Marketing Ideas

9 Advanced Twitter Tips and Tricks
Social Media

9 Advanced Twitter Tips and Tricks

If you want to get the most out of your time and money in Twitter, then take it to the next level with these nine strategies.
Brand Visibility: Techniques and Tactics
Social Media

Brand Visibility: Techniques and Tactics

Your brand becomes visible by being shared, read, and seen on social media. These tips will help you keep it consistent and get it seen.
Retweeting Content to Build Your Brand on Twitter
Social Media

Retweeting Content to Build Your Brand on Twitter

Find out how to use existing content to build your following and grow your brand.
Want Your Ad to Go Viral? Get a TV Network to Ban It.
Advertising

Want Your Ad to Go Viral? Get a TV Network to Ban It.

For the second year running, SodaStream has had its Super Bowl ad rejected by a TV network -- and it's proven to be a 'PR gift' for the company.
Why You Should Commit to Small Daily Improvements and Other Must-Read Business Tips
Productivity

Why You Should Commit to Small Daily Improvements and Other Must-Read Business Tips

A look at why big goals start with small actions, how falling in love with boredom helps you stay driven and more advice for business owners.
5 Ways to Market Your Startup on a Dime
Marketing

5 Ways to Market Your Startup on a Dime

Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.
This Holiday's Wow-Factor Shop Windows
Marketing Ideas

This Holiday's Wow-Factor Shop Windows

Forget deck the halls. These retailers decked out their windows for unforgettable buzz and branding. Which ideas will inspire your next great display?
This Retailer Raised Prices on Black Friday -- And Saw a Lift in Sales (Say What?!)
Marketing Ideas

This Retailer Raised Prices on Black Friday -- And Saw a Lift in Sales (Say What?!)

The maker of the irreverent Cards Against Humanity party game tacked $5 onto retail prices on a day when consumers expected to get ultra-deep discounts.
Huh? One Retailer Says Don't Buy Our Stuff on Black Friday
Marketing Ideas

Huh? One Retailer Says Don't Buy Our Stuff on Black Friday

Black Friday is when most people entice customers to buy more, more and more. One clothing retailer is doing the complete opposite.
Are Celebrity Investors Worth the Hype?
Marketing Ideas

Are Celebrity Investors Worth the Hype?

Brands have paraded A-listers out front as spokespeople for ages, but in recent years they've been joining as investors. Here, we examine when it works and what entrepreneurs should keep in mind as they team up with celebs.
Promoting Your Business Through Personal Posts
Social Media

Promoting Your Business Through Personal Posts

Branding guru Jason Seiden pushes for social media with a work-life blend.
7 Marketing Truths Every Business Leader Should Know
Marketing

7 Marketing Truths Every Business Leader Should Know

"Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right.
The Promotional Power of 'Prankvertising'
Online Marketing

The Promotional Power of 'Prankvertising'

More brands are buying into the pranking trend. Is it a sustainable model for drumming up publicity?
How an Ad Agency Fixed Its Call-Center Marketing
Grow Your Business

How an Ad Agency Fixed Its Call-Center Marketing

Using the RingRevenue platform, buyCalls was able to sniff out some major discrepancies in their campaigns.
The 4 Elements of an Irresistible Offer
Marketing Basics

The 4 Elements of an Irresistible Offer

Expert advice and inspiration from successful marketing campaigns.
Why Smart Marketing Is Like a Great First Date
Marketing Ideas

Why Smart Marketing Is Like a Great First Date

If you only talked about yourself on a first date, chances are it'd be your last. Don't do the same when it comes to marketing your brand.
6 Content Marketing Principles Every Business Needs to Follow
Marketing Ideas

6 Content Marketing Principles Every Business Needs to Follow

No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.
How to Get More Comments on Your Blog
Online Marketing

How to Get More Comments on Your Blog

Learn how to engage readers and you'll start to see them get more active on your blog. Here are three steps to take.
7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want
Public Relations

7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want

A lot of entrepreneurs are still approaching their PR strategy with outdated, inefficient methods. Here's how to get noticed without annoying anyone.
How to Ace Back-to-School Season
Marketing Ideas

How to Ace Back-to-School Season

One of the busiest shopping seasons is fast approaching. Here's how to make the most of your back-to-school marketing strategy.
How to Pull a Badass Marketing Stunt
Marketing Ideas

How to Pull a Badass Marketing Stunt

You don't need a big budget and a fireworks display to pull off a bold marketing move. Here's how to generate buzz around your brand.
5 Easy Ways to Connect With Online Influencers
Networking

5 Easy Ways to Connect With Online Influencers

Following these tips to meeting influential people in your niche can help you get the exposure for your startup you've been looking for.
Want Loyal Customers? Do This.
Marketing Ideas

Want Loyal Customers? Do This.

Giving customers individual attention is a surefire way to build loyalty. Here's how you can shower them with attention, even with limited time and money.
How to Start Mapping Your Marketing Plan Right Now
Marketing Basics

How to Start Mapping Your Marketing Plan Right Now

Creating a marketing funnel that converts prospective customers into paying ones is key to your sales strategy. Here's how to get started.
How to Engage Customers on a Dime
Marketing Ideas

How to Engage Customers on a Dime

Engaging customers is about reaching them with a compelling message. Here are some ways to do this without breaking the bank.
What You Can Learn From the Simple Brilliance of Chipotle's Design
Marketing Ideas

What You Can Learn From the Simple Brilliance of Chipotle's Design

The fast food Mexican grill franchise sets a standard for modern restaurants.
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