Gene Marks

Gene Marks

President of The Marks Group

Gene Marks is president of The Marks Group, a ten-person Philadelphia-based consulting firm specializing in sales and marketing technologies. Gene is the author of six books, most recently, The Manufacturer's Book Of List (CreateSpace - October, 2013).

Poop! A Startup Story Unleashed.
Starting a Business

Poop! A Startup Story Unleashed.

An entrepreneur who liked dogs far more than his corporate job looked walked a winding, messy path to launching his own business.
Nike Just Validated What I Already Knew: Golf Sucks
Golf

Nike Just Validated What I Already Knew: Golf Sucks

For everyone seeking an astronomically expensive and frustrating time suck with no health benefit, there is golf.
11 Silly Words in Your Twitter Profile That Make You Look Like a Complete Tool
Twitter

11 Silly Words in Your Twitter Profile That Make You Look Like a Complete Tool

Seriously, you're "passionate" about organizational development? That sounds lonely.
Kylie Jenner Learns a Harsh Business Lesson That You Already Know
Delegating

Kylie Jenner Learns a Harsh Business Lesson That You Already Know

Owning a business means being responsible for much more than you really have any control over.
Hiring Requires Choices and Not Every Choice Is 'Discrimination'
Hiring

Hiring Requires Choices and Not Every Choice Is 'Discrimination'

Even the fairest of employers knows that, for some jobs, gender, age and physical ability are valid reasons for hiring one person and not another.
You're Too Busy? No, You're Not. Here's Why.
Priorities

You're Too Busy? No, You're Not. Here's Why.

Nobody cares how busy you are, they only care what you get done.
Why Aren't More People Responding to Your Emails?
Marketing Bootcamp

Why Aren't More People Responding to Your Emails?

If people don't want to read your e-prose, it's time to work harder at making it more interesting.
These Are the 8 Dumbest Research Studies of 2016 (So Far)
academics

These Are the 8 Dumbest Research Studies of 2016 (So Far)

The more you study the conclusions of frivolous research, the more confidence you'll have in your gut instincts.
5 Ways You Annoy Your Employer
Problem Employees

5 Ways You Annoy Your Employer

Your job might be on your nerves, but at least you're not paying to be there.
This Is Why Lots of Talented People Choose to Never Work for a Big Company
Company Culture

This Is Why Lots of Talented People Choose to Never Work for a Big Company

You could be a very comfortable cog in that very large machine. There are reasons why you went another way.
No Successful Salesperson Is Too Proud to Use Any of These 12 Shameless Tactics
Closing Sales

No Successful Salesperson Is Too Proud to Use Any of These 12 Shameless Tactics

There is nothing wrong with "returning'' a call the prospect said they were going to give you but, apparently, has forgotten to.
The 12 Types of People You Hate On LinkedIn
Linkedin

The 12 Types of People You Hate On LinkedIn

The thing about meeting a lot of people is that you're certain not to like all of them.
You Never, Ever Want to Run Your Business Like Gogo
Customer Experience

You Never, Ever Want to Run Your Business Like Gogo

Selling people something that surprises them when it works is no way to cultivate customer loyalty.
The Best Marketing Advice You've Never Received
Marketing Bootcamp

The Best Marketing Advice You've Never Received

Stop making a fetish of technology and start focusing on the people you need to hire to use it.
It's Not Just Uber That Profits From Surge Pricing
Surge Pricing

It's Not Just Uber That Profits From Surge Pricing

People who need a ride to the airport or home spit "surge pricing'' but when did supply and demand become a reviled concept?