Social Media

How to Launch a Worthwhile Venture From Your Dorm Room
Startup Basics

How to Launch a Worthwhile Venture From Your Dorm Room

If you're looking to launch a business while still in school, here are a few lessons learned from StudyMode founder Blaine Vess.
Reach Millennials Through Brand Advocates
Marketing

Reach Millennials Through Brand Advocates

Leverage the influence of Gen Y to market through trust and personal connections.
How to Find Influencers Who Want to Share and Link to Your Content
Online Marketing

How to Find Influencers Who Want to Share and Link to Your Content

Three useful steps for getting the movers and shakers in your industry sharing your online posts.
Twitter's IPO Will Make All These People Millionaires and Billionaires
News and Trends

Twitter's IPO Will Make All These People Millionaires and Billionaires

With the IPO set, Twitter's venture capital investors, longtime employees and other stockholders are about to become very wealthy.
Twitter Makes IPO Filing Public
News and Trends

Twitter Makes IPO Filing Public

Twitter made its S-1 filing available to the public on Thursday, lifting the veil on its initial public offering plans.
4 Ways to Turn Social-Media Fans Into Raving, Loyal Customers
Social Media

4 Ways to Turn Social-Media Fans Into Raving, Loyal Customers

With a little bit of focus, companies can convert casual fans into powerful brand advocates.
Have a Burning Business Question? Ask the Expert: Ian Lurie
Marketing

Have a Burning Business Question? Ask the Expert: Ian Lurie

Digital marketing expert Ian Lurie wants to answer your big startup questions about SEO, online advertising, best practices for increasing views and social media.
How to Generate Ideas For Your YouTube Videos
Online Marketing

How to Generate Ideas For Your YouTube Videos

Not sure what your YouTube videos should be about? These 10 questions will help you generate ideas that attract the type of audience you want.
What Donald Trump, Martha Stewart and Other Entrepreneurs Tweeted About the U.S. Government Shutdown
Social Media

What Donald Trump, Martha Stewart and Other Entrepreneurs Tweeted About the U.S. Government Shutdown

Politics and business don't always mix but these owners spoke out about the shutdown.
The Rise of Social Media as a Career (Infographic)
Hiring Center

The Rise of Social Media as a Career (Infographic)

Jobs involving social media have exploded over the last three years. Here's a look at where the growth is.
Why Banning Facebook In Your Workplace Is a Stupid Move
Managing Employees

Why Banning Facebook In Your Workplace Is a Stupid Move

One in five workplaces block access to Facebook, but does banning social media at work boost productivity or hurt morale and erode trust?
Social Search: What It Is and How to Add It to Your Marketing Strategy
Social Media

Social Search: What It Is and How to Add It to Your Marketing Strategy

As your social media postings become more important in search, digital marketing expert Stephen Woessner offers up some tips on leveraging this tool.
9 Ways to Reach Customers on YouTube
Online Marketing

9 Ways to Reach Customers on YouTube

Find out how to use YouTube as a low-cost marketing tool to generate new customers and sales.
Apple Tops List of World's Most Innovative Companies... Again
News and Trends

Apple Tops List of World's Most Innovative Companies... Again

For the ninth year in a row, Apple has topped Boston Consulting Group's annual list of the companies leading the charge in defining whatÂ’s new and cool.
How Your Online Reputation Affects Your Startup's Bottom Line (Infographic)
Online Marketing

How Your Online Reputation Affects Your Startup's Bottom Line (Infographic)

In the next five years, 83 percent of companies will face a crisis that could negatively affect their value. Here's how to ensure that won't happen to you.
California Gives Kids a Way to Erase Their Scandalous Social-Media Posts. Sort Of.
Social Media

California Gives Kids a Way to Erase Their Scandalous Social-Media Posts. Sort Of.

A new law gives people under the age of 18 an 'eraser button' to delete embarrassing, crude or cruel online posts that could follow them into adulthood and employment.
3 Annoying Social-Media Mistakes Businesses Need to Avoid
Social Media

3 Annoying Social-Media Mistakes Businesses Need to Avoid

A look at the most vexing social media no-nos and why you should just skip them.
New York Cracks Down on Companies That Buy Fake Online Reviews
Social Media

New York Cracks Down on Companies That Buy Fake Online Reviews

Nearly 20 small businesses fined $350,000 for engaging in the deceptive practice on sites such as Yelp and Google Local.
Are Your Fans Among the Most Social on Facebook? (Infographic)
Social Media

Are Your Fans Among the Most Social on Facebook? (Infographic)

Here's a look at what types of brands have the strongest and most social communities on the big social network.
A Must-Read Guide to Twitter Slang, Lingo, Abbreviations and Acronyms
Social Media

A Must-Read Guide to Twitter Slang, Lingo, Abbreviations and Acronyms

If you've been feeling lost while navigating the sometimes strange world of Twitter, this information should help.
Advertisements Are Coming to Pinterest Now, Too
Social Media

Advertisements Are Coming to Pinterest Now, Too

The popular photo-sharing site is experimenting with its first type of ad unit: promoted pins.
Krispy Kreme's Quirky 'Pirate' Promotion Lures Hungry Buccaneers
Franchise Zone

Krispy Kreme's Quirky 'Pirate' Promotion Lures Hungry Buccaneers

Krispy Kreme's celebration of Talk Like a Pirate Day is attracting traffic both online and in the franchise's stores.
How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand
SEO | Search Engine Optimization

How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand

Adding your picture to search results for the content you create online can benefit your website in a number of important ways.
New SEC Rules: Added Opportunities, Added Risks
Financing

New SEC Rules: Added Opportunities, Added Risks

With the new fundraising rules going into effect next week, here are a few key features and tips to keep in mind.
YouTube's New Offline Feature Could Boost Video Views for Businesses
Social Media

YouTube's New Offline Feature Could Boost Video Views for Businesses

Starting soon, users will be able to add clips to mobile devices to be viewed when they're without an internet connection
3 Bad Mistakes Good People Make on Facebook
Social Media

3 Bad Mistakes Good People Make on Facebook

If not managed wisely, your Facebook account can work against your business.
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