Andrea Olson

Entrepreneur Leadership Network® VIP
CEO of Pragmadik

Andrea Olson is a strategist, speaker, author and customer-centricity expert and has served as an outside consultant for EY and McKinsey. She is a visiting lecturer at the University of Iowa’s Tippie College of Business, a TEDx presenter and a TEDx speaker coach.

Latest

Business Ideas

4 Keys to an Unforgettable Customer Experience

Exceptional service goes beyond superficial platitudes and basic hospitality.

Marketing

Why Problems Are More Powerful Than Products

Companies spend big budgets on promoting products, but sales come from focusing on what really drives decisions.

Business Plans

4 Ways To Define Winning That Will Transform Your Business

Organizations can't succeed if they don't know what success means

Growing a Business

4 Ways to Avoid the Formula Trap

In business, we rely on formulas to guarantee future success. However, formulas have flaws.

Growing a Business

What Stops Organizational Change From Sticking, And How to Change That

Change consistently breeds organizational anxiety. Instead of fighting this resistance, you need to learn how to embrace it.

Leadership

Why Working Managers Don't Work

Working managers often have to roll up their sleeves and pitch in to get the work done. However, this behavior doesn't actually help productivity or organizational growth.

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