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Marketing

Grow Big by Selling Small

Grow Big by Selling Small

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Go where the money is by catering to like-minded entrepreneurs.
November 10, 2009 in Sales Techniques

Value + Simplicity = Success

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The keys to success in business are old as time. Add value and keep it simple.
November 9, 2009 in Customer Service

Stand Out in a Crowded Marketplace

You can do it with these 5 savvy internet marketing strategies.
November 6, 2009 in Online Marketing

The Intersection of Awareness and New Media

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Social media and sustainability converge to create consumers who are more knowledgeable than ever.
November 6, 2009 in Online Marketing

Market With Meaning

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Don't offer your customers products--offer them solutions, connections and satisfaction.
November 6, 2009 in Marketing Ideas

4 Sure Ways to Get Publicity

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There are more channels for exposure than ever, but it takes diligence to keep your business in front of the right ones.
November 5, 2009 in Getting Press
The Top 5 Things You Should Know About Social MediaPlay Video

The Top 5 Things You Should Know About Social Media (Video)

Discover the right and wrong ways to leverage the power of social networking to promote your business.
October 30, 2009 in Social Media

Are You Losing Control of Your Brand Online?

BY
Here are five ways to keep your internet presence in check.
October 30, 2009 in Branding

Get Past the 'Budget' Roadblock

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When the value of your offer exceeds the value of their money, you'll get the sale.
October 29, 2009 in Closing the Sale

Are You Wasting Time Waiting for Miracles?

BY
A full pipeline won't fall into your lap--you have to make it happen.
October 28, 2009 in Finding Prospects
FTC Aims to Uproot Deception

FTC Aims to Uproot Deception

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The new social media policy makes transparency paramount.
October 27, 2009 in Online Marketing

Flip 'I Hate' to 'I Love' to Sell

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5 tips for sales professionals who want to love their job.
October 26, 2009 in Make the Sale

Online Advertising Made Simple

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Follow these essential tips for an online campaign that increases sales.
October 23, 2009 in Advertising 101

Focus on Core Customers

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Be committed to them, and they'll deliver new clients to you.
October 21, 2009 in Customer Loyalty and Retention

Give Your Marketing a Fall Lift

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Check in with customers today to prepare for tomorrow's holiday season.
October 21, 2009 in Online Marketing

Does Your Brand Tell a Powerful Story?

Brilliant's not enough in today's economy--you need a compelling story so people will remember you.
October 19, 2009 in Branding

10 Ways to Waste Your Time in a Networking Group

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Referral business from networking groups can pay off handsomely, so make the most of every meeting.
October 16, 2009 in Finding Prospects

Keep Your Regulars Happy

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10 tips to keep your regulars coming back--and for picking up new ones along the way
October 16, 2009 in Customer Service
2 Businesses, 1 Marketing Plan

2 Businesses, 1 Marketing Plan

Combining your marketing with another business's can produce results greater than the sum of the parts.
October 15, 2009 in Marketing Plan

Marketing to a Captive Audience

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Capture the attention of airport travelers with strategically placed ads.
October 15, 2009 in Finding Customers

Want the Sale? Offer a 'Test Drive'

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Give customers a chance to fall in love by offering samples or demonstrations.
October 15, 2009 in Closing the Sale

Why You Shouldn't Rely On URL Shorteners

These handy tools can change or disappear with little or no notice.
October 14, 2009 in Online Marketing

Do a Sales Job on Yourself

Resolve to put your customers' interests first and watch your sales increase.
October 8, 2009 in Sales Techniques

Save the Sale With Service

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5 strategies for polishing and protecting your customer-service reputation
October 8, 2009 in Customer Service

Create Measurable Impact

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Web metrics numbers are only as good as what you do with them.
October 5, 2009 in Online Marketing

Adding Value: The Future of Marketing

Cut through the advertising noise by marketing with meaning.
October 5, 2009 in Customer Service
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By Dan S. Kennedy with Forrest Walden and Jim Cavale
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