Social Media

Video Marketing Goes Beyond YouTube. Have You Explored These 3 Options?
Social Media

Video Marketing Goes Beyond YouTube. Have You Explored These 3 Options?

Enlist Vimeo, Vine and Wistia to reach different customers and stage other types of viewing experiences.
Did Google Kill Social-Media Marketing?
Social Media

Did Google Kill Social-Media Marketing?

The search giant may have announced that it's not going to be investing any further in social software platform Wildfire, but that doesn't mean all is lost.
Want to Avoid People? There's An App for That.
Social Media

Want to Avoid People? There's An App for That.

Cloak, which lets you locate your friends, enemies or frenemies, is the latest app making a splash.
So, You Got Yourself a Twitter Handle. Now What?
Social Media

So, You Got Yourself a Twitter Handle. Now What?

It’s a no brainer: You have a business and you've created an account for it on Twitter. But what if you don’t know a tweet from a snap?
Was Your First Tweet Awkward or Awesome?
Social Media

Was Your First Tweet Awkward or Awesome?

The social-media giant is celebrating its birthday and is inviting everyone to look back and see their very first tweet.
Alibaba Wages $215 Million to Dance With Messaging App Tango
Social Media

Alibaba Wages $215 Million to Dance With Messaging App Tango

On the heels of WhatsApp's $19 billion acquisition by Facebook, the Chinese web titan dominated the latest round of fundraising for rival messaging platform Tango.
Here's the Big Problem With Chasing Customers on Social Media
Social Media

Here's the Big Problem With Chasing Customers on Social Media

After all the hype has settled and all the stock clamoring has died down, this one social-media truth is staring us in the face.
The 6 Types of Online Buyers
Marketing

The 6 Types of Online Buyers

Find out what types of buyers are shopping online so you can learn to attract new business.
3 Ways to Use Your Twitter Data to Beat the Competition
Social Media

3 Ways to Use Your Twitter Data to Beat the Competition

Find out which three information sources you need to evaluate in order to track and improve your social media efforts.
Fun Ways Brands Are Betting on March Madness
Social Media

Fun Ways Brands Are Betting on March Madness

It's that time of year when offices everywhere are abuzz with talk of brackets. Here's how some companies are turning that enthusiasm into buzz.
8 Ways to Get the Most Out of Instagram
Social Media

8 Ways to Get the Most Out of Instagram

The photo-sharing app can be an important tool to boost your brand's visibility. Here's how to make your Instagram presence shine.
Apple Adds New 'Selfies' Section to App Store
Social Media

Apple Adds New 'Selfies' Section to App Store

Apples has gotten caught up in the selfie hype, launching a new section in the App Store called 'Sharing Selfies.'
How to Tell if Your Social Media Efforts Are Paying Off
Social Media

How to Tell if Your Social Media Efforts Are Paying Off

Monitoring and measuring your social media efforts is essential. Here are the two metrics to watch.
The 5 Common Mistakes Entrepreneurs Are Still Making on Twitter
Social Media

The 5 Common Mistakes Entrepreneurs Are Still Making on Twitter

While entrepreneurs should have a presence on the micro-blogging platform, making these Twitter mistakes can be bad for business.
Tinder to Roll Out Verification Feature for Love-Hungry Celebrities
Social Media

Tinder to Roll Out Verification Feature for Love-Hungry Celebrities

Following an uptick in celebrity usage, dating app Tinder has announced a verification feature not unlike Twitter’s blue checkmarks.
Study: Emotions on Facebook Are Contagious
Social Media

Study: Emotions on Facebook Are Contagious

Watch out: That Facebook post your friend wrote about his miserable day may lead you to write a miserable post of your own.
'David After Dentist' Dad Now Wants Christianity to Go Viral
Social Media

'David After Dentist' Dad Now Wants Christianity to Go Viral

The father behind one of the most famous viral videos in the world has been tapped to curate religious-oriented content for a brand new Christian social media website.
7 Steps to Launching a Successful Twitter Chat
Social Media

7 Steps to Launching a Successful Twitter Chat

Twitter chats are fun, educational and a great way to strengthen your brand. Like many things, your chat may not be an instant success, but eventually you will find a format that works for you.
Twitter Data Shows That December Makes Us Sad and Summer Makes Us Late for Work
Social Media

Twitter Data Shows That December Makes Us Sad and Summer Makes Us Late for Work

The social media company tracked tweets from 2013 to find out when we're most likely to tweet about being happy, sad, hungover and late to work.
Updated Facebook 'Pages' Allow You to Stack Up Your Competitors' Social Metrics
Social Media

Updated Facebook 'Pages' Allow You to Stack Up Your Competitors' Social Metrics

Facebook is rolling out a streamlined version of its Pages feature that will allow administrators to keep an eye on the social performance of competing businesses.
This Wildly Popular Facebook Page Is Becoming a TV Series
Social Media

This Wildly Popular Facebook Page Is Becoming a TV Series

Forget pilot season. The Science Channel is developing a new TV series inspired by the 'I F--ing Love Science' Facebook page.
Facebook to Hold Its First Developer Conference Since 2011
Social Media

Facebook to Hold Its First Developer Conference Since 2011

The conference, to be held in San Francisco on April 30, will focus on the development of mobile apps.
Millennials Spend 18 Hours a Day Consuming Media -- And It's Mostly Content Created By Peers
Social Media

Millennials Spend 18 Hours a Day Consuming Media -- And It's Mostly Content Created By Peers

A new survey shows adults 18 to 35 are more plugged in than ever. Here's what brands need to know.
This Woman's Massive Instagram Following Helped Her Launch a Business
Social Media

This Woman's Massive Instagram Following Helped Her Launch a Business

A New Jersey mom's journey from social media star to entrepreneur.
How Brevity Keeps Us Connected
Social Media

How Brevity Keeps Us Connected

The founder of Shorty Awards, an event recognizing great social media, talks about how pithy posts keep us connected and make us better communicators.
These Are the Types of Posts People Share the Most on Facebook
Social Media

These Are the Types of Posts People Share the Most on Facebook

If you want your content to be seen on Facebook, these types of updates can get you the most traction.
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