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News and Articles About Big Data
Data Driven: What Amazon's Jeff Bezos Taught Me About Running a Company
A former employee of the retailer reflects on the lessons learned from the boss of the web giant.
Transparency Can Overcome Consumer Resistance to Sharing Data
People become squeamish about the idea of user information being analyzed so as to target, retarget and market to them. Sellers can handle this situation with care.
6 Ways to Retain Ecommerce Customers
These strategies can help you keep customers coming back.
5 Ways to Provide Personalized Service to Small Companies -- Profitably
Efficiently offer a high-touch customized experience to customers in a manner that resonates with the way they want to interact.
Analytics Offers a View Into How Customers Experience Your Product
Here's the roadmap a data company uses when advising their customers how to utilize their numbers.
Lessons from a Food-Tech Startup: Big Data Isn't Just a Buzzword -- It Can Be Your Secret Weapon
Pop-up meal company Dinner Lab owes its blockbuster success to its savvy analysis of information from its consumers.
Turn to Tesla's Example in Steering a Startup to Success
Context, the sharing economy and big data are worth considering when strategizing about how to scale a small company.
Why Small Businesses Actually Have the Big-Data Advantage
While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.
Avoiding Headwinds on the Road to Business Success
Lessons gleaned from the Race Across America about gathering data can be readily applied to the entrepreneur's landscape.
The Creator of the World's First Pop-Up Ad Apologizes for Everything
The director of MIT's Center for Civic Media explains the trajectory of online advertising as we know it.
5 Startups to Watch at Y Combinator's Demo Day
An investor's preview of the companies that have caught his eye at the Californian accelerator's summer event.
8 Ways to Optimize Your Network
The value of your network has everything to do with how you cultivate relationships and little to do with how many names you can drop.
Driving Innovation With Crowdsourcing
Companies are using the wisdom of consumers to rapidly drive innovation, improve products and increase customer satisfaction.
Power Up Your PR Strategy With Big Data
Using these large sets of information can help create stories that are targeted to your audience.
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