Cara Sloman

Cara Sloman

Entrepreneur Leadership Network Writer
executive vice president at Nadel Phelan, Inc.

Ms. Sloman has helped shape Nadel Phelan's brand, services and reputation for quality and results. Responsible for client strategy, Ms. Sloman has worked with market leaders to set industry agenda, establish thought leadership, build new categories, launch companies and navigate PR obstacles.

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Key Strategies for Marketing New Versus Existing Products

When it comes to crafting a message and communicating it to the market, one size doesn't fit all. Your PR and marketing will differ depending on your product's age.

3 Things Marketers Can Learn From the Media

The pandemic's impact has instilled changes in the approach to customer and prospect engagement.

Why Customer Champions Need to Be a Part of Your Marketing Strategy

Building trust and credibility is essential when engaging with prospects.

3 Keys to a Highly-Effective Content Marketing Strategy

Zero in on these three areas of content marketing to boost engagement with customers and prospects.

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