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Success Will Never Come to Entrepreneurs Who Do These 10 Things
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News and Articles About Brand Reputation
3 Steps for Excluding Counterfeit Goods and Protecting Your Brand
Retailers, whether online or brick-and-mortar, risk alienating customers if they don't make certain the products they sell are authentic.
Fighting Trolls, Spammers and Troublemakers Online
Handle sharp criticism and protect your brand's reputation in these four ways.
Does the Car You Drive Impact Your Career?
You drive performance. You drive results. You drive your business. But what does the vehicle you drive say about you?
The 7 Essential Steps to Monitoring Your Online Reputation
A simple step-by-step guide to staying on top of what's said about you and your company online.
Every Little Thing You Do Adds Up to Your Personal Brand
Are you the total package? Work to create the best version of you.
PR is the Star of Our Integrated Communications Universe
Painstaking cultivation of brand and reputation can be undone in a digital instant but a sound public relations plan will protect both while growing your business.
Brilliant or Burned: Why Managing Your Reputation is Crucial to Success
Whether you are a celebrity chef or an entrepreneur, you can not underestimate the importance of how you appear to the public.
Talk About an Open-Office Plan: Why These Two Companies Regularly Open Their Doors to the Public
Interior design studio dPop and brand consulting firm Sisarina say that inviting people to work and hang out in their workspaces is a win for everyone.
Apples to Apples: Steve Jobs vs. Tim Cook (Infographic)
A company is often defined by its leader. Here's a side-by-side comparison of what Apple looks like, both under the late Steve Jobs and current CEO Tim Cook.
Starting a Franchise Business
To Be or Not to Be a Franchisee: 3 Key Questions to Consider
Consider your personality and approach to business matters to determine if you're ready to start your own company or purchase a franchise.
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