Marketing Ideas

10 Marketing Trends for 2011
Branding

10 Marketing Trends for 2011

From geotargeting to mobile apps and social media, here's what you need to consider now.
Four Marketing Tips from Your Dog
Marketing Ideas

Four Marketing Tips from Your Dog

Why Fido is starring in more ads and what it means for your business.
Weird Companies That Work
Marketing Ideas

Weird Companies That Work

Marketing advice from four pioneering entrepreneurs
Startup Story: Out of the Box Marketing
Marketing Ideas

Startup Story: Out of the Box Marketing

Kristin Kendall talks about how she started her marketing business with just $5,000 and an eye towards growth.
The Red Pen Rule for Marketing Copy
Marketing Ideas

The Red Pen Rule for Marketing Copy

Not getting the sales you expect? Maybe you're saying too much.
Five Ways to Outshine the Competition
Marketing Ideas

Five Ways to Outshine the Competition

Meet customers' needs in these critical areas to stand out from the crowd.
Marketing With a Mission
Marketing Ideas

Marketing With a Mission

3 practical ways to draw consumers in with a socially conscious message
10 Brilliant Marketing Ideas
Marketing Ideas

10 Brilliant Marketing Ideas

From radio to YouTube clips, 10 companies that changed everything.
Marketing Ideas

3 Ways to Move Customers to Action

Why waste your marketing dollars on messages that don't create a sense of urgency?
10 Ways to Stretch Your Marketing Budget
Low-Cost Ideas

10 Ways to Stretch Your Marketing Budget

Useful strategies to help you maximize your campaigns and save money.
Marketing and Sales Must Work in Unison
Marketing Ideas

Marketing and Sales Must Work in Unison

Follow these tips for creating promotional materials that work as hard as you do.
Marketing Ideas

10 Brilliant Marketing Ideas

From radio to YouTube clips, 10 companies that changed everything.
Marketing Ideas

Capitalize on Meaningful--and Affordable--Gifts

It's the thought that counts, so you might as well save a few bucks.
Marketing Ideas

Market With Meaning

Don't offer your customers products--offer them solutions, connections and satisfaction.
Low-Cost Ideas

Rock-Solid Marketing for Trendy Times

Instead of jumping from trend to trend follow these six steps for marketing that really works.
Marketing Ideas

Marketing That Pops

Magnetic 3D is cornering the market on high definition, 3-D advertising
Marketing Ideas

Spend Local--Online

Reach a younger, hipper market for a fraction of the cost of traditional advertising.
Marketing Ideas

Marketing Technology Helps Vico Survive

Learn how this software company combined free and low-cost marketing with new sales to boost the sales pipeline despite big budget cuts.
Marketing Ideas

Boost Your Brand

How to find the perfect pitch person to get your message out
Marketing Ideas

A Great Ad Campaign Can Last Forever

Marketing to values is more important than marketing products.
Marketing Ideas

A Marketer's Sharpest Tool: The Copywriting Outline

Your message will lose some of its power if you don't take the time to get organized upfront.
Marketing Ideas

A Marketing Home Run

In baseball-crazed Boston, sponsoring the Red Sox earned Exotic Flowers a marketing award and a mass of new fans.
Marketing Ideas

How to Advertise Now

Unsure what to cut and what to keep? This smart, 4-point checklist is your guide to recession-era advertising.
Marketing Ideas

Marketing Presentations Go Virtual

Fight the high cost of gas and air travel with your own webinars.
Marketing Ideas

Alternative Places to Network

Look beyond your standard groups and cocktail receptions for business connections that really work.
Marketing Ideas

Convert Passers-By Into Purchasers

Take advantage of event crowds by getting people off the street and into your store.
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