Social Media

9 Ways to Reach Customers on YouTube
Online Marketing

9 Ways to Reach Customers on YouTube

Find out how to use YouTube as a low-cost marketing tool to generate new customers and sales.
Apple Tops List of World's Most Innovative Companies... Again
News and Trends

Apple Tops List of World's Most Innovative Companies... Again

For the ninth year in a row, Apple has topped Boston Consulting Group's annual list of the companies leading the charge in defining whatÂ’s new and cool.
How Your Online Reputation Affects Your Startup's Bottom Line (Infographic)
Online Marketing

How Your Online Reputation Affects Your Startup's Bottom Line (Infographic)

In the next five years, 83 percent of companies will face a crisis that could negatively affect their value. Here's how to ensure that won't happen to you.
California Gives Kids a Way to Erase Their Scandalous Social-Media Posts. Sort Of.
Social Media

California Gives Kids a Way to Erase Their Scandalous Social-Media Posts. Sort Of.

A new law gives people under the age of 18 an 'eraser button' to delete embarrassing, crude or cruel online posts that could follow them into adulthood and employment.
3 Annoying Social-Media Mistakes Businesses Need to Avoid
Social Media

3 Annoying Social-Media Mistakes Businesses Need to Avoid

A look at the most vexing social media no-nos and why you should just skip them.
New York Cracks Down on Companies That Buy Fake Online Reviews
Social Media

New York Cracks Down on Companies That Buy Fake Online Reviews

Nearly 20 small businesses fined $350,000 for engaging in the deceptive practice on sites such as Yelp and Google Local.
Are Your Fans Among the Most Social on Facebook? (Infographic)
Social Media

Are Your Fans Among the Most Social on Facebook? (Infographic)

Here's a look at what types of brands have the strongest and most social communities on the big social network.
A Must-Read Guide to Twitter Slang, Lingo, Abbreviations and Acronyms
Social Media

A Must-Read Guide to Twitter Slang, Lingo, Abbreviations and Acronyms

If you've been feeling lost while navigating the sometimes strange world of Twitter, this information should help.
Advertisements Are Coming to Pinterest Now, Too
Social Media

Advertisements Are Coming to Pinterest Now, Too

The popular photo-sharing site is experimenting with its first type of ad unit: promoted pins.
Krispy Kreme's Quirky 'Pirate' Promotion Lures Hungry Buccaneers
Franchise Zone

Krispy Kreme's Quirky 'Pirate' Promotion Lures Hungry Buccaneers

Krispy Kreme's celebration of Talk Like a Pirate Day is attracting traffic both online and in the franchise's stores.
How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand
SEO | Search Engine Optimization

How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand

Adding your picture to search results for the content you create online can benefit your website in a number of important ways.
New SEC Rules: Added Opportunities, Added Risks
Financing

New SEC Rules: Added Opportunities, Added Risks

With the new fundraising rules going into effect next week, here are a few key features and tips to keep in mind.
YouTube's New Offline Feature Could Boost Video Views for Businesses
Social Media

YouTube's New Offline Feature Could Boost Video Views for Businesses

Starting soon, users will be able to add clips to mobile devices to be viewed when they're without an internet connection
3 Bad Mistakes Good People Make on Facebook
Social Media

3 Bad Mistakes Good People Make on Facebook

If not managed wisely, your Facebook account can work against your business.
Want to Spread Your Message? An Angry Tweet May Be the Answer
Social Media

Want to Spread Your Message? An Angry Tweet May Be the Answer

Computer scientists have found that angry messages spread faster on social media than messages of sadness, disgust, even joy.
12 Must-Know Trends in Digital Marketing
Marketing

12 Must-Know Trends in Digital Marketing

Our Team Digital takes out their crystal balls and predicts what entrepreneurs need to know about what's ahead in the online marketing world.
10 Questions to Ask When Creating a Social-Media Marketing Plan
Social Media

10 Questions to Ask When Creating a Social-Media Marketing Plan

What you need to know when crafting an effective social strategy for your startup.
Experts Say Twitter Didn't Botch Its IPO Announcement
Social Media

Experts Say Twitter Didn't Botch Its IPO Announcement

The social network announced its confidential filing for an initial public offering via a tweet. It's showing signs it learned from Facebook's IPO.
Looking to Reach Millennials? Be Where the Action Is
Marketing

Looking to Reach Millennials? Be Where the Action Is

Know your online platforms to be part of Gen Y's digital experience.
Yes, Videos Are Playing Automatically in Your Facebook Newsfeed Now
Social Media

Yes, Videos Are Playing Automatically in Your Facebook Newsfeed Now

Next we may see advertising videos showing up sometime before the end of the year.
Twitter Just Made Connecting With Influencers a Little More Difficult
Social Media

Twitter Just Made Connecting With Influencers a Little More Difficult

For verified users, a new feature filters spam mentions and can show only mentions from others who are also verified.
New Facebook Privacy Issue Sparks Official FTC Inquiry
Social Media

New Facebook Privacy Issue Sparks Official FTC Inquiry

The social network is under fire again over the way it shares user information for advertising purposes.
Go Ahead. Be a Social Media Snob
Social Media

Go Ahead. Be a Social Media Snob

Busy entrepreneurs don't have to become overwhelmed by so many social-media networks. Here are some basics to keep in mind.
Fast Facts on Twitter's Startup Buying Spree
Social Media

Fast Facts on Twitter's Startup Buying Spree

The 7-year-old social network has been snapping up companies left and right as it expands into mobile, analytics and social television.
Easy Tips for Writing Better Tweets (Infographic)
Social Media

Easy Tips for Writing Better Tweets (Infographic)

Your tweets may already grab attention, but as they say, there's always room for improvement. Test out a few of these tips.
Facebook Rolls Out 'Professional Skills' Section on User Profiles
Social Media

Facebook Rolls Out 'Professional Skills' Section on User Profiles

Taking aim at LinkedIn's online networking and recruiting market, Facebook has added a new profile section for users to enter their professional skills.
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