Marketing

Closing the Sale

3 Weapons for the True Salesperson

No more hoping--true salespeople won't accept anything less than 'yes.'
Sales Techniques

10 Ways to Validate a Sales Forecast

Even without data, there are other ways to test your projections.
Closing the Sale

Three Steps to Effective Sales Promotions

Get customers out of a holding pattern with a top-notch campaign.
Online Marketing

Get More Traffic From Google

Answers to all your frequently-asked questions about Google AdWords
Online Marketing

Craft Engaging Newsletter Content

No more excuses--anybody can write a great newsletter. Here are some ideas.
How to Get Your Service Business Off the Ground
Market Research

How to Get Your Service Business Off the Ground

Even if your product doesn't exist yet, you still have to find ways to sell it.
Harness the Benefits of the Real-Time Web
Market Research

Harness the Benefits of the Real-Time Web

Market research is easier than ever--stay on top of news and trends with these tools.
Online Marketing

10 Marketing Trends for 2010

Use these tips to bring every aspect of your message to a worldwide audience.
Customer Service

Rewarding the Repeaters

Loyalty programs can keep your best customers coming back for more.
Uncorking New Markets
Market Research

Uncorking New Markets

James Stewart of Stewart Cellars talks about the wine industry's response to changing consumer preferences.
Customer Service

Connect With Your Customers

Keep them happy--or someone else will make sure they are.
Finding Customers

Identify New Consumer Norms

The recession has changed how customers shop, possibly forever.
SEO | Search Engine Optimization

Video SEO for Your Website

Optimize your site's search engine ranking with video
Customer Service

Time to Audit Your Image

It's all in the details--from the friendliness of reception to your office decor.
Customer Service

Call Centers Go Virtual

A VoIP service provider that's really more of a virtual call-center enabler
SEO | Search Engine Optimization

What You Don't Know About SEO

It's essential to understand SEO before you spend thousands hiring consultants you may not even need.
Customer Service

When Customer Focus Becomes Predatory

If your goal is sales--and not customer satisfaction--you've become a vulture.
Is Your Introduction Ready?
Presentations

Is Your Introduction Ready?

Learn how to sell yourself to prospects in 6 simple steps.
Ari Newman, Founder and President of Filtrbox
Customer Loyalty and Retention

Ari Newman, Founder and President of Filtrbox

Ari Newman discusses how his service enables businesses to better engage with their customers.
Make Your Sales Meeting Count
Presentations

Make Your Sales Meeting Count

Take advantage of technology to rivet your audience and increase your ROI.
Customer Service

Get the Real Story on Networking Groups

Overcome the self-imposed roadblocks holding you back from networking success.
Pandora Founder Tim Westergren
Targeting Niche Markets

Pandora Founder Tim Westergren

Learn how Tim Westergren's Pandora uses the Music Genome Project to come up with a unique playlist for each listener.
Ads by Type

7 Ways to Save on Search Advertising

Tips to keep your wallet fat and strengthen your online ad campaigns
Social Media

Integrate Social Media Into Your Website

Useful tips to ease the burden of keeping your marketing messages aligned
Online Marketing

10 Web Marketing Trends for 2010

Where to invest, what to test and which deserve a rest
Branding

Change Your Definition of Marketing

A static concept means a stagnant business, and there's never been a better time for reinvention.
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