Big Data

News and Articles About Big Data

The Tech Surge That's Putting Consumers in the Forefront

Why the shift from producers to customers is changing everything.

Big Data Bounty: U.S. Startups Challenge Agribusiness Giants

As the race for dominance on the farm heats up, a number of small tech startups are launching products that compete with giants like Monsanto, Deere and DuPont Pioneer.

The World of Big Data Is Now Open to Small Companies

Business-intelligence solutions are now friendlier and more accessible for organizations of modest scale.

Don't Drive Your Business Without Data

When you have good information about your customers, innovation can result.

Are You Really Listening to Your Customers?

Core client service issues often fall through the cracks. Talking to those who purchase your products is a vital entrepreneurial opportunity.

Hot New Social Network Ello Knocked Out By Cyber Attack... Already

Just when we were saying our first hello to Ello, it said goodbye. Here's why. And, yes, the buzzing ad-free social magnet is back up and running.

5 Dashboards for the Data Every Business Needs to Track

People and money are the two constants regardless of what a company sells. Keeping tabs on the comings and goings of both is indispensable.

5 Content-Marketing Hacks Using Social-Media Data

Utilizing social-media data in your content-marketing efforts can provide a fresh and creative twist to online advertising.

After the Kickstarter Campaign: 3 Lessons for Startup Newbies

For the last year, college buddies Jake Huston and Vincent Ko have been building a startup together. Here’s a look at what they have learned and where they are going.

7 Big Changes in the PR Landscape Every Business Should Know About

Big data, social media and self-publishing has changed the game forever, but what do you really need to know?

Data Driven: What Amazon's Jeff Bezos Taught Me About Running a Company

A former employee of the retailer reflects on the lessons learned from the boss of the web giant.

Transparency Can Overcome Consumer Resistance to Sharing Data

People become squeamish about the idea of user information being analyzed so as to target, retarget and market to them. Sellers can handle this situation with care.

6 Ways to Retain Ecommerce Customers

These strategies can help you keep customers coming back.

5 Ways to Provide Personalized Service to Small Companies -- Profitably

Efficiently offer a high-touch customized experience to customers in a manner that resonates with the way they want to interact.

Analytics Offers a View Into How Customers Experience Your Product

Here’s the roadmap a data company uses when advising their customers how to utilize their numbers.

Lessons from a Food-Tech Startup: Big Data Isn't Just a Buzzword -- It Can Be Your Secret Weapon

Pop-up meal company Dinner Lab owes its blockbuster success to its savvy analysis of information from its consumers.

Turn to Tesla's Example in Steering a Startup to Success

Context, the sharing economy and big data are worth considering when strategizing about how to scale a small company.

Why Small Businesses Actually Have the Big-Data Advantage

While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.

Avoiding Headwinds on the Road to Business Success

Lessons gleaned from the Race Across America about gathering data can be readily applied to the entrepreneur's landscape.

The Creator of the World's First Pop-Up Ad Apologizes for Everything

The director of MIT's Center for Civic Media explains the trajectory of online advertising as we know it.

5 Startups to Watch at Y Combinator's Demo Day

An investor's preview of the companies that have caught his eye at the Californian accelerator's summer event.

8 Ways to Optimize Your Network

The value of your network has everything to do with how you cultivate relationships and little to do with how many names you can drop.

Driving Innovation With Crowdsourcing

Companies are using the wisdom of consumers to rapidly drive innovation, improve products and increase customer satisfaction.

Power Up Your PR Strategy With Big Data

Using these large sets of information can help create stories that are targeted to your audience.

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