Crowdfunding

For This Cat Cafe, Crowdfunding With Kickstarter 'Was Never About the Money'
Crowdfunding

For This Cat Cafe, Crowdfunding With Kickstarter 'Was Never About the Money'

The co-founders of Meow Parlour raised three times as much cash as they set out to raise with a Kickstarter campaign. But that wasn't the best part of their crowdfunding success.
Catherine Clifford
Create Side-Hustle Income by Teaching What You Already Know
Education

Create Side-Hustle Income by Teaching What You Already Know

Do you aspire to earn more than your current salary? It can be easier than you think. Share your wisdom in a course.
Meiko Patton
Ecommerce Giant Amazon Wants to Woo the Inventor Entrepreneurs
Amazon

Ecommerce Giant Amazon Wants to Woo the Inventor Entrepreneurs

The Seattle-based tech company is hiring to build an 'end-to-end platform for startups.'
Catherine Clifford
Top 4 Crowdfunding Developments and Predictions for Asia in 2015
Asia

Top 4 Crowdfunding Developments and Predictions for Asia in 2015

The new year has arrived and for those looking to get into Asia's crowdfunding market, here are our predictions.
David Drake
Indiegogo Launches Commerce Option for Successful Crowdfunding Campaign Owners
Crowdfunding

Indiegogo Launches Commerce Option for Successful Crowdfunding Campaign Owners

The InDemand 'forever funding' program gives entrepreneurs a way to grow their business from their crowdfunding campaign website.
Catherine Clifford
The Year in Startup Funding (Infographic)
Startup Funding

The Year in Startup Funding (Infographic)

A snapshot of how entrepreneurs found funding for their companies in 2014 and which industries attracted the most dollars.
Carly Okyle
6 Potato Salad-Tested Crowdfunding Tricks That Work
Crowdfunding

6 Potato Salad-Tested Crowdfunding Tricks That Work

You may think it's silly that people gave money to someone to create a side dish, but there are reasons for that.
Hellen Barbara
Forget Cat Cafes, It's Time for a Coffee Joint for Dogs
Dogs

Forget Cat Cafes, It's Time for a Coffee Joint for Dogs

A new Indiegogo campaign is attempting to open America's first dog café in Los Angeles.
Kate Taylor
Meet Dash and Dot, Robot Toys That Teach Kids How to Code
Robots

Meet Dash and Dot, Robot Toys That Teach Kids How to Code

A crowdfunding success story, Wonder Workshop makes robots that teach coding lessons through music, mazes, paths and puzzles.
Nina Zipkin
How Venture Capital and Crowdfunding Can Be Mutually Beneficial
Money

How Venture Capital and Crowdfunding Can Be Mutually Beneficial

V.C. and crowdfunding each have a place in the entrepreneurial landscape.
Crowdfunding for Life Events, Medical Emergencies Is Now Free on Indiegogo
Crowdfunding

Crowdfunding for Life Events, Medical Emergencies Is Now Free on Indiegogo

The San Francisco-based crowdfunding platform says that it will not collect commission when individuals are raising money for medical emergencies, memorials and other life events.
Catherine Clifford
Richard Branson on How to Raise Money When You're Just Starting Out
Raising Capital

Richard Branson on How to Raise Money When You're Just Starting Out

There are other options besides big time investors.
Richard Branson
Mensch on a Bench: How This Toy Went from Kickstarter to 'Shark Tank' in Two Years
Shark Tank

Mensch on a Bench: How This Toy Went from Kickstarter to 'Shark Tank' in Two Years

Inspired by his son's 'elf envy,' the Mensch on a Bench creator Neal Hoffman is taking the toy landscape by storm – and is hoping to do the same with the 'sharks.'
Nina Zipkin
How Doing the Simple Startup Math Helps Avoid Overwhelm
Starting a Business

How Doing the Simple Startup Math Helps Avoid Overwhelm

Getting a handle on your basic numbers makes goals less abstract and keeps perspective on your progress.
Nathan Resnick

Crowdfunding is the process of raising money to fund what is typically a project or business venture through many donors using an online platform, such as Kickstarter, Indiegogo and Crowdfunder. The fundraising window is usually finite -- 90 days, for instance -- and the fees and rules vary across platforms.

How to: Crowdfunding is typically done through an online platform that allows the fundraiser to set up a public campaign for accepting donations. The campaign will advertise details such as the nature of the project or venture, the amount of money the company is hoping to raise and the campaign’s fundraising deadline. People can donate a specified amount through the fundraising campaign’s website and often receive some sort of acknowledgement or reward in return for their donation.         

Applications of crowdfunding: This can range from charitable and educational projects to creative projects -- like funding films -- as well as supporting scalable businesses. Crowdfunding platforms each tend to cater to specific categories, such as Kickstarter which focuses on creative projects or Crowdfunder, an equity-based platform which is used for businesses looking to raise investment capital.    

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