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Your brand becomes visible by being shared, read, and seen on social media. These tips will help you keep it consistent and get it seen.
February 11, 2014
Find out how to use existing content to build your following and grow your brand.
February 4, 2014
For the second year running, SodaStream has had its Super Bowl ad rejected by a TV network -- and it's proven to be a 'PR gift' for the company.
January 29, 2014
A look at why big goals start with small actions, how falling in love with boredom helps you stay driven and more advice for business owners.
January 24, 2014
Getting your startup noticed doesn't have to cost an arm and a leg. You just need to be smart. Here are five ways to get attention on a budget.
January 22, 2014
Forget deck the halls. These retailers decked out their windows for unforgettable buzz and branding. Which ideas will inspire your next great display?
December 18, 2013
The maker of the irreverent Cards Against Humanity party game tacked $5 onto retail prices on a day when consumers expected to get ultra-deep discounts.
December 6, 2013
Black Friday is when most people entice customers to buy more, more and more. One clothing retailer is doing the complete opposite.
November 26, 2013
Brands have paraded A-listers out front as spokespeople for ages, but in recent years they've been joining as investors. Here, we examine when it works and what entrepreneurs should keep in mind as they team up with celebs.
November 18, 2013
Branding guru Jason Seiden pushes for social media with a work-life blend.
November 15, 2013
"Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right.
November 7, 2013
More brands are buying into the pranking trend. Is it a sustainable model for drumming up publicity?
October 27, 2013
Grow Your Business
Using the RingRevenue platform, buyCalls was able to sniff out some major discrepancies in their campaigns.
October 20, 2013
Expert advice and inspiration from successful marketing campaigns.
October 18, 2013
If you only talked about yourself on a first date, chances are it'd be your last. Don't do the same when it comes to marketing your brand.
October 16, 2013
No matter how small your business, you can set yourself up as a thought leader with the right content marketing strategy. Here's where to start.
October 10, 2013
Learn how to engage readers and you'll start to see them get more active on your blog. Here are three steps to take.
October 8, 2013
A lot of entrepreneurs are still approaching their PR strategy with outdated, inefficient methods. Here's how to get noticed without annoying anyone.
September 18, 2013
One of the busiest shopping seasons is fast approaching. Here's how to make the most of your back-to-school marketing strategy.
August 16, 2013
You don't need a big budget and a fireworks display to pull off a bold marketing move. Here's how to generate buzz around your brand.
August 13, 2013
Following these tips to meeting influential people in your niche can help you get the exposure for your startup you've been looking for.
August 13, 2013
Giving customers individual attention is a surefire way to build loyalty. Here's how you can shower them with attention, even with limited time and money.
August 9, 2013
Creating a marketing funnel that converts prospective customers into paying ones is key to your sales strategy. Here's how to get started.
August 8, 2013
Engaging customers is about reaching them with a compelling message. Here are some ways to do this without breaking the bank.
August 6, 2013
The fast food Mexican grill franchise sets a standard for modern restaurants.
August 3, 2013
Trying to change customers' behavior so they'll use your product is a recipe for failure. Here are missteps to avoid.
August 1, 2013
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