Big Data

5 Ways Startups Can Leverage Big Data for a Competitive Advantage
Control What You Can

5 Ways Startups Can Leverage Big Data for a Competitive Advantage

While data is an inhuman science, it can be applied to help leaders be more nimble with their business strategy.
John Kelly
How to Navigate the River of Marketing Data
Data-Driven Marketing

How to Navigate the River of Marketing Data

Don't drown while your competitors have taken command of their marketing data using these tricks.
Derek Newton
Be Careful of Data That Can Cause Bad Insights
Big Data

Be Careful of Data That Can Cause Bad Insights

Just as good data can be of great value, bad data can be hugely detrimental.
Ulas Bardak
3 HR Trends That Are Becoming Best Practices
Human Resources

3 HR Trends That Are Becoming Best Practices

Companies increasingly bring human resources into strategic discussions.
Matt Straz
Get Personal to Close the Customer Experience Gap
Data-Driven Marketing

Get Personal to Close the Customer Experience Gap

With consumers more educated than ever before, marketers need to focus on really getting to know them.
Luc Burgelman
3 Ways Scrappy Entrepreneurs Can Keep Data Scientists on Board and Motivated
Business Accelerated

3 Ways Scrappy Entrepreneurs Can Keep Data Scientists on Board and Motivated

The point is to make them feel 'part of the team' and supported.
Michael Li
How This Company Is Revolutionizing the Way Farmers Do Their Job
Business Accelerated

How This Company Is Revolutionizing the Way Farmers Do Their Job

FarmLogs turns to big data to update age-old practices.
Jodi Helmer
4 Tips to Landing Your Dream Job in Big Data
Big Data

4 Tips to Landing Your Dream Job in Big Data

It is no longer enough to apply for a data-driven job armed with an engineering degree and the ability to program. You also need to be able to innovate and embrace unorthodox approaches to work.
Eric Frenkiel
With an Empathy Button, Facebook Will Be Even More Valuable to Advertisers
Data-Driven Marketing

With an Empathy Button, Facebook Will Be Even More Valuable to Advertisers

It will add to the vast trove of information the social network already knows about us, giving the company greater insight into what makes us tick.
Laura Entis
How One Company Is Mining Big Data to Fight Diabetes
Business Accelerated

How One Company Is Mining Big Data to Fight Diabetes

Glooko's diabetes-management platform allows patients and doctors more information, and investors are interested.
4 Ways to Construct a 'Data-Innovation' Map for Your Business
Ready To Launch

4 Ways to Construct a 'Data-Innovation' Map for Your Business

Have you considered a visual format to clearly illuminate how you use data in your operations, toward increasing productivity?
Asha Saxena
3 Ways to Use Big-Data Concepts to Get Your Next Raise
Small Business - Big Impact

3 Ways to Use Big-Data Concepts to Get Your Next Raise

Appealing to the fact-finding nature of today's business leaders is a smart strategy to take with your boss.
John Boitnott
5 Trends Reshaping Social Media
Social Media

5 Trends Reshaping Social Media

Mobile technology, big data and platforms that appeal to various demographics are growing social media into an ever-more powerful force in marketing and communications.
John Rampton
7 Startups That Are Owning the Data Game
Business Accelerated

7 Startups That Are Owning the Data Game

If you want to succeed in business in 2015 and beyond, you have to invest in data like these companies.
Sujan Patel