Marketing

How to Turn Haters Into Raving Customers
Marketing

How to Turn Haters Into Raving Customers

In this podcast, Lewis Howes chats with millionaire Timothy Sykes about how we can cultivate loyal customers and make a ton of money.
3 Reasons Startup Marketing Stalls
Marketing

3 Reasons Startup Marketing Stalls

Your message travels at light speed but results don't. Focus, patience, trial and error are required to succeed.
The 7 Principles of Launching a Super Successful Blog
Marketing

The 7 Principles of Launching a Super Successful Blog

Lessons boiled down from an analysis of 6 blogs with more than 1 million visitors each.
10 Marketing Tricks From the Pros
Marketing

10 Marketing Tricks From the Pros

These tips will give you an immediate boost in the ROI of your marketing efforts.
5 Social Media Mistakes and How to Avoid Them
Social Media

5 Social Media Mistakes and How to Avoid Them

Social media is the greatest fuel for fast growth ever but campaigns done poorly will still fizzle.
Facebook Shares Social Strategies at First-Ever Small Business Boot Camp
Social Media

Facebook Shares Social Strategies at First-Ever Small Business Boot Camp

Roughly 900 local business owners attended the symposium, marking Facebook's first-ever effort to reach out to entrepreneurs face-to-face.
A (Good) Picture Is Worth a Thousand (Text-Only) Posts
Social Media

A (Good) Picture Is Worth a Thousand (Text-Only) Posts

Word-of-mouth is no longer just about the words. A smart social-media policy brandishing photos can help varnish a business reputation.
Your Personal Brand Extends to the Environment You Create
Marketing

Your Personal Brand Extends to the Environment You Create

Think your brand stops at your appearance? It's also reflected in your office, home and car.
Want to Get the Most Out of Your PR Pro? Follow These 5 Tips.
Marketing

Want to Get the Most Out of Your PR Pro? Follow These 5 Tips.

Bringing on an outside PR firm can be costly and if not done correctly, can be a big waste of money. Follow these suggestions to make sure you get the most out of your PR firm.
This Is How You Come Up With Marketing Goals
Marketing

This Is How You Come Up With Marketing Goals

Setting goals increases the chance that you'll achieve them. Follow these tips for setting strong, achievable goals to move your business forward.
The Shocking Truth: Customers Don't Want to Engage With Your Company
Marketing

The Shocking Truth: Customers Don't Want to Engage With Your Company

When it comes to brand loyalty, values are worth more than engagement.
Golf Company's $1.5 Million Giveaway Far From a Hole in One
Marketing

Golf Company's $1.5 Million Giveaway Far From a Hole in One

Another glaring example of how companies miss the mark on marketing and customer loyalty campaigns.
The 5 Secrets to a More Readable Website
Marketing

The 5 Secrets to a More Readable Website

If you provide a great user experience, your website visitors may eventually convert into leads and make purchases.
The 5 Types of Videos Startups Need to Stay in the Game
Marketing

The 5 Types of Videos Startups Need to Stay in the Game

Video are extremely valuable to content-marketing strategies, yet, they continue to be one of the most underused assets in online marketing. Here are a few must-have videos for your company.
Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.
Social Media

Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.

New finding show that picture posts are four times more likely to provide warm and fuzzy feeling compared to text posts.
Myspace is Emailing Embarrassing Old Photos to Lure Back Lapsed Users
Social Media

Myspace is Emailing Embarrassing Old Photos to Lure Back Lapsed Users

Some Myspace users -- who may be surprised to discover that the site still exists – have received alarming emails from the network with their old, embarrassing photos attached.
An Al Roker Segment Couldn't Match the Marketing Power of This
Marketing

An Al Roker Segment Couldn't Match the Marketing Power of This

While a celebrity endorsement could generate some interest, leveraging bloggers has even more power.
The Scent in Abercrombie Stores Is Giving Shoppers Serious Anxiety
Marketing

The Scent in Abercrombie Stores Is Giving Shoppers Serious Anxiety

A new study about the impact of scent at retail suggests that consumers are being put off by the retailer's flagship cologne, Fierce, which courses pungently through its 276 stores.
How to Cut the 'Ums,' Uhs,' and 'Literallys' When Speaking
Marketing

How to Cut the 'Ums,' Uhs,' and 'Literallys' When Speaking

Using these filler words when you speak will annoy your listeners and torpedo your credibility.
Writing Tips: How to Come Up With 50 Topic Ideas in 30 Minutes
Marketing

Writing Tips: How to Come Up With 50 Topic Ideas in 30 Minutes

A detailed guide to brainstorming enough content ideas to last for months.
Know Thy Customer: 3 Tips for Success From a $285M Company
Marketing

Know Thy Customer: 3 Tips for Success From a $285M Company

Understanding customers, defining a clear business purpose and building the right team is crucial to a startup's success.
The 6 Best Ways to Build Website Traffic
Marketing

The 6 Best Ways to Build Website Traffic

If you want to build your e-business, you've got to attract visitors to your site. Read on to find out which traffic builders really work.
Lessons From Top Brands on How to Rock on Instagram
Social Media

Lessons From Top Brands on How to Rock on Instagram

With big-name brands going all in on Instagram, entrepreneurs can learn a thing or two from these companies about how to engage with followers.
Here's How to Create a Mesmerizing Presentation
Marketing

Here's How to Create a Mesmerizing Presentation

Presentations can go one of two ways: be a complete snooze fest or an opportunity to get the audience hooked on your company. Here are a few tips on avoiding the drab in lieu of fab.
The 3 Keys to a Successful Crowdfunding Campaign
Social Media

The 3 Keys to a Successful Crowdfunding Campaign

Planning, attention to detail and plenty of work are necessary for crowdfunding success. Like everything else.
9 Clever Business Cards You'd Want In Your Wallet
Marketing

9 Clever Business Cards You'd Want In Your Wallet

We scoured the web to find some of our favorite examples of thinking outside-the-plain-rectangle.
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