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6 Steps to Connecting With Influential People

6 Steps to Connecting With Influential People

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How to create a more powerful network.
February 21, 2013 in Networking
New to Digital Marketing? How to Keep 'Face Time' With CustomersPlay Video

New to Digital Marketing? How to Keep 'Face Time' With Customers (Video)

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Expert Jason Falls answers a business owner's question on how to maintain that personal connection to customers when you're using digital marketing methods.
February 20, 2013 in Online Marketing
5 Lessons for Brands From the Burger King Twitter Hack

5 Lessons for Brands From the Burger King Twitter Hack

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The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know.
February 20, 2013 in Social Media
The ABCs of Twitter, Part II

The ABCs of Twitter, Part II

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The second in our two-part series offers an insider's guide to the most common Twitter terms so you’ll understand the basics when you start Tweeting.
February 20, 2013 in Social Media
7 Steps to Get Publicity for Your Business

7 Steps to Get Publicity for Your Business

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Public relations can be more cost-effective than advertising. Here's how to get a PR campaign for your company started.
February 20, 2013 in Marketing Basics
3 Social Media Lessons from Ford

3 Social Media Lessons from Ford

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Scott Monty shares the auto giant's secret to success at New York's Social Media Week.
February 19, 2013 in Social Media
3 Ways to Make Your Brand Memorable on Social Media

3 Ways to Make Your Brand Memorable on Social Media

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Advice from business leaders who have mastered the art of social media marketing.
February 19, 2013 in Online Marketing
The ABCs of Twitter, Part I

The ABCs of Twitter, Part I

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This quick-hitting insider's guide to the most common Twitter terms can help you jump in and start Tweeting. First of a two-part series.
February 19, 2013 in Social Media
No Marketing Budget? 3 Proven Strategies for Direct Selling

No Marketing Budget? 3 Proven Strategies for Direct Selling

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For cash-strapped startups, spending big bucks on marketing isn't a possibility. Instead, here's how to drum up customers directly.
February 18, 2013 in Marketing
10 Marketing Masterworks

10 Marketing Masterworks

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From Red Bull's record-breaking sky diver to Ikea's tiny metro station apartments, these strokes of marketing genius got our attention.
February 18, 2013 in Marketing
7 Ways to Create More Engaging Videos That Rank Higher in YouTube

7 Ways to Create More Engaging Videos That Rank Higher in YouTube

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What you need to know when it comes to creating videos people can find and will want to watch.
February 18, 2013 in SEO | Search Engine Optimization
How to Design Your Business Logo

How to Design Your Business Logo

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Your logo is the foundation for all your promotional materials, so this is one area where it pays to take the time to get it right.
February 16, 2013 in Branding
Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

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Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
February 15, 2013 in Social Media
SBA Debuts New Market Research Tool for Small Business

SBA Debuts New Market Research Tool for Small Business

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Learning where your competitors are and how you stack up against them has never been easier thanks to a new tool from the SBA.
February 14, 2013 in Market Research
3 Tips for Branding Your Growing BusinessPlay Video

3 Tips for Branding Your Growing Business (Video)

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Expert Erika Napoletano offers advice on how to get your customers to see your business as the solution to their problems.
February 13, 2013 in Branding
Defining Your Market in 7 Steps

Defining Your Market in 7 Steps

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No business can be all things to all customers, especially a small business. Here's how to find a niche to set up your company for success.
February 13, 2013 in Targeting Niche Markets
Finding Your Marketing Competitive Advantage

Finding Your Marketing Competitive Advantage

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To craft a marketing strategy that brings in the business, you've got to home in on the problems your prospects face and then figure out how your products or services can be the solution.
February 13, 2013 in Marketing Basics
3 Ways Facebook's 'Conversion Measurement' Can Help Improve Your Ad Strategy

3 Ways Facebook's 'Conversion Measurement' Can Help Improve Your Ad Strategy

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How you can better track and target your advertising campaigns, while also reducing your costs.
February 13, 2013 in Advertising
How to Design a Marketing Strategy

How to Design a Marketing Strategy

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The business world may be complex, but your marketing strategy doesn't have to be. Use the answers to these seven questions to create an effective action plan.
February 12, 2013 in Marketing Basics
How to Size Images on Social Media: A Cheat Sheet (Infographic)

How to Size Images on Social Media: A Cheat Sheet (Infographic)

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Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.
February 12, 2013 in Social Media
Understanding Your 'Unique Selling Proposition'

Understanding Your 'Unique Selling Proposition'

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How to figure out what makes your business special and power up your sales.
February 11, 2013 in Tips from Experts
NY Tech Meetup's Jessica Lawrence on the Hottest Ticket in Town

NY Tech Meetup's Jessica Lawrence on the Hottest Ticket in Town

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The executive director of NY Tech Meetup talks about what the audience can expect at the city's influential monthly tech event.
February 11, 2013 in Networking
The 4 Essential Parts of an Email

The 4 Essential Parts of an Email

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Here's the blueprint of a successful business email.
February 10, 2013 in Online Marketing
In Search of Buzz: What It Is and How to Build It

In Search of Buzz: What It Is and How to Build It

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Generating interest among the media, customers and clients is the goal, but how to make that happen can often get confusing and costly. Here are three tips.
February 9, 2013 in Marketing
Pinterest: Now Is Time to Start Generating Revenue

Pinterest: Now Is Time to Start Generating Revenue

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Why Pinterest has decided to work on increasing revenue, how Twitter changed its search function, why Facebook users are getting sick of Facebook and more social-media news.
February 8, 2013 in Social Media
How to Really Listen to Your Customers

How to Really Listen to Your Customers

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A flexible response to a customer's needs plants a vineyard's new direction.
February 8, 2013 in Marketing Basics
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How to Learn 'Tech Speak'

How to Learn 'Tech Speak'

Need to communicate with your developers? Expert Nelly Yusupova offers these three tips on how to become more tech li...
Presented by
Mark Cuban Ben Kaufman Alexander Mendeluk Bret Michaels Scott Heiferman

Mark Cuban

Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."

Ben Kaufman

Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."

Alexander Mendeluk

Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."

Bret Michaels

Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."

Scott Heiferman

Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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