Marketing

Social Marketing Is Best Served on a Combo Plate
Social Media

Social Marketing Is Best Served on a Combo Plate

To increase your sales, combine social media marketing with other forms of marketing.
How to Leverage Celebrities and Social Media to Build Buzz
Social Media

How to Leverage Celebrities and Social Media to Build Buzz

For shoe brand Creative Recreation having famous friends and using social media creates a very appealing combination.
Seven Tips for Marketing a Business with Video
Online Marketing

Seven Tips for Marketing a Business with Video

When creating videos for marketing purposes, keep this advice in mind.
Seven Tips for Successful Holiday Marketing Campaigns
Online Marketing

Seven Tips for Successful Holiday Marketing Campaigns

When you want to spread some holiday cheer, combine email and social media to reach a broader audience.
Four Signs a Sales Pro Will Be a Good Hire (Hint: Think Money)
Sales

Four Signs a Sales Pro Will Be a Good Hire (Hint: Think Money)

Money motivation is the one factor that sets apart great salespeople from the mediocre ones, or worse.
What Are Low-Cost Ways to Market My Business and Make Sales?
Low-Cost Ideas

What Are Low-Cost Ways to Market My Business and Make Sales?

Mike Michalowicz, author of The Toilet Paper Entrepreneur, shares techniques to help generate leads and bring in more business. He shares his best tips to help you find more customers.
Why Content Marketing Is King
Online Marketing

Why Content Marketing Is King

More business marketers are turning to blogs, white papers and case studies to spread the word about their wares than search engine marketing.
10 Questions for a Networking Referral Power Team
Networking

10 Questions for a Networking Referral Power Team

Working with people from complementary professions can help you leverage your referral network. Here's what you need to ask to find their sweet spots.
How to Start Video Blogging for Your Business
Online Marketing

How to Start Video Blogging for Your Business

Online videos can be a good way to connect with customers. Here are some tips for beginners.
What Time Is Your Facebook Sweet Spot?
Social Media

What Time Is Your Facebook Sweet Spot?

A new survey offers a deeper look into the average lifetime of a status update on a Facebook Business Page.
Three Tips for Getting Started on Foursquare
Social Media

Three Tips for Getting Started on Foursquare

Foursquare is so much more than a social media tool. It can inspire, illuminate, inform -- and help tell your brand story. Engage Foursquare users, and they'll reward you with their loyalty.
Chief Cheezburger Ben Huh Dishes on Social Media
Social Media

Chief Cheezburger Ben Huh Dishes on Social Media

Building a media colossus isn't easy, but using social media can help. Here's how Ben Huh of I Can Has Cheezburger? is continually perfecting his company's strategy.
Seven Tips for Hosting Webinars that Rock
Growth Strategies

Seven Tips for Hosting Webinars that Rock

If you're looking to grow your business, deepen customer relationships and raise your profile, consider putting on Webinars. Here are tips for getting started.
CouponTrade Can Help Attract Customers Through Unused Deals
Online Marketing

CouponTrade Can Help Attract Customers Through Unused Deals

A new online marketplace can help companies sitting out the discount game pull in new customers through unused deals from other businesses.
Five Rules for Building Strong Connections
Networking

Five Rules for Building Strong Connections

Having a great product just isn't enough. Ultimately the people you know will make the difference in your business success. Here's how to find them.
HopStop Offers Free Geo-Targeted Ads for Small Businesses
Online Marketing

HopStop Offers Free Geo-Targeted Ads for Small Businesses

Over a 30-day period, ads will appear at no cost within the directions results provided to HopStop's 55 million users.
How One Craft Brewery Is Tapping Social Media
Social Media

How One Craft Brewery Is Tapping Social Media

Chicago's Finch's Beer replaces signage with social media marketing and finds frothy fame.
Picking A Host for Your Small Business Website (Infographic)
Closing the Sale

Picking A Host for Your Small Business Website (Infographic)

If you don't already have a website, or if you're thinking about scaling up features, the following is a breakdown of which factors to consider.
How Can I Stand Out in the Holiday Sales Rush?
Marketing Ideas

How Can I Stand Out in the Holiday Sales Rush?

Mike Michalowicz, author of The Toilet Paper Entrepreneur, shares three tips on how small business owners can stand out among competitors during the holiday rush. Part of our Coaches Corner series.
A Lesson in Social Media from Snoop Dogg
Social Media

A Lesson in Social Media from Snoop Dogg

Building a brand using social media isn't just for celebrities. Here's how entrepreneurs can do it too.
Why You Should Fire Your Worst Client
Customer Loyalty and Retention

Why You Should Fire Your Worst Client

When a problem client proposes to suck the wind from your sail, it might be time to cut anchor. Here are five ways to get rid of difficult customers.
New Ways to Tap into Daily Deals Sites
Online Marketing

New Ways to Tap into Daily Deals Sites

Having to be accountable to merchants is driving a wave of innovation in the world of daily deals.
A Guide to Generating Leads on LinkedIn
Sales

A Guide to Generating Leads on LinkedIn

Facebook is for stalking old flames, and LinkedIn is for finding new jobs, right? Wrong. Here's a look at an old social media platform's new lead-gen value.
Hacking the U.S. Census for Market Research
Marketing Basics

Hacking the U.S. Census for Market Research

The every-decade survey can offer insights on demographics and competition for determining potential markets.
Employees' Facebook Posts Give Businesses Heartburn
Social Media

Employees' Facebook Posts Give Businesses Heartburn

Facebook posts about work may be protected speech -- giving small employers more of a reason to seek professional advice when crafting a social-media policy.
Five Ways to Gear Up Your Marketing for the Holiday Shopping Season
Marketing Basics

Five Ways to Gear Up Your Marketing for the Holiday Shopping Season

The winter holiday shopping season is still weeks away, but the clock is ticking for those making marketing plans.
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