Marketing

What You Need to Know About Facebook's New Privacy Controls
Social Media

What You Need to Know About Facebook's New Privacy Controls

These features might make managing your company's Facebook page even easier.
A Quick Guide to Better YouTube Video Search Rankings
SEO | Search Engine Optimization

A Quick Guide to Better YouTube Video Search Rankings

From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.
4 Things to Do Before You Sell Your Business
Selling Your Biz

4 Things to Do Before You Sell Your Business

Sales of small businesses rose in 2012 and are expected to increase in the new year. Here's what you should do to prepare to sell.
How to Promote Your Business Events on Facebook
Social Media

How to Promote Your Business Events on Facebook

Use care in setting up the event, then create excitement with visually compelling posts and ads.
When Bad Online Reviews Cost Business
Customer Loyalty and Retention

When Bad Online Reviews Cost Business

A Washington, D.C., contractor sues a dissatisfied customer for $750,000 over a negative Yelp review.
How to Turn Your Startup into the Next Campus Craze
Market Research

How to Turn Your Startup into the Next Campus Craze

Marketing new businesses to millenials requires creativity -- and a healthy dose of web savvy.
Vintage-Style Bags Get a Boost From Online Marketing
Online Marketing

Vintage-Style Bags Get a Boost From Online Marketing

Thoughtful web marketing drives an artisanal business.
What Retail Startups Can Learn From 'The Daily Show'
Branding

What Retail Startups Can Learn From 'The Daily Show'

While retail sites like Warby Parker and Mr Porter are successfully blending discovery with good design, they're missing one key ingredient: humor. Here's a case for why retail sites should be funny.
Eyeing an Industry Conference? Here's How to Tackle It
Marketing

Eyeing an Industry Conference? Here's How to Tackle It

Industry conferences can quickly become a huge expense, so you'd better choose wisely. Here's how to decide which to attend and make the most out of them.
Instagram: No, Our Photos Won't Display Correctly on Twitter
Social Media

Instagram: No, Our Photos Won't Display Correctly on Twitter

A feud between social networks, Microsoft launches a media-sharing platform and other social-media news from around the web.
Bringing Online Shopping to Life: How Etsy Experiments With Retail as a Brand Experience
Branding

Bringing Online Shopping to Life: How Etsy Experiments With Retail as a Brand Experience

From free haircuts to wreath-making, Etsy's pop-up holiday shop re-imagines the traditional sales experience and brings online shopping to life.
A Flock of Airports Lifts Up Michigan's Upper Peninsula
Business Management

A Flock of Airports Lifts Up Michigan's Upper Peninsula

SBA invests $1.2 million in aviation companies in the state best known for making cars.
5 Ways to Promote Your 'Made in America' Brand
Branding

5 Ways to Promote Your 'Made in America' Brand

Apple will start making some Macs in America in 2013, the latest in a wave of companies stepping up support of the red, white, and blue. Here's how to make the most of manufacturing in the U.S.A.
How We Made $10,000 Using These 5 Content Marketing Tricks
Marketing

How We Made $10,000 Using These 5 Content Marketing Tricks

The founder of iDoneThis shares his top tips for amping up your startup's content-marketing strategy.
An Introvert's Guide to Surviving the Holiday Season
Networking

An Introvert's Guide to Surviving the Holiday Season

By working to their strengths, introverts can enjoy holiday parties too. Here are five tips to make the season easier.
Grant Cardone's Strategies for Sales Success
Sales Techniques

Grant Cardone's Strategies for Sales Success

Sales can seem like a daunting task, particularly in a sluggish economy. Consider these tips to develop a winning approach for your business.
20 Inspired Business-Card Designs to Better Market Your Startup
Marketing

20 Inspired Business-Card Designs to Better Market Your Startup

When it comes to getting your message heard, leaving behind a calling card can only serve you. Here, we dissect some of the most eye-catching business cards around.
The 10 Most Overused Buzzwords on LinkedIn
Social Media

The 10 Most Overused Buzzwords on LinkedIn

Do you describe yourself as 'creative'? The professional networking site says you might want to come up with a more original description.
San Diego Warms to Defense Technology Entrepreneurs
Management & Operations

San Diego Warms to Defense Technology Entrepreneurs

The SBA invests in startups focused on cyber-security, unmanned air vehicles and renewable energy.
Watch Our Google Hangout With Grant Cardone on Making the Sale
Sales Techniques

Watch Our Google Hangout With Grant Cardone on Making the Sale

Whether you're a startup or established entrepreneur, learn new strategies to grow your business from sales expert Grant Cardone.
Beyond Google: How to Optimize Your Site for Search on Bing
SEO | Search Engine Optimization

Beyond Google: How to Optimize Your Site for Search on Bing

What you need to know about having your business discovered on Microsoft's popular search engine.
Day #10: Our Top Picks for Sports Lovers
Business Ideas

Day #10: Our Top Picks for Sports Lovers

On the last day of our Indie Merchant Holiday Gift Guide, we roll out five products for the special angler, yogi or Frisbee player in your life.
3 Ways to Turn Holiday Shoppers Into Year-Round Customers
Customer Service

3 Ways to Turn Holiday Shoppers Into Year-Round Customers

Exceed customer expectations through everything from great customer service to surprise gifts.
How to Get Mobile 'Showrooming' Shoppers to Buy More In-Store
Closing the Sale

How to Get Mobile 'Showrooming' Shoppers to Buy More In-Store

What you can do to stop losing business to customers who browse your wares in-store but buy online from someone else.
Richard Branson on Smiling as a Competitive Advantage
Branding

Richard Branson on Smiling as a Competitive Advantage

Smile and your customers will smile with you, says the billionaire entrepreneur.
6 Tips for Staying Sane Over the Holidays
Marketing

6 Tips for Staying Sane Over the Holidays

Hard to believe the holidays are upon us, Thanksgiving has just wrapped and the rest of the holidays will be here in a blink. Here's your guide to a stress-free season.
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