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Marketing

Tapping Into the Gift Market

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Want strong sales all year? Use your site to tap into the gift market.

What's in a Name?

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What you don't know can hurt you online, so keep a close eye on your brand to make sure your company appears in its best light.
July 1, 2006 in Branding

Recapturing Your Selling Spirit

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Running low on motivation? It happens to the best of us. These 6 tips will help you get moving in the right direction.
July 1, 2006 in Sales Techniques

Create a Product Your Customers Will Want

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Are more features what your customers really want? Try to make your product do too much, and it may end up doing nothing at all.
July 1, 2006 in Customer Service

Marketing to Other Entrepreneurs

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If you're marketing to other business owners, you need to offer the 7 things they want most--and learn how you can deliver them.
July 1, 2006 in Marketing Ideas

Billboards Go High-Tech

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Forget boring billboards--internet-connected signage is grabbing consumers' attention in a whole new way.
July 1, 2006 in Ads by Type

How to Attract an Audience

How to attract people to your seminars.
July 1, 2006 in Public Speaking

Balancing Quantity vs. Quality of Leads

When planning your marketing efforts, should you cast a wide net to find lots of leads, or a narrow net to find highly qualified leads? Here's how to decide.
June 30, 2006 in Marketing Basics

Top 5 Tips for Getting Your E-Mails Opened

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Keep customers from deleting your e-mails with these simple tips.
June 26, 2006 in Online Marketing

Maintaining Your Website's Search Position

10 quick and easy tricks for staying at the top of your customers' search engine results.

Networking Etiquette Around the World

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A quick lesson on how not to embarrass yourself when networking in another country.
June 26, 2006 in Networking

Maintaining Your Website's Search Position

10 quick and easy tricks for staying at the top of your customers' search engine results.

Using Experiential Marketing

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Seeing is believing. Get customers to buy your products by giving them a first-hand experience.
June 19, 2006 in Marketing Ideas

Making Your Service Easier To Sell

Wanna know how to better sell your service? Package and position it like a product--these marketing experts show you how.
June 13, 2006 in Sales Techniques
How to Track Ad Results

How to Track Ad Results

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3 strategies for determining if you're spending your advertising dollars wisely
June 12, 2006 in Advertising 101

Power Up Your PR with Multimedia

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From RSS feeds to Podcasting, multimedia is becoming the best way to reach the new savvy consumer.
June 12, 2006 in Online Marketing

Convert Your Website Visitors into Customers

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Turn web surfers into paying customers by combining pay-per-click advertising and e-mail marketing.
June 5, 2006 in Online Marketing

The ABCs of Business Cards

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5 tips for creating a professional business card that leaves a lasting impression.
June 5, 2006 in Branding

3 Ways to Strengthen Your Online Business

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Trying to improve your bottom line? Put these proven strategies to work for your e-commerce operation.
June 5, 2006 in Online Marketing

Marketing Your Homebased Business

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Understanding client needs will help you market your business with confidence.
June 5, 2006 in Online Marketing

Hot New Ways to Market Online

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Make 2006 your most profitable year ever with these top three up-to-the-minute marketing strategies.
June 5, 2006 in Online Marketing

21 Ways to Promote Your Site Online and Off

These 21 tips will help you get the word out about your e-business.
June 5, 2006 in Online Marketing

7 Deadly Sins of Marketing

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When it comes to your internet marketing campaign, the net is full of potential snags. Emerge unscathed by avoiding these 7 deadly sins.
June 5, 2006 in Online Marketing

Convert Your Website Visitors into Customers

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Turn web surfers into paying customers by combining pay-per-click advertising and e-mail marketing.
June 5, 2006 in Online Marketing

23 Hours to a Great Marketing Plan

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The countdown has started: With these simple steps, you're less than a day away from creating marketing magic.
June 1, 2006 in Marketing Plan

Marketing Advice From an Expert

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An expert shares his tips for simply irresistible marketing.
June 1, 2006 in Marketing Basics
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The 7 Books Every Entrepreneur Needs to Read When They're Discouraged

The 7 Books Every Entrepreneur Needs to Read When They're Discouraged

As a founder, you are going to see your fair share of twists and turns, with some making you want to throw in the tow...
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No B.S. Brand-Building by Direct Response
No B.S. Brand-Building by Direct Response
By Dan S. Kennedy with Forrest Walden and Jim Cavale
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