Finding Customers

5 Easy Tweaks You Can Make to Consistently Land New Customers
Marketing

5 Easy Tweaks You Can Make to Consistently Land New Customers

People visit your website looking for what you offer. Making them feel welcome is step one to earning loyal new customers.
10 Ways to Quickly Generate Leads
Grow Your Business

10 Ways to Quickly Generate Leads

Customers are the life blood of any business. Here are a few tactics that will help companies generate leads without breaking the bank.
Two Simple Steps to Win Clients Your First Week in Business
Starting a Business

Two Simple Steps to Win Clients Your First Week in Business

Execute these low-cost strategies to get your business off the ground immediately.
How to Win Clients Your First Week in Business
Starting a Business

How to Win Clients Your First Week in Business

Businesses take time to build, but there are a few tricks to snagging key clients quickly and getting your company off the ground immediately.
The Web Is a Content War. Here's How to Win. (Infographic)
Marketing

The Web Is a Content War. Here's How to Win. (Infographic)

A look at the relative effectiveness of videos, blog posts, infographics, case studies and other online storytelling tools.
6 Not-So-Obvious Places to Find Your Target Market
Marketing

6 Not-So-Obvious Places to Find Your Target Market

Your ideal customers are out there waiting for you. Here's how to find them.
Drive Sales With a Website That's Adapted for an Evolving Online Space
Grow Your Business

Drive Sales With a Website That's Adapted for an Evolving Online Space

Develop a winning web strategy with these six suggestions that should pull in more customers.
Don't Just Have Social-Media Conversations, Design Them
Marketing

Don't Just Have Social-Media Conversations, Design Them

Consider these four elements as you plan your strategy to engage with potential customers.
Hook New Customers With an Online 'Hopeful Greeting'
Grow Your Business

Hook New Customers With an Online 'Hopeful Greeting'

To get ahead of the competition, your attention should be focused on making a great first impression, then building positive reviews and testimonials.
How to Increase Your Customer Referrals
Marketing

How to Increase Your Customer Referrals

Referrals from satisfied customers are the lifeblood of many business. Try these smart strategies to increase your word-of-mouth marketing.
Build Your Email List With Distraction-Free Landing Pages and 3 Other Techniques
Marketing

Build Your Email List With Distraction-Free Landing Pages and 3 Other Techniques

Email beats out social media for gaining customers, and more people are expected to have addresses in the next few years.
How to Grow Your Daily Deals Site Customer Base
Grow Your Business

How to Grow Your Daily Deals Site Customer Base

Attracting customers is critical to the success of your online coupon or daily deal website. Here's how to attract traffic and build a following.
Boost Downloads With These 5 App Store Optimization Hacks
Grow Your Business

Boost Downloads With These 5 App Store Optimization Hacks

If you want to increase your chances of gaining users and having a better store ranking, implement these tricks now.
Test Your Idea With These Simple and Inexpensive Steps
Starting a Business

Test Your Idea With These Simple and Inexpensive Steps

Before you spend big money on bringing your product to market, make sure there is actually a market for your product.
Finding Customers Fast and the 80/20 Rule of Sales
Marketing

Finding Customers Fast and the 80/20 Rule of Sales

It's all about knowing where your best customers are and which tools you can use to find them, according to sales expert Perry Marshall.
'Rack the Shotgun': Using the 80/20 Rule to Identify Your Best Customers
Marketing

'Rack the Shotgun': Using the 80/20 Rule to Identify Your Best Customers

In this video, sales expert Perry Marshall uses a colorful story to explain how the 80/20 rule applies to zeroing in on the customers who are most profitable to your business.
10 Tips for Mastering LinkedIn
Social Media

10 Tips for Mastering LinkedIn

Don’t be intimidated. These suggestions can help you use LinkedIn to its fullest potential for your business.
Google Unveils New Tool for Businesses to Manage Their Online Presence
Grow Your Business

Google Unveils New Tool for Businesses to Manage Their Online Presence

Companies can use 'Google My Business' to update their business information and share posts across Google+, Maps and Search from a centralized place.
3 Reasons Startup Marketing Stalls
Marketing

3 Reasons Startup Marketing Stalls

Your message travels at light speed but results don't. Focus, patience, trial and error are required to succeed.
Eureka -- a New Product Idea! Now Ask These 5 Questions.
Starting a Business

Eureka -- a New Product Idea! Now Ask These 5 Questions.

Before you quit your job and cash in your 401(k), take a step back and evaluate.
Embrace the Soft Launch
Grow Your Business

Embrace the Soft Launch

For the typical start up, the less splashy the launch the better the chances of quietly refining the product and finding the first customer.
Show Off Your Business Skills in Online Videos. (Really It's OK.)
Marketing

Show Off Your Business Skills in Online Videos. (Really It's OK.)

As visual creatures, people are swayed by a watching a professional make a case on the small screen.
Are You Getting Email Marketing Right? Use These 4 Metrics to Find Out.
Marketing

Are You Getting Email Marketing Right? Use These 4 Metrics to Find Out.

Every company can afford email marketing, but no company can afford to get wrong. Here is what to measure and how to improve results..
Raising Capital? Answer These Questions to Score an Investor's Check
Grow Your Business

Raising Capital? Answer These Questions to Score an Investor's Check

Shed light on five key areas about a startup's business model to make a compelling pitch for money.
5 Must-Track Metrics to Keep Your Startup Alive
Grow Your Business

5 Must-Track Metrics to Keep Your Startup Alive

Monitor your company's progress on cash flow, investment prospecting, hiring, customers and product development.
Don't Wait for Perfection: Why You Need to Start Selling Immediately
Marketing

Don't Wait for Perfection: Why You Need to Start Selling Immediately

Sales expert Grant Cardone on the key to building a sales operation from the ground up -- fast.
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