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3 Ways Brands Are Marketing Nostalgia in the Age of Throwback Thursday
Nostalgia

3 Ways Brands Are Marketing Nostalgia in the Age of Throwback Thursday

You know you're a '90s kid if companies are trying to win you over through memories of your childhood.
Kate Taylor
How Retailers Like Apple Mess With Our Senses to Boost Sales (Infographic)
Infographics

How Retailers Like Apple Mess With Our Senses to Boost Sales (Infographic)

Retailers are tricky. When they play to our senses, they smell money.
Kim Lachance Shandrow
Can You Find the Hidden Images in These 40 Brand Logos? (Infographic)
Branding

Can You Find the Hidden Images in These 40 Brand Logos? (Infographic)

Let's play a game: Find the clever, cool and strange things companies build into their logos.
Kim Lachance Shandrow
Verizon CEO: No 'Significant' Talks to Buy AOL
Mergers and Acquisitions

Verizon CEO: No 'Significant' Talks to Buy AOL

Verizon CEO Lowell McAdam said reports that the company has held concrete talks to acquire AOL are 'not accurate.'
For Advertisers, Apple Watch Could Be a Double-Edged Sword
CES 2015

For Advertisers, Apple Watch Could Be a Double-Edged Sword

A company called TapSense plans to release an ad-buying service for the Apple Watch. For businesses, that means new opportunities and challenges.
Sharpen Your Unique Selling Proposition to 'Chisel Your Way In' to New Prospects
Google AdWords

Sharpen Your Unique Selling Proposition to 'Chisel Your Way In' to New Prospects

Double check that your online business is starting the new year with a clear-cut 'USP.'
Tanya Benedicto Klich
Integrate Social Media With Print Advertising to Boost Your Marketing
Print Advertising

Integrate Social Media With Print Advertising to Boost Your Marketing

Print media, in its many forms, is remarkably effective when leveraged artfully with online marketing.
Katherine Halek
Twitter Is Selling Ad Space in Your Following List
Twitter

Twitter Is Selling Ad Space in Your Following List

Don't worry, you didn't accidentally follow MasterCard. They just paid Twitter to be featured on your Following list.
Kate Taylor
Did 2014's Marketing Predictions Come True? (Infographic)
Marketing

Did 2014's Marketing Predictions Come True? (Infographic)

A look back at some of the top predictions of the year, and whether they were accurate.
Kevin Allen
Grab a Tissue: Apple's Latest Holiday Ad Is Another Tear Jerker.
Apple

Grab a Tissue: Apple's Latest Holiday Ad Is Another Tear Jerker.

Prepare thine eyes. Apple wants you to feel all the feels, hmmm, probably all the way to the checkout.
Kim Lachance Shandrow
4 Big Challenges That Startups Face
Challenges

4 Big Challenges That Startups Face

Three CEOs of successful ad-tech companies share their biggest roadblocks as their businesses grew.
Zach Cutler
The 6 Worst Press-Release Topics That Startups Pitch
Public Relations

The 6 Worst Press-Release Topics That Startups Pitch

Often an announcement can be rejiggered to bounce a newsworthy element to the top.
Brittany Walters-Bearden
While Searching for a Rental, Apartment Hunters Discover In-Home Burger King
Burger King

While Searching for a Rental, Apartment Hunters Discover In-Home Burger King

In a new commercial in Spain, Burger King tricked apartment seekers into stumbling upon a surprise pop-up restaurant located in an apartment.
Kate Taylor
5 Tricks to Creating Compelling Mobile Ads
Mobile Advertising

5 Tricks to Creating Compelling Mobile Ads

To succeed in today's world, mobile advertising needs to be at the core of marketing campaign planning.
Lisa Hoover McGreevy