Content marketing

News and Articles About Content marketing

Email Is a Relationship and a Conversation
Email Marketing

Email Is a Relationship and a Conversation

Here are three tips to get started.
Maria Elena Duron
How to Build an Outreach Strategy to Earn More Social Shares
Social Media

How to Build an Outreach Strategy to Earn More Social Shares

Here's a road map for planning for social success with your outreach strategy.
3 Ways to Meet the Endless Challenge of Coming Up With Great Content Ideas
Content

3 Ways to Meet the Endless Challenge of Coming Up With Great Content Ideas

To meet the incessant demand for content, read widely and don't be shy about asking your team for suggestions.
Pratik Dholakiya
Can Content Marketing Help Companies Reach Consumers When They're Young? (Infographic)
Content marketing

Can Content Marketing Help Companies Reach Consumers When They're Young? (Infographic)

NewsCred's survey discovered that millennials want to be addressed like the unique people that they are.
Michael Brenner
25 Lessons Growing Our Company Blog to 2 Million Visitors
Content marketing

25 Lessons Growing Our Company Blog to 2 Million Visitors

Creating great online 'content' is another avenue to help customers get the results they need.
Gregory Ciotti
6 Email-Marketing Techniques That Boost Click-Through Rates
Email Marketing

6 Email-Marketing Techniques That Boost Click-Through Rates

How you can entice your customers to click through while encouraging them to share information for a greater return on your advertising investment.
5 Ways to Increase the Odds of Your Content Going Viral
Viral Marketing

5 Ways to Increase the Odds of Your Content Going Viral

It's always a mystery why particular content catches fire but you can make it much likelier.
Kimanzi Constable
8 Commonly Misunderstood Words
Communication Strategies

8 Commonly Misunderstood Words

Be careful when you use words such as 'comprise,' 'averse' and 'imply.' They are often used incorrectly.
When It Comes to Communication, Less Is More. Period.
Marketing

When It Comes to Communication, Less Is More. Period.

Next time you write that blog or send that email blast, take a second to consider whether anyone you want to read those even cares.
Steve Tobak
For Native Advertising, The Best Is Yet to Come
Native Advertising

For Native Advertising, The Best Is Yet to Come

After examining the trajectory and possibility of native solutions, it is clear that native will help marketers win big in the new year.
Jon Salm
3 Great Choices for a Winning Content-Marketing Strategy
Content marketing

3 Great Choices for a Winning Content-Marketing Strategy

Social-media marketing is a long-term process that succeeds or fails based the fundamentals you build on.
Pratik Dholakiya
How to Experiment With Marketing Without Ruining Your Business
Marketing Strategies

How to Experiment With Marketing Without Ruining Your Business

This is not your grandmother's marketing world. Here are tips for how you can engage the potentially awesome techniques of modern marketing.
Neil Patel
3 Ways to Optimize Your Startup's Content Marketing
Content marketing

3 Ways to Optimize Your Startup's Content Marketing

The huge majority of new companies have little money for publicity but that is all the more reason to get your marketing right.
Pratik Dholakiya