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Online Marketing

3 Ways to Make Your Brand Memorable on Social Media

3 Ways to Make Your Brand Memorable on Social Media

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Advice from business leaders who have mastered the art of social media marketing.
February 19, 2013 in Online Marketing
The 4 Essential Parts of an Email

The 4 Essential Parts of an Email

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Here's the blueprint of a successful business email.
February 10, 2013 in Online Marketing
Need Blog Post Ideas? 3 Easy Templates to Get You Writing -- Now

Need Blog Post Ideas? 3 Easy Templates to Get You Writing -- Now

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These types of posts can help spur new content ideas for your business blog.
February 5, 2013 in Online Marketing
3 Rules You Must Break to Expand Your Email Marketing List

3 Rules You Must Break to Expand Your Email Marketing List

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If building a bigger list is your priority, you'll want to break these traditional marketing practices.
January 30, 2013 in Online Marketing
What Makes Your Video Shareable -- And Viral

What Makes Your Video Shareable -- And Viral

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To create an online sensation, forget all the tricks and techniques you've learned from TV. Take a lesson from the creators of the Diet Coke and Mentos video.
January 29, 2013 in Online Marketing
Eye on Marketing: 3 Steps to Revamp Your Analytics

Eye on Marketing: 3 Steps to Revamp Your Analytics

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If 'big data' has been out of reach, consider these solutions to track your marketing efforts.
January 28, 2013 in Online Marketing
Make Your Videos More Likely to Go Viral

Make Your Videos More Likely to Go Viral

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What makes some videos instant Internet hits while others remain under the radar? We provide tips to help your videos get noticed -- and maybe even go viral -- on the Web.
January 20, 2013 in Online Marketing
Reimagining the Future of Broadcast TVPlay Video

Reimagining the Future of Broadcast TV (Video)

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In this episode of Behind the Brand, host Brian Elliot talks with the founders of Tubefilter, about how online video is disrupting the once-sacred broadcast TV industry.
January 9, 2013 in Online Marketing
How Location-Based Social Networks Are Changing the Game for Businesses

How Location-Based Social Networks Are Changing the Game for Businesses

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New trends that are altering the way brick-and-mortar companies do business.
January 9, 2013 in Online Marketing
10 Online Marketing Trends for 2013

10 Online Marketing Trends for 2013

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From gamification to local to analytics, a look at what's going to move the needle in marketing this year.
January 3, 2013 in Online Marketing
5 Secrets to Producing Better Webinars

5 Secrets to Producing Better Webinars

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If done well, webinars can drive sales and increase customer loyalty. Here's how to make yours stand out.
December 20, 2012 in Online Marketing
The Best and Worst Times to Send an Email (Infographic)

The Best and Worst Times to Send an Email (Infographic)

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The time at which you send an email can be critical to maximizing its open and click rates.
December 13, 2012 in Online Marketing
Vintage-Style Bags Get a Boost From Online Marketing

Vintage-Style Bags Get a Boost From Online Marketing

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Thoughtful web marketing drives an artisanal business.
December 9, 2012 in Online Marketing
How to Mine Google's Gold Mine for Local Businesses

How to Mine Google's Gold Mine for Local Businesses

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Optimizing Place Pages and garnering five-star reviews can help you beat rivals large and small.
December 3, 2012 in Online Marketing
3 Free Tools for Creating Your Own Infographics

3 Free Tools for Creating Your Own Infographics

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You don't have to be a design expert or spend a lot of money to create eye-catching infographics.
November 29, 2012 in Online Marketing
The Most Bizarre and Dramatic Executive Blog You Might Ever Read

The Most Bizarre and Dramatic Executive Blog You Might Ever Read

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Wanted in connection with the murder of his neighbor, the founder of McAfee Anti-Virus is on the run from authorities and is blogging about it.
November 21, 2012 in Online Marketing
3 Steps to an Online Marketing Makeover

3 Steps to an Online Marketing Makeover

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From content and email marketing to social media, John Jantsch shares tips and resources for building a stellar web presence for your business.
November 16, 2012 in Online Marketing
The Secrets of Viral Videos

The Secrets of Viral Videos

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There is no surefire formula to get your video to go viral. But here are a few tips to get people watching.
November 12, 2012 in Online Marketing
3 Ways to Promote Your Brand Without Facebook

3 Ways to Promote Your Brand Without Facebook

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Here's how you can boost your brand without using the world's largest social network.
November 7, 2012 in Online Marketing
How Shopatrend Used Instagram to Attract New Customers

How Shopatrend Used Instagram to Attract New Customers

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The online clothing boutique leveraged their keen visual sense to market their company at little cost with Instagram.
November 3, 2012 in Online Marketing
Everything You Need to Create Stellar Online Videos

Everything You Need to Create Stellar Online Videos

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How to produce online video that rivals the pros and puts your business in its best light.
October 23, 2012 in Online Marketing
Getting Started on Google +

Getting Started on Google +

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A step-by-step guide to creating a presence on the fast-growing social network of 250 million users, from the former chief evangelist for Apple.
October 11, 2012 in Online Marketing
5 Ways 'Big Data' Is Changing the World

5 Ways 'Big Data' Is Changing the World

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From shoe shopping to privacy concerns, 'big data' has big implications.
October 7, 2012 in Online Marketing
How to Create an E-Mail Marketing Campaign That People Will Notice

How to Create an E-Mail Marketing Campaign That People Will Notice

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Infiltrate the inbox with e-mail marketing that is actually engaging and less likely to be deleted.
October 2, 2012 in Online Marketing
Using SEO to Get Inside Your Customer's Head

Using SEO to Get Inside Your Customer's Head

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Choosing and using the right keywords for your Google ads can drive clicks and sales.
October 1, 2012 in Online Marketing
3 Things You Need to Know About LinkedIn's Company Pages

3 Things You Need to Know About LinkedIn's Company Pages

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The redesign of the professional networking site gives you more marketing opportunities.
September 17, 2012 in Online Marketing
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