Now companies can pitch location-based offers to smartphone customers instantly--and potentially make them feel uneasy.
Here are three tips for how you can prepare for a sudden surge in sales.
Facebook's Timeline becomes mandatory for all Pages tomorrow. Here's how to use the format to your best advantage.
The key is choosing someone who embraces social participation and communication.
Do men and women network in different ways? Here's a look at the ways in which each sex approaches it.
In the final days of March Madness, do you feel like your company is a Baylor or UNLV? Here's how to size up the competition and come out on top.
Apps & Software
A new wave of social networking tools for business is about to arrive. Here's what to keep in mind when deciding whether they are useful for your business.
In a competitive climate, it's critical for small businesses to market effectively. Here are seven popular marketing methods and why you should consider them.
Three top magazines share their strategies for making the most of the popular social media site.
Want to find out how your Twitter and Facebook posts are affecting your bottom line? Google's new reports might provide the answer.
BlogFrog is capitalizing on the massive influence of mom bloggers with its brand-sponsored conversations and communities. The network's agency clients and star writers are also reaping rewards. But as the line between editorial and advertising blurs, is authenticity getting left behind?
Entrepreneur writer Mikal Belicove recommends having these three details in place before advertising on the big social network.
Trust isn't a new concept in branding, but it's become more important than ever.
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