Advertising

Why This Ad Agency Makes Every New Hire Climb Mount Fuji
Company Culture

Why This Ad Agency Makes Every New Hire Climb Mount Fuji

This company takes team building to a whole new level – literally.
Laura Entis
The Most Memorable Ad Campaigns Share These 3 Elements
Advertising

The Most Memorable Ad Campaigns Share These 3 Elements

Marketing that resonates and sticks in our memories despite the media cacophony tends to share certain characteristics.
Jennifer Connelly
Twitter's Stock Falls on Weak Demand for Direct Response Ads
Earnings Reports

Twitter's Stock Falls on Weak Demand for Direct Response Ads

User growth also was slower than hoped for.
YouTube to Fund Premium Content and Signs a Film Deal
YouTube

YouTube to Fund Premium Content and Signs a Film Deal

The goal is for the video-sharing site to secure higher quality advertising.
9 Ways to Advertise on LinkedIn
Linkedin

9 Ways to Advertise on LinkedIn

LinkedIn provides an affordable way to get your message out to a targeted audience using 9 easy-to-employ options.
Ted Prodromou
Abercrombie & Fitch to Ditch Sleazy Hot Clerk Policy and Trademark Sexy Abs
Branding

Abercrombie & Fitch to Ditch Sleazy Hot Clerk Policy and Trademark Sexy Abs

You don't have to be, like, totally hot to work at the preppy retailer anymore. Here's why Abercrombie is going G-rated.
Kim Lachance Shandrow
Mo' Money, Mo' Problems: Surviving Your Digital Agency's Success
Advertising

Mo' Money, Mo' Problems: Surviving Your Digital Agency's Success

Enjoying the afterglow of landing that big account? There may be financial traps ahead.
Geoff Mcqueen
Watch Apple's Three New Smartwatch Ads
Apple Watch

Watch Apple's Three New Smartwatch Ads

After months of waiting, Apple's debut smartwatch is finally here. And the company has three new videos to tempt you with.
Madison Ave.'s New Kids On The Block: How Big Data Is Shifting Advertising's Landscape
Advertising

Madison Ave.'s New Kids On The Block: How Big Data Is Shifting Advertising's Landscape

The merger of Omnicom and Publicis means more than just the creation of a mega-agency.
David Steinberg
8 Savvy Ways to Promote Your Event Planning Business
Startup Kit

8 Savvy Ways to Promote Your Event Planning Business

Get the word out about your services with these eight marketing tactics that are sure to bring in the business.
The Staff of Entrepreneur Media, Inc.
3 Things to Make You Smarter About Your Mobile Strategy in 2015
Mobile Marketing

3 Things to Make You Smarter About Your Mobile Strategy in 2015

Mobile or apps? You've got some big decisions ahead.
James Briggs
Fast-Food Chain to Pay for the Wedding of Mr. Burger and Ms. King
Burger King

Fast-Food Chain to Pay for the Wedding of Mr. Burger and Ms. King

It only seems right that Burger King foot the bill for the wedding of Joel Burger and Ashley King after their engagement announcement went viral.
Kate Taylor
Groups Urge FTC to Investigate YouTube Kids Video App
Advertising

Groups Urge FTC to Investigate YouTube Kids Video App

The groups are concerned that the app disregards long-established safeguards limiting advertising to young audiences.
5 Common YouTube Advertising Mistakes
YouTube

5 Common YouTube Advertising Mistakes

If harnessed correctly, ads on the video network can become one of the top growth channels for your business.
Eric Siu