Andrea Olson

Andrea Olson

Entrepreneur Leadership Network Writer
CEO of Pragmadik

About Andrea Olson

Andrea Olson is a strategist, speaker, author and customer-centricity expert and has served as an outside consultant for EY and McKinsey. She is a visiting lecturer at the University of Iowa’s Tippie College of Business, a TEDx presenter and TEDx speaker coach.

More From Andrea Olson

Marketing

Why Positioning Is More Important Than Ever

Positioning has become a lost art in recent years. Brought to the forefront back in 2001, this approach to differentiation is in desperate need of a comeback.

Why CEOs Need to Take an Innovation Sabbatical

Immersing yourself in another company could spark new ideas for your own. Here's how to get started.