Gene Marks

Gene Marks

Contributor
President of The Marks Group

Gene Marks is president of The Marks Group, a ten-person Philadelphia-based consulting firm specializing in sales and marketing technologies. Gene is the author of six books, most recently, The Manufacturer's Book Of List (CreateSpace - October, 2013).

More From Gene Marks

Project Grow

Thanks, But I Really Don't Want Your 'Help'

What can you do to "help" my business? Buy something. Vague promises aren't going to cut it.
Wealth

Will Getting Rich Make You a Jerk?

Believe it or not, if you weren't a jerk to begin with it could have the opposite effect.
Work-Life Balance

The 3 Words That Define a Business Owner's Success

That "away from office" message doesn't signal laziness or complacency. It demonstrates competence and success.
Project Grow

Every Business Owner Should Listen to These 3 Very Non-Business (But Very British) Podcasts

The problems of one person or one business are seldom significant in the context of a big world with a long, long history. Paradoxically, that is very comforting.
Recruiting

Here's a Very Simple Solution to the Mystery of Why You Can't Find Employees

Start offering more money and better benefits.

Is It Sexual Harassment to Stare at Another Employee for More Than 5 Seconds?

Yes, but if your parents didn't teach you it's impolite to stare at people it will sound ridiculous when well-mannered adults write a rule against it.
Taxes

Thanks to the New Tax Law There's Never Been a Better Time to Hire Your Kid

But please, don't put your six-year-old behind the wheel of a forklift, OK?
Starbucks

Starbucks Is Now Open for Loitering and It's a Terrible Business Decision

The chain is now allowing anyone to use their spaces, regardless of whether they purchase anything.
Amazon

Amazon Just Confirmed My Biggest Fear About Cloud Applications

Amazon just upped it's Prime membership 20 percent, because who's going to do anything about it? Tony Soprano would understand the market dynamic.
Ready for Anything

Is Kim Jong-un the World's Greatest Salesman?

Turns out that Kim - the "madman" - is teaching us all a few fundamentals about sales. Who knew?
Accountants

Your Taxes Are Done but Are You Getting Your Money's Worth From Your Accountant?

If all your accountant does is make sure you don't get audited by the IRS, it's time to find a better accountant.
Ready for Anything

How to Survive Your Next Software Sales Demo

It doesn't have to be a waste of time. Really.
Branding

Oh, Lord, Why Do We Even Need to Tell You This? Religion and Branding Don't Mix.

Two Canadian ice cream entrepreneurs playfully put "Jesus" in the shop name. Predictably, a lot of Christians aren't amused.
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