Big Data

News and Articles About Big Data

Get Comfortable With Big Data in 3 Steps

Many small-business owners are feeling intimidated about the big-data wave, it doesn't have to be scary.

How Big Data Helps Us Keep Pace (Infographic)

Every minute, thousands of Tweets are sent, apps are downloaded and images are posted. Following these digital trails can provide interesting insights into consumer behaviors and needs.

Evolve or Die in the Age of the Consumer

Listening to and truly engaging with customers wherever and however they choose to engage is the new secret to organizational success.

Big Data Isn't Just For Big Businesses Anymore

With resources becoming more available and less expensive, small businesses are able to tap into big data for a deeper analysis of their company.

Not Using Big Data for Hiring? You May Be Missing Out on the Best Candidates.

Small employers can use computers and software to objectively evaluate job seekers based on skills, experience and knowledge before an interview -- and remove bias from the process.

Intel Just Poured $740 Million Into Cloudera. But What Is It?

Cloudera is getting a lot of investor love, with Intel taking an 18 percent stake in the company. Here's a bit more about what the company does.

When Your Product Design Makes Your Customers Feel Smart

Create services or devices that enable users to maximize their time and money. Big Data can play a role in this fine-tuning.

3 Ways to Use Big Data to Drive Repeat Sales

Examine patterns in customers' behavior to score purchases from them once again.

The Role of Luck in Business, Investing and Sports

Michael J. Mauboussin, head of global financial strategies at Credit Suisse, explores what results in success.

Oscar Predictions: Who Will Win an Academy Award? This Data Company Thinks It Has the Answers.

It's anyone's guess who'll take home a golden statue, but big data could provide some insight.

Want Customers to Open Your Emails? Read This.

Retention Science, a big-data retention marketing company, analyzed over 267 million emails to uncover the characteristics of email subject lines that generate the highest open rates.

Is Amazon Making Peace With Its Retail Frenemies?

Retailers that have historically eschewed the online ecommerce behemoth may be coming round the mountain yet.

5 Ways Data Can Help You Stay Ahead of the Game

Knowing how to leverage data can help a company better gain new users, tap into existing users and increase revenue.

10 Questions to Ask When Collecting Customer Data

What business owners need to know about gathering, using and protecting customer information.

Move Over Big Data -- Here Comes 'Fast' Data

Learn how businesses are using data in real-time to react to customer feedback more quickly and efficiently.

How OfficeMax Failed on the PR Front...Twice

OfficeMax's insensitive letter to 'Daughter Killed in Car Crash' is being blamed on Big Data. But all the blame rests with the company.

Instincts, Not Data, Will Push You Forward in 2014

Here are three reasons why marketing officers should think of people first.

3 Ways Companies Can Better Use Big Data in 2014

This year, more companies are expected to take advantage of data. Here's how your company can be a high performer.

10 Online Marketing Predictions to Inform Your Strategy in 2014

A guide to the most important aspects you'll want to focus on with your marketing efforts in the year ahead.

How 2014 Will Be The Year To Monetize Big Data

Big data will soon go from a technology investment to a marketing one. Use it as a tool to boost revenue.

A Smarter Calendar: How Tempo Can Help You Rule Your Next Meeting

This free app uses artificial intelligence to turn your calendar into a digital personal assistant.

Why Spending on Big Data Isn't a Waste (Infographic)

Companies that harness big data for their marketing efforts show increases in both productivity and profit.

IBM to Open Up Jeopardy Winner Watson's 'Brain' for Everyone

Big Blue aims to spur innovation in the cognitive intelligence space by making the software publicly available for developers.

Could This New Recruiting Tool Be a Bigger, Smarter LinkedIn?

Identified collects and organizes people's public information to create the largest professional database on the internet, with one billion profiles and counting.

Launching Today: Silicon Valley Venture Fund for Big Data Startups

Data Elite wants to fill a need for big data startups that aren't satisfied by generic startup incubators and investment funds. And it has major backers ready to make sure it succeeds.

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