Big Data

News and Articles About Big Data

5 Ways Open Government Data Can Inspire Startup Innovation
Big Data

5 Ways Open Government Data Can Inspire Startup Innovation

The best things in life are often free. And that's the case with scores of public information sets.
Asha Saxena
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3 Marketing Tactics to Avoid Next Year
Marketing

3 Marketing Tactics to Avoid Next Year

Here instead are some worthy approaches to take for your promotional efforts in 2015.
Renee Yeager
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Learn to Refine Crude Data, a Precious Resource for a Startup
Big Data

Learn to Refine Crude Data, a Precious Resource for a Startup

Harness your company's information to consider key metrics and fulfill specific business goals. Remove unessential matters to find that pure elixir that will enrich and enhance the enterprise.
Asha Saxena
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Why Adopting a 'Campaign' Mentality Can Poison Your Marketing Efforts
Business Circle

Why Adopting a 'Campaign' Mentality Can Poison Your Marketing Efforts

Many entrepreneurs make the mistake of pushing out short campaigns rather than sticking to a consistent strategy year-round.
Kelsey Meyer
5 Steps to Build a Million-Dollar Business in One Year
Starting a Business

5 Steps to Build a Million-Dollar Business in One Year

Plenty of businesses have achieved this goal, and you can too.
Sujan Patel
Mine Big Data's Promise. Selling Info You Gather Is a Profitable Sideline.
Big Data

Mine Big Data's Promise. Selling Info You Gather Is a Profitable Sideline.

Not only can your company gain from analysis and insights. You can market these products to other firms.
Asha Saxena
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5 Tech Tools that Help Businesses Compete With the Big Guys
Tools

5 Tech Tools that Help Businesses Compete With the Big Guys

These affordable options can level the playing field with ads, intelligence, big data, apps and email marketing.
Adam Toren
With Machine Learning, Businesses Can Capitalize on Information It Would Take an Army to Study
Big Data

With Machine Learning, Businesses Can Capitalize on Information It Would Take an Army to Study

Now small companies can act smarter. Not only does the software do the analysis of massive data sets but it also uses patterns to change its processes in real time.
David Jelinek
5 Ways to Pull Big Data Into Your Marketing Strategy
Big Data

5 Ways to Pull Big Data Into Your Marketing Strategy

What do marketers and big data have in common? They both have an insatiable desire to know more about their targets.
Jean Spencer
Disruptive Technologies Highlight the Importance of New Data Roles in Companies
Big Data

Disruptive Technologies Highlight the Importance of New Data Roles in Companies

New job titles accompany companies' forays into the information-dense marketing universe.
Joe Davis
What the 'Internet of Things' Means for Enterprising Entrepreneurs
Big Data

What the 'Internet of Things' Means for Enterprising Entrepreneurs

Harnessing data will make possible a new wave of products and services for customers.
Dan T Pickett
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Big Data Has the Potential to Transform Health Care
Big Data

Big Data Has the Potential to Transform Health Care

If the vast amount of health data collected by every source from insurance records to exercise apps is pooled, analytics can help create a much healthier society.
Stefan Groschupf
Data is Not an Insight
Marketing

Data is Not an Insight

Numbers, stats, profiles, trends and historical reviews are a start, but you have to think for yourself.
Jim Joseph
The Ultimate Guide to Metrics for Business Leaders
Big Data

The Ultimate Guide to Metrics for Business Leaders

Drive performance by focusing on key measurements in seven telling ways.
Asha Saxena
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