Gene Marks

Gene Marks

President of The Marks Group

Gene Marks is president of The Marks Group, a ten-person Philadelphia-based consulting firm specializing in sales and marketing technologies. Gene is the author of six books, most recently, The Manufacturer's Book Of List (CreateSpace - October, 2013).

5 Ways You Annoy Your Employer
Problem Employees

5 Ways You Annoy Your Employer

Your job might be on your nerves, but at least you're not paying to be there.
This Is Why Lots of Talented People Choose to Never Work for a Big Company
Company Culture

This Is Why Lots of Talented People Choose to Never Work for a Big Company

You could be a very comfortable cog in that very large machine. There are reasons why you went another way.
No Successful Salesperson Is Too Proud to Use Any of These 12 Shameless Tactics
Closing Sales

No Successful Salesperson Is Too Proud to Use Any of These 12 Shameless Tactics

There is nothing wrong with "returning'' a call the prospect said they were going to give you but, apparently, has forgotten to.
The 12 Types of People You Hate On LinkedIn
Linkedin

The 12 Types of People You Hate On LinkedIn

The thing about meeting a lot of people is that you're certain not to like all of them.
You Never, Ever Want to Run Your Business Like Gogo
Customer Experience

You Never, Ever Want to Run Your Business Like Gogo

Selling people something that surprises them when it works is no way to cultivate customer loyalty.
The Best Marketing Advice You've Never Received
Marketing Bootcamp

The Best Marketing Advice You've Never Received

Stop making a fetish of technology and start focusing on the people you need to hire to use it.
It's Not Just Uber That Profits From Surge Pricing
Surge Pricing

It's Not Just Uber That Profits From Surge Pricing

People who need a ride to the airport or home spit "surge pricing'' but when did supply and demand become a reviled concept?
3 Red Flags That Your Tax Accountant Is an Idiot
Accountants

3 Red Flags That Your Tax Accountant Is an Idiot

An accountant you can't get him on the phone or who doesn't know who you are after April 15 is worthless.
Why Jeffrey Lurie Makes More Money Than You
Disciplining and Firing

Why Jeffrey Lurie Makes More Money Than You

The Eagles owner fired the team's head coach, with no ready replacement and apparently without consulting anyone.
5 Reasons Business Owners Dread the Holidays
Holidays

5 Reasons Business Owners Dread the Holidays

Nobody works or does business but everybody wants their bonus and a really nice party.
It's Naive for Small Business to Expect Much From Small Business Saturday
Marketing Bootcamp

It's Naive for Small Business to Expect Much From Small Business Saturday

Customers think warmly of small businesses in principle but it's price, service and quality that decides where they buy.
To Host the Best Holiday Party Hand Out Bonuses and Go Home
Holiday Parties

To Host the Best Holiday Party Hand Out Bonuses and Go Home

To make your office party less of an ordeal for your team, tell them thanks for working hard and then leave them alone.
Technology You Bought But Won't Learn to Use Is Money Wasted
Office Tech

Technology You Bought But Won't Learn to Use Is Money Wasted

Remarkably few businesses invest the time, much less money, to maximize software they own but don't really understand.
The Only Report You Need to Run a Successful Business
Running a Business

The Only Report You Need to Run a Successful Business

And the best part? It won't cost you anything extra and it'll be available in a Flash.
5 Reasons Why It Sucks to Be an Entrepreneur
Entrepreneurship

5 Reasons Why It Sucks to Be an Entrepreneur

You may make more money over your lifetime as a business owner, but at what cost?
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