Content Marketing

News and Articles About Content Marketing

7 Steps to Get Influencers to Share Your Content
Data-Driven Marketing

7 Steps to Get Influencers to Share Your Content

Get the sharing going by posting amazing content, commenting on blogs, asking others to share and more.
Aaron Agius
What's Better -- Building a Personal or Business Brand? Or Both?
Entrepreneur Network

What's Better -- Building a Personal or Business Brand? Or Both?

Content-marketing expert Salma Jafri helps you weigh the options of brand-building in this YouTube video.
Entrepreneur Network
6 Content Marketing Tips for Non-Sexy Industries
Data-Driven Marketing

6 Content Marketing Tips for Non-Sexy Industries

If you define your industry as 'boring,' here are some ways to spice up your marketing strategy and get noticed.
Samuel Edwards
Stay Ahead of the Competition With These 6 Content-Marketing Trends
Data-Driven Marketing

Stay Ahead of the Competition With These 6 Content-Marketing Trends

Vibrant new marketing tools such as automation, complex niches and artificial intelligence will help your business lead the pack.
Matthew Toren
4 Content Marketing Tips to Boost Your Personal Brand
Data-Driven Marketing

4 Content Marketing Tips to Boost Your Personal Brand

Here are a few simple techniques to use content marketing to boost your personal brand and extend your reach and visibility in the global online space.
Dan Schawbel
How Storytelling Helps Business Connect With Customers and Drive Growth
Data-Driven Marketing

How Storytelling Helps Business Connect With Customers and Drive Growth

Learn from the excellent recent campaigns from Always, Patagonia and Spanx.
Carol Barash
A Step-by-Step Guide to Writing a Content Marketing Strategy
Data-Driven Marketing

A Step-by-Step Guide to Writing a Content Marketing Strategy

We've scoured the Internet for content marketing strategy templates, tried a fe, and put together an approach to building your own content marketing plan
Jeffrey Kranz
The 5 Elements of Storytelling Every Entrepreneur Needs to Know
Data-Driven Marketing

The 5 Elements of Storytelling Every Entrepreneur Needs to Know

Being able to clearly and concisely share your brand will engage clients and customers in a new way.
Matthew Toren
7 Online Marketing Tools That Are Totally Worth the Investment
Data-Driven Marketing

7 Online Marketing Tools That Are Totally Worth the Investment

Consider this list your online marketing-tool cheat sheet.
Neil Patel
Destination Is the Difference Between Content and Content Marketing
Data-Driven Marketing

Destination Is the Difference Between Content and Content Marketing

In order to reach, engage and convert new customers, you have to create content people actually want -- and attract them to a content-marketing destination.
Michael Brenner
Is Good Taste Tanking Your Content-Development Strategy?
Data-Driven Marketing

Is Good Taste Tanking Your Content-Development Strategy?

By working with a writer, gaining companywide buy-in and tossing taste aside, you can be confident your blog will propel your business forward.
Scott Yates
6 Predictions for Content Marketing in 2016
Data-Driven Marketing

6 Predictions for Content Marketing in 2016

From Google+ not surviving to Facebook playing a bigger role in the elections, here are some predictions for next year.
Brian Honigman
Use Your Marketing Data to Fuel Your Ascent to Thought Leadership
Data-Driven Marketing

Use Your Marketing Data to Fuel Your Ascent to Thought Leadership

Establish your industry expertise by distilling into writing your understanding of the data you're routinely collecting anyway and sharing it publicly.
Kelsey Meyer
4 Content-Marketing Methods to Stay Above Your Competition
Data-Driven Marketing

4 Content-Marketing Methods to Stay Above Your Competition

It's important to come prepared with the right ammunition.
Yoav Vilner