News and Articles About Big Data
For our Ask the Expert series, social guru Jon Elvekrog is looking to answer your questions about social media, social data, mobile marketing and online advertising. Plus, as a founder himself, he is open to inquiries pertaining to entrepreneurship.
Merchants will merge shoppers physical and digital worlds, bringing an online data-driven strategy to storefronts
A new study suggests that a key contributor in how girls form their professional ambition is how much their father contributes around the house.
Meta data and machine-learning software leads buyers straight to what they want.
Understanding how the firm's competitors, neighbors and industry peers are faring is the difference between surviving and thriving.
Every day companies are announcing mergers, hiring, expansions. Big data analysis can signal precisely when a potential client you've never met would welcome your call.
Set the stage for recruiting those at the forefront of their field by using up-to-date techniques in recruiting. The medium is the message.
New technology can significantly decrease the duration of the entire interview process, at every stage.
Now more than ever, consumers want to collaborate with companies and help shape their future.
Four areas will drive the market far beyond where it is today and make a significant contribution to the quality of people's lives.
In a world where digital patterns are meticulously and surreptitiously tracked by marketers, Janet Vertesi sought to conceal her pregnancy from the ever-watchful glare of big data.
Many small-business owners are feeling intimidated about the big-data wave, it doesn't have to be scary.
Every minute, thousands of Tweets are sent, apps are downloaded and images are posted. Following these digital trails can provide interesting insights into consumer behaviors and needs.
Listening to and truly engaging with customers wherever and however they choose to engage is the new secret to organizational success.
With resources becoming more available and less expensive, small businesses are able to tap into big data for a deeper analysis of their company.
Small employers can use computers and software to objectively evaluate job seekers based on skills, experience and knowledge before an interview -- and remove bias from the process.
Cloudera is getting a lot of investor love, with Intel taking an 18 percent stake in the company. Here's a bit more about what the company does.
Create services or devices that enable users to maximize their time and money. Big Data can play a role in this fine-tuning.
Examine patterns in customers' behavior to score purchases from them once again.
Michael J. Mauboussin, head of global financial strategies at Credit Suisse, explores what results in success.
It's anyone's guess who'll take home a golden statue, but big data could provide some insight.
Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.
Retailers that have historically eschewed the online ecommerce behemoth may be coming round the mountain yet.
Knowing how to leverage data can help a company better gain new users, tap into existing users and increase revenue.
What business owners need to know about gathering, using and protecting customer information.
Big data is giving businesses game-changing insight into their customers and industries. In this series, learn more about how the power of big data is helping executives and managers make smarter decisions.