Big Data

News and Articles About Big Data

Marketers Now Need to Think Data First
Marketing

Marketers Now Need to Think Data First

It's time for agencies everywhere to rethink the equation -- starting with hiring.
Kimberley Kasper
Measure These 5 Talent Metrics for Greater Success in Hiring and Managing Employees
Leadership

Measure These 5 Talent Metrics for Greater Success in Hiring and Managing Employees

Human-resource teams worldwide are still failing to use data to make decisions as well as evaluate business performance.
Andre Lavoie
Presented by
Customer Experience Should Not Be the Job of Just One Person
Business Circle

Customer Experience Should Not Be the Job of Just One Person

Structure your organization so that responsibility for overseeing consumer interactions is shared across the whole company.
Mark Lancaster
Use Data as Your Secret Weapon to Find the Best Talent and Ensure Their Success
Hiring Employees

Use Data as Your Secret Weapon to Find the Best Talent and Ensure Their Success

Here are five factors to consider when collecting and analyzing information about your company and the workforce at large.
Andre Lavoie
The Tech Surge That's Putting Consumers in the Forefront
Customer Experience

The Tech Surge That's Putting Consumers in the Forefront

Why the shift from producers to customers is changing everything.
John Sculley
Big Data Bounty: U.S. Startups Challenge Agribusiness Giants
Agribusiness

Big Data Bounty: U.S. Startups Challenge Agribusiness Giants

As the race for dominance on the farm heats up, a number of small tech startups are launching products that compete with giants like Monsanto, Deere and DuPont Pioneer.
The World of Big Data Is Now Open to Small Companies
Big Data

The World of Big Data Is Now Open to Small Companies

Business-intelligence solutions are now friendlier and more accessible for organizations of modest scale.
Ellie Fields
Delivered by
Don't Drive Your Business Without Data
Big Data

Don't Drive Your Business Without Data

When you have good information about your customers, innovation can result.
Iman Jalali
Are You Really Listening to Your Customers?
Customer Service

Are You Really Listening to Your Customers?

Core client service issues often fall through the cracks. Talking to those who purchase your products is a vital entrepreneurial opportunity.
Thomas White
Hot New Social Network Ello Knocked Out By Cyber Attack... Already
Social Media

Hot New Social Network Ello Knocked Out By Cyber Attack... Already

Just when we were saying our first hello to Ello, it said goodbye. Here's why. And, yes, the buzzing ad-free social magnet is back up and running.
Kim Lachance Shandrow
5 Dashboards for the Data Every Business Needs to Track
Analytics

5 Dashboards for the Data Every Business Needs to Track

People and money are the two constants regardless of what a company sells. Keeping tabs on the comings and goings of both is indispensable.
Rohan Ayyar
5 Content-Marketing Hacks Using Social-Media Data
Content marketing

5 Content-Marketing Hacks Using Social-Media Data

Utilizing social-media data in your content-marketing efforts can provide a fresh and creative twist to online advertising.
Jon Salm
After the Kickstarter Campaign: 3 Lessons for Startup Newbies
Kickstarter

After the Kickstarter Campaign: 3 Lessons for Startup Newbies

For the last year, college buddies Jake Huston and Vincent Ko have been building a startup together. Here's a look at what they have learned and where they are going.
Catherine Clifford
Presented by
7 Big Changes in the PR Landscape Every Business Should Know About
Public Relations

7 Big Changes in the PR Landscape Every Business Should Know About

Big data, social media and self-publishing has changed the game forever, but what do you really need to know?
Rebekah Iliff