Advertising

8 Savvy Ways to Promote Your Event Planning Business
Startup Kit

8 Savvy Ways to Promote Your Event Planning Business

Get the word out about your services with these eight marketing tactics that are sure to bring in the business.
The Staff of Entrepreneur Media, Inc.
3 Things to Make You Smarter About Your Mobile Strategy in 2015
Mobile Marketing

3 Things to Make You Smarter About Your Mobile Strategy in 2015

Mobile or apps? You've got some big decisions ahead.
James Briggs
Fast-Food Chain to Pay for the Wedding of Mr. Burger and Ms. King
Burger King

Fast-Food Chain to Pay for the Wedding of Mr. Burger and Ms. King

It only seems right that Burger King foot the bill for the wedding of Joel Burger and Ashley King after their engagement announcement went viral.
Kate Taylor
Groups Urge FTC to Investigate YouTube Kids Video App
Advertising

Groups Urge FTC to Investigate YouTube Kids Video App

The groups are concerned that the app disregards long-established safeguards limiting advertising to young audiences.
5 Common YouTube Advertising Mistakes
YouTube

5 Common YouTube Advertising Mistakes

If harnessed correctly, ads on the video network can become one of the top growth channels for your business.
Eric Siu
Google Is About to Change the TV Business Forever
TV Advertising

Google Is About to Change the TV Business Forever

Television ads could soon work a lot like digital ads.
Put Authenticity Into Your Celebrity Endorsements
Advertising

Put Authenticity Into Your Celebrity Endorsements

Just what did LeBron James mean by saying he eats McDonald's "every day"?
David Hagenbuch
9 Marketing Mistakes That Cost Your Business Money
Marketing mistakes

9 Marketing Mistakes That Cost Your Business Money

When setting up and improving your marketing strategy, make sure to steer clear of these all-too-common mistakes.
The New Prime Time for Ads -- and How to Use It to Your Advantage
Television

The New Prime Time for Ads -- and How to Use It to Your Advantage

The power of prime time advertising is still going strong, but the rise of online media brings a new twist.
Amit Avner
Google in Initial Talks to Buy Indian Startup
Acquisitions

Google in Initial Talks to Buy Indian Startup

Bangalore-based startup InMobi helps companies target phones and mobile devices in their advertising.
Apple Will Constantly Remind iPhone Owners to Buy an Apple Watch
Apple Watch

Apple Will Constantly Remind iPhone Owners to Buy an Apple Watch

The tech company has installed a delete-proof advertisement on the latest version of iOS.
Dave Smith
Instagram Rolls Out New 'Carousel' Ads
Instagram

Instagram Rolls Out New 'Carousel' Ads

Brand marketers will be able to showcase more images on the photo-sharing smartphone app.
7 Common Mistakes Companies Make With Google AdWords
Google AdWords

7 Common Mistakes Companies Make With Google AdWords

If your initial campaigns have produced lackluster results, read through this list to improve your return on investment.
Eric Siu
It's About Time: Apple Likely to Divulge Watch Details at Upcoming Event
Apple Watch

It's About Time: Apple Likely to Divulge Watch Details at Upcoming Event

The tech giant sent out invitations reading 'Spring Forward' for a media event to be held on March 9, the day after Daylight Savings Time begins.
Geoff Weiss