starbucks, but only 1,000 will be able to do so on a classy metal card this December.

Related: Did You Say 'Charbucks'? 7 Big Chains That Battled the Name Game

Kate Taylor

Reporter

Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Data & Recovery

Protect Your Business Data Without Sacrificing Privacy With Koofr Cloud Storage on Sale

Get 1TB of lifetime storage for your business with no recurring fees or data tracking.

Business News

You Have One Month Left to Buy a House, According to Barbara Corcoran. Here's Why.

"If you are planning on waiting a year and seeing where interest rates go, you are out of your mind," Corcoran said.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Thought Leaders

These 3 Trends Will Change What It Means to Be an Entrepreneur in 2025

Here are three entrepreneurship trends from the new Global Entrepreneurship Monitor report that are changing the landscape for the future.

Side Hustle

I Made $14,000 in 1 Week With a Spontaneous Halloween Costume Side Hustle — Here's How

Sabba Keynejad was in art school when he started to refine his entrepreneurial skills.

Social Media

Stop Chasing Algorithms — Here's How Creators Can Take Control of Their Content and Monetize on Their Own Terms

Social media platforms promise creators visibility, but the real challenge lies in relying on algorithms for income.