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Marketing

Communicate Your Benefits

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Here's how to figure out what your benefits are and how to best relate them to your prospects.
June 30, 2007 in Guerrilla Marketing

Speed Networking and Beyond

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Launch yourself into a new circle of people waiting to talk to you.
June 28, 2007 in Networking

Finder, Minder or Grinder: What's Your Sales Style?

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Salespeople are like ice cream; they come in different flavors.
June 27, 2007 in Sales

Rapper's Delight

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As Notorious B.I.G. sang, 'If you don't know, now you know.' Find out what entrepreneurs can learn from the rap game.
June 27, 2007 in Marketing

Public Relations 2.0

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Here's a look at how you can build awareness through social media.
June 27, 2007 in Public Relations

Make an Offer They Won't Refuse

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Create special offers that get your readers to take action.
June 20, 2007 in Online Marketing

Highlight Your Brand with a Favicon

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Want to capture your web audience? Use a 'favorites icon.'
June 12, 2007 in Branding

Top 4 SEO Site Design Mistakes

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Learn what you should and shouldn't be doing to increase your site's search visibility.

Get to Know the Competition

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A simple, 4-step competitive analysis will help you rise above the pack.
June 5, 2007 in Market Research

Google's New Ad Format

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Learn how advertisers and publishers can benefit from Google's new advertising model that aims to turn ads into action.
May 31, 2007 in Online Marketing

The Multicultural Media Boom

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Why you need to include multicultural media sources in your PR efforts
May 29, 2007 in Getting Press

Create the Best Brochure

Use these tips for putting together a brochure that clearly gets your message across to potential customers.
May 25, 2007 in Marketing Ideas

Target the Right Niche

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Looking for your niche? Here's how to find one that'll work for your business.
May 24, 2007 in Branding

Why Introverts Can Be Great Networkers

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You don't have to be a people person to network; you just have to be willing to listen.
May 23, 2007 in Networking

Building Repeat Business from Day 1

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10 tips to ensure your new business venture will have the repeat customers it needs to survive.

Take Charge of Your Marketing

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Don't wait until business dips to start marketing. Begin today using these 3 important principles to develop your core message.
May 21, 2007 in Marketing Basics

How to Close a Sale in the First 30 Seconds

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Tap into customers' hidden wants to win their trust--and their business.
May 18, 2007 in Closing the Sale

Make the Most of Your Site's Sign-Up Experience

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Use these 6 tips to improve your sign-up form and welcome letter.
May 15, 2007 in Online Marketing

The Advertising Medium Is Not the Message

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Learn 5 ways to make your advertising message more powerful--and more relevant--no matter what medium it's in.
May 9, 2007 in Advertising

The No. 1 SEO Tip

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Learn how this single SEO secret can get you on the first page of Google.

Gaining a Competitive Advantage

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What are you doing to get ahead--and stay ahead--of the competition? It all comes down to the benefits you offer.
May 8, 2007 in Guerrilla Marketing

Optimize Visibility with Quality Photos

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Including photographs can place your news release at the top of the pile.
May 2, 2007 in Public Relations

Debunking the Six Degrees of Separation

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Do you believe that anyone in the world is only six people removed? Here's why that theory's wrong and what it means for networking.
April 30, 2007 in Networking

Finding Your SEO Mate

Search engine optimization is an ongoing 'battle' that requires constant oversight in order for a Website to maintain high search engine rankings. Should you turn to the pros?

Creating Sales Forecasts

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While you can never really predict the future, there are ways to make more educated guesses for your business plan.
April 27, 2007 in Sales

Is Low Traffic Holding You Back?

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Take a look at your advertising campaign and your market to see how you can draw more customers to your business.
April 27, 2007 in Advertising
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