Analytics

News and Articles About Analytics

Use Data as Your Secret Weapon to Find the Best Talent and Ensure Their Success

Here are five factors to consider when collecting and analyzing information about your company and the workforce at large.

Defining Problems: The Most Important Business Skill You’ve Never Been Taught

Fundamental critical thinking is essential in business, and life, but is seldom seen on a college curriculum. Happily, it's something you can figure out.

A Day in the Life of a Kickstarter Creator

Asking people for money is tough. But some are learning how to do it and starting businesses as a result.

Why You Should Measure Backward, Not Forward

We set goals. We plan milestones for our progress. Basically, we try to predict the future. But there can be more value in evaluating the past. Here's why.

5 Dashboards for the Data Every Business Needs to Track

People and money are the two constants regardless of what a company sells. Keeping tabs on the comings and goings of both is indispensable.

7 Tips for Startups to Engineer Traction and See Big Growth

You’re only as good as the number of people using and, more importantly, paying for what you built.
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To Unlock Sales, Understand How Visitors Use Your Website

These simple approaches can help you better understand which online tactics are working – and which ones you should change.

Data Driven: What Amazon's Jeff Bezos Taught Me About Running a Company

A former employee of the retailer reflects on the lessons learned from the boss of the web giant.

11 Helpful Tools for Every Step of Building a Mobile App

Building an app requires that you have the right tools to deliver efficiently on every aspect of its life cycle.

6 Ways to Retain Ecommerce Customers

These strategies can help you keep customers coming back.

Analytics Offers a View Into How Customers Experience Your Product

Here’s the roadmap a data company uses when advising their customers how to utilize their numbers.

To Better Help Businesses, Pinterest Unveils Improved Analytics Platform

The photo-pinning social network is taking its analytics platform to the next level by offering new features in a prettier format.

Why Small Businesses Actually Have the Big-Data Advantage

While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.

Square Rolls Out New Analytics Suite

Staying competitive following Amazon's announcement of its first mobile card reader, Square unveils new features.

Wish Waiting for a Table Was Less Painful? There's an App for That.

NoWait efficiently manages waits for tables, reducing stress levels for customers and restaurant owners alike.

This Tool Promises to Find the Best Location for Your Business

Piinpoint helps businesses choose where to open based on facts, not just intuition.

In an Effort to Up Its Mobile Ad Game, Yahoo Acquires Flurry

The mobile ad and analytics company is one of Yahoo's most expensive acquisition to date under CEO Marissa Mayer.

In Landmark Deal, Apple and IBM Join Up to Develop Business Apps

The wide-ranging partnership aims to combine IBM's big data and analytics proficiencies with Apple’s ubiquity and usability.

Taking Aim at Twitter, Facebook Ramps Up Celeb Presence

The social giant continues to take aim at rival Twitter with an emphasis on VIP users and entertainment partnerships.

What’s Roughly the Size of 9.4 Trillion DVDs? (Infographic)

The world of ‘big data’ will balloon in years to come.

Overcoming the Challenges of Data Analytics

When used correctly, analytics can reveal insights about content and websites that are otherwise invisible. But analytics often create a lot of noise with no obvious message, turning a tool that is intended to clarify user experience into a confusing mess of numbers.

Ever Wish You Could Decipher Social-Media Snark? So Does the Secret Service.

The Secret Service is looking for new social-media monitoring tools, to among other things, help determine sarcasm.

This Slick iBeacon Device Helps Retailers Push Deals to In-Store Shoppers

Thanks to the Internet of Things, shopping at brick-and-mortar stores just got a lot more personal. Here's how.

The Best Software Tools to Run a Startup

Time and money are precious commodities for entrepreneurs. With not much of either, here are a few tools to help run your media startup more efficiently, while also saving you a few bucks.

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