Big Data

News and Articles About Big Data

Transparency Can Overcome Consumer Resistance to Sharing Data
Big Data

Transparency Can Overcome Consumer Resistance to Sharing Data

People become squeamish about the idea of user information being analyzed so as to target, retarget and market to them. Sellers can handle this situation with care.
Joshua McClure
Delivered by
6 Ways to Retain Ecommerce Customers
Coaches Corner

6 Ways to Retain Ecommerce Customers

These strategies can help you keep customers coming back.
Benjamin Kabin
5 Ways to Provide Personalized Service to Small Companies -- Profitably
Marketing Strategies

5 Ways to Provide Personalized Service to Small Companies -- Profitably

Efficiently offer a high-touch customized experience to customers in a manner that resonates with the way they want to interact.
Dave Thompson
Delivered by
Analytics Offers a View Into How Customers Experience Your Product
Analytics

Analytics Offers a View Into How Customers Experience Your Product

Here's the roadmap a data company uses when advising their customers how to utilize their numbers.
Peter Reinhardt
Lessons from a Food-Tech Startup: Big Data Isn't Just a Buzzword -- It Can Be Your Secret Weapon
Young Influentials

Lessons from a Food-Tech Startup: Big Data Isn't Just a Buzzword -- It Can Be Your Secret Weapon

Pop-up meal company Dinner Lab owes its blockbuster success to its savvy analysis of information from its consumers.
Catherine Clifford
Presented by
Turn to Tesla's Example in Steering a Startup to Success
Expansion

Turn to Tesla's Example in Steering a Startup to Success

Context, the sharing economy and big data are worth considering when strategizing about how to scale a small company.
Ted Devine
Why Small Businesses Actually Have the Big-Data Advantage
Big Data

Why Small Businesses Actually Have the Big-Data Advantage

While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.
Dan Yoo
Avoiding Headwinds on the Road to Business Success
Leadership

Avoiding Headwinds on the Road to Business Success

Lessons gleaned from the Race Across America about gathering data can be readily applied to the entrepreneur's landscape.
Tom Niccum
Presented by
The Creator of the World's First Pop-Up Ad Apologizes for Everything
Advertising

The Creator of the World's First Pop-Up Ad Apologizes for Everything

The director of MIT's Center for Civic Media explains the trajectory of online advertising as we know it.
Nina Zipkin
 5 Startups to Watch at Y Combinator's Demo Day
Investing

5 Startups to Watch at Y Combinator's Demo Day

An investor's preview of the companies that have caught his eye at the Californian accelerator's summer event.
John Rampton
8 Ways to Optimize Your Network
Relationships

8 Ways to Optimize Your Network

The value of your network has everything to do with how you cultivate relationships and little to do with how many names you can drop.
Josh Mait
Driving Innovation With Crowdsourcing
Innovation

Driving Innovation With Crowdsourcing

Companies are using the wisdom of consumers to rapidly drive innovation, improve products and increase customer satisfaction.
Michael Morton
Delivered by
Power Up Your PR Strategy With Big Data
Big Data

Power Up Your PR Strategy With Big Data

Using these large sets of information can help create stories that are targeted to your audience.
Zach Cutler
How Big Data Will Change Everything About Managing Employees
Leadership

How Big Data Will Change Everything About Managing Employees

The analytical tools that have revolutionized marketing are set to do the same for leading your team.
Ryan Fuller
Presented by