Marketing
5 Deadly Sins of SEO and Online Marketing
BY Jayson DeMers
How to steer clear of the most fatal marketing mistakes.
Writing a Business Plan? Don't Forget About Marketing
BY Marsha Friedman
Executing a solid marketing strategy is essential to any venture's success. Otherwise, your genius may be greeted by crickets.
Why Facebook's 'Poke' App Couldn't Kill Snapchat
BY Brian Patrick Eha
Facebook's app flop, Google+ analytics, a Zuckerberg privacy slip-up and more social-media news.
Play Video The Best Way to End a Meeting (Video)
BY Ross McCammon
The Esquire guy walks you through the best way to wrap up a business meeting.
The 10 Worst PR Disasters of 2012
BY Michael Sebastian
The events that shook companies to their core, derailed political campaigns, and nearly sank a high-powered nonprofit.
New Facebook Rules Limit Use of Text on Images
BY Rick Mulready
Three tips for maximizing your brand's exposure while staying compliant with the network's new policies.
Why Buying Backlinks Is Bad for SEO
BY Danny Sullivan
In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on avoiding this costly mistake.
Merry Christmas: Time to Snuggle Up with Facebook, Twitter
BY Jim Joseph
While the rest of the world is drinking eggnog, consider doing something magical: Getting to know your customers better and identifying the emotional benefit of your brand.
Beyond Basic SEO: When Hiring a Consultant Makes Sense
BY Danny Sullivan
In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on the benefits of working with an SEO pro.
How We Made $10,000 Using These 5 Content Marketing Tactics
BY Walter Chen
The founder of iDoneThis shares his top tips for amping up your startup's content-marketing strategy.
Airports Aim to Make Travel More Enjoyable
BY Bruce Schoenfeld
From yoga classes in Dallas to rocking chairs in Charlotte, N.C., airports gussy up the pre-flight experience.
How Instagram's New Terms Ignited a PR Debacle
BY Brian Patrick Eha
Photo-sharing site Instagram walks back its new terms of service, Facebook plans new ads and more social-media news.
Make Your Own Rules and Other Tips This Week
BY Brian Patrick Eha
Why you shouldn't follow someone else's rules, how to make your marketing efforts stand out and more: our best tips of the week.
How Creative Thinking Can Nab a Coveted Celeb Endorsement
BY Lambeth Hochwald
Targeted marketing and persistence make for a powerful combo on the endorsement front.
5 Secrets to Producing Better Webinars
BY Lewis Howes
If done well, webinars can drive sales and increase customer loyalty. Here's how to make yours stand out.
The 10 Most Useless Buzzwords
BY Michael Sebastian
You might want to drop these words and phrases from your business vocabulary -- starting right now.
3 Surprising Ways to Find New Clients
BY Erika Napoletano
Defy convention and employ these unconventional methods for connecting with new customers.
How to Figure Out Exactly What Your Customers Want
BY Christopher Hann
The majority of companies don't know which of their products and services are most valued by the people who pay for them -- here's how to get it right.
How to Get Your Podcast Found in iTunes Search
BY AJ Kumar
From using keywords to your number of subscribers, what you need to know about getting discovered in Apple's online marketplace.
How Facebook's Updated 'Nearby' Tool Can Boost Your Business
BY Rick Mulready
Here's what small businesses can do to ensure they're more easily discovered on the giant social network.
5 Ideas for Pinterest Boards That Can Help Build Your Brand
BY Karen Leland
If you're interested in getting started on Pinterest, but don't know where to begin, consider the following ideas for boards that can help build your brand.
How to Network With the Elephant in the Room
BY Ivan Misner
Consider these tips when you next need to navigate potentially awkward business networking situations with minimal drama.
The 5 Biggest Twitter Marketing Fails of 2012
BY Kim Lachance Shandrow
A look at the mistakes of some of the biggest brands, and what you can learn from them.
Use Photos in Advertisements? Take These Steps to Avoid a Lawsuit
BY Lindsay LaVine
Three things you need to know about 'right of publicity' when selecting photos for your website or advertising.
6 Tips for Being More Visual With Social Media (Infographic)
BY Donna Moritz
Ideas for creating engaging visual content, then getting your fans share them and promote your brand.
Local Advertising Connects With Customers Using Inside Jokes
BY John Patrick Pullen
Consider 'out-of-home' ads to connect with locals.Ads by Google
60 Second Solutions
Using Apps to Connect with Employees
It's an often overlooked strategy, but Mobile Roadie CEO Michael Schneider says businesses can use apps to communicat...
Presented by
Mark Cuban
Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."
Ben Kaufman
Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."
Alexander Mendeluk
Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."
Bret Michaels
Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."
Scott Heiferman
Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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