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LinkedIn Improves Search Features for Job Seekers, Employers

LinkedIn Improves Search Features for Job Seekers, Employers

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New features for LinkedIn, Pinterest gets a funding round, tweeting from beyond the grave and more social-media news.
February 23, 2013 in Social Media
Meeting New Clients and Contacts Through Networking

Meeting New Clients and Contacts Through Networking

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Networking is a critical skill for entrepreneurs. Here are nine tips that can help you make the most of your efforts.
February 23, 2013 in Networking
Fast, Furious and Humorous: Sound Bites From Social Media Week

Fast, Furious and Humorous: Sound Bites From Social Media Week

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A collection of tweets from attendees during the big social media event in New York City.
February 22, 2013 in Social Media
Marketing to Seniors: Online Versus Offline

Marketing to Seniors: Online Versus Offline

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Which media strategy should you use to attract leading-edge boomers and seniors? Two marketing experts suggest why one method may work better.
February 22, 2013 in Marketing Ideas
4 Quick Tips for Using Social Media for Customer Service

4 Quick Tips for Using Social Media for Customer Service

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Expert advice from panelists at New York's Social Media Week.
February 22, 2013 in Social Media
The Oscars: How to Get Your Swag Inside the Celebrity Bag

The Oscars: How to Get Your Swag Inside the Celebrity Bag

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If you've ever dreamed of having your product slipped into the swag bags of celebrities at the Academy Awards, we examine how it works and what it takes to showcase your brand.
February 22, 2013 in Branding
3 Ways to Turn Social Media Followers Into Promoters of Your Brand

3 Ways to Turn Social Media Followers Into Promoters of Your Brand

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Strategies for activating your fan base from New York's Social Media Week.
February 21, 2013 in Social Media
The Pros and Cons of Using Video App 'Vine' for Marketing

The Pros and Cons of Using Video App 'Vine' for Marketing

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What you need to know before getting started with the new short video recording app.
February 21, 2013 in Social Media
Branding Lessons from the Oscars

Branding Lessons from the Oscars

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What Anne Hathaway, Alan Arkin and other Hollywood stars can teach us about the business of branding.
February 21, 2013 in Branding
6 Steps to Connecting With Influential People

6 Steps to Connecting With Influential People

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How to create a more powerful network.
February 21, 2013 in Networking
New to Digital Marketing? How to Keep 'Face Time' With CustomersPlay Video

New to Digital Marketing? How to Keep 'Face Time' With Customers (Video)

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Expert Jason Falls answers a business owner's question on how to maintain that personal connection to customers when you're using digital marketing methods.
February 20, 2013 in Online Marketing
5 Lessons for Brands From the Burger King Twitter Hack

5 Lessons for Brands From the Burger King Twitter Hack

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The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know.
February 20, 2013 in Social Media
The ABCs of Twitter, Part II

The ABCs of Twitter, Part II

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The second in our two-part series offers an insider's guide to the most common Twitter terms so you’ll understand the basics when you start Tweeting.
February 20, 2013 in Social Media
7 Steps to Get Publicity for Your Business

7 Steps to Get Publicity for Your Business

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Public relations can be more cost-effective than advertising. Here's how to get a PR campaign for your company started.
February 20, 2013 in Marketing Basics
3 Social Media Lessons from Ford

3 Social Media Lessons from Ford

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Scott Monty shares the auto giant's secret to success at New York's Social Media Week.
February 19, 2013 in Social Media
3 Ways to Make Your Brand Memorable on Social Media

3 Ways to Make Your Brand Memorable on Social Media

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Advice from business leaders who have mastered the art of social media marketing.
February 19, 2013 in Online Marketing
The ABCs of Twitter, Part I

The ABCs of Twitter, Part I

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This quick-hitting insider's guide to the most common Twitter terms can help you jump in and start Tweeting. First of a two-part series.
February 19, 2013 in Social Media
No Marketing Budget? 3 Proven Strategies for Direct Selling

No Marketing Budget? 3 Proven Strategies for Direct Selling

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For cash-strapped startups, spending big bucks on marketing isn't a possibility. Instead, here's how to drum up customers directly.
February 18, 2013 in Marketing
10 Marketing Masterworks

10 Marketing Masterworks

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From Red Bull's record-breaking sky diver to Ikea's tiny metro station apartments, these strokes of marketing genius got our attention.
February 18, 2013 in Marketing
7 Ways to Create More Engaging Videos That Rank Higher in YouTube

7 Ways to Create More Engaging Videos That Rank Higher in YouTube

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What you need to know when it comes to creating videos people can find and will want to watch.
February 18, 2013 in SEO | Search Engine Optimization
How to Design Your Business Logo

How to Design Your Business Logo

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Your logo is the foundation for all your promotional materials, so this is one area where it pays to take the time to get it right.
February 16, 2013 in Branding
Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

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Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
February 15, 2013 in Social Media
SBA Debuts New Market Research Tool for Small Business

SBA Debuts New Market Research Tool for Small Business

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Learning where your competitors are and how you stack up against them has never been easier thanks to a new tool from the SBA.
February 14, 2013 in Market Research
3 Tips for Branding Your Growing BusinessPlay Video

3 Tips for Branding Your Growing Business (Video)

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Expert Erika Napoletano offers advice on how to get your customers to see your business as the solution to their problems.
February 13, 2013 in Branding
Defining Your Market in 7 Steps

Defining Your Market in 7 Steps

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No business can be all things to all customers, especially a small business. Here's how to find a niche to set up your company for success.
February 13, 2013 in Targeting Niche Markets
Finding Your Marketing Competitive Advantage

Finding Your Marketing Competitive Advantage

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To craft a marketing strategy that brings in the business, you've got to home in on the problems your prospects face and then figure out how your products or services can be the solution.
February 13, 2013 in Marketing Basics
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How to Learn 'Tech Speak'

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Need to communicate with your developers? Expert Nelly Yusupova offers these three tips on how to become more tech li...
Presented by
Mark Cuban Ben Kaufman Alexander Mendeluk Bret Michaels Scott Heiferman

Mark Cuban

Owner, Dallas Mavericks
"I love to compete. I want to get out there and kick your ass in the business world. That is what inspires me."

Ben Kaufman

Founder, Quirky Inc.
"I'm inspired by the Empire State Building. Probably not many people know that it was built in one year and 45 days."

Alexander Mendeluk

Co-founder of SpiritHoods
"When I see people bridging the gap between the limitations that the 'real world' imposes and what they realize they can manifest."

Bret Michaels

Musician, entrepreneur
"The secret to success lies in the gap between dream and reality."

Scott Heiferman

Meetup Co-founder
"I'm more inspired by the 20-somethings who are going to change the world. They have much less respect for the status quo and are seeing the world in a fresh way, many of them."
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