Facebook advertising

News and Articles About Facebook advertising

New Feature Lets Customers Make Dinner Reservations From Facebook's Mobile Pages

Integration with OpenTable puts reservations at 20,000 restaurants at users' fingertips.
Facebook Courts Small Businesses to Drive Mobile Ad Revenue

Facebook Courts Small Businesses to Drive Mobile Ad Revenue

Facebook's second-quarter earnings showed impressive revenue growth, boosted by small businesses.
Facebook Updates Ad Manager for Real-Time Analytics

Facebook Updates Ad Manager for Real-Time Analytics

Customizable reports and actionable reporting should help advertisers more fluidly optimize their campaigns.
Report: Facebook Wants to Become Your Mobile News Reader

Report: Facebook Wants to Become Your Mobile News Reader

The social-media giant reportedly has been working on a project, called 'Reader' internally, which will display your news feed in a new visual layout designed for mobile.
Facebook to Simplify and Consolidate Its Ad Options

Facebook to Simplify and Consolidate Its Ad Options

Facebook's new plans for advertising, Twitter's Vine app for Android, the value of geo-targeted tweets and more social-media news.
Facebook Expands Advertising Options With New 'Partner Categories'

Facebook Expands Advertising Options With New 'Partner Categories'

Collecting user behavioral data from digital marketers, the social networking giant allows advertisers to target more specific audiences.
4 Tips for Using Facebook's Redesigned News Feed

4 Tips for Using Facebook's Redesigned News Feed

The new design focuses on larger images and emphasizing content from friends and brands people like.
3 Ways Facebook's 'Conversion Measurement' Can Help Improve Your Ad Strategy

3 Ways Facebook's 'Conversion Measurement' Can Help Improve Your Ad Strategy

How you can better track and target your advertising campaigns, while also reducing your costs.
Facebook's Earnings: Mobile Ads Drive Serious Revenue

Facebook's Earnings: Mobile Ads Drive Serious Revenue

How Facebook grows its mobile revenue, Foursquare's new app for local businesses, Super Bowl advertisers embrace YouTube and more social-media news.
What You Need To Know About Facebook Mobile Ads

What You Need To Know About Facebook Mobile Ads

Getting to know the 'Power Editor' tool, plus four ways to get your ad into mobile news feeds.
3 Alternatives to Using Google Adwords

3 Alternatives to Using Google Adwords

A look at other advertising platforms that can boost your brand exposure online.
Why a 12-Year-Old Launched His Own Social Network

Why a 12-Year-Old Launched His Own Social Network

Grom Social is a network for kids, Facebook's more lucrative Hacker Cup, a Pinterest for cats and more.
New Facebook Rules Limit Use of Text on Images

New Facebook Rules Limit Use of Text on Images

Three tips for maximizing your brand's exposure while staying compliant with the network's new policies.
10 Quick Steps to Creating a Facebook Ad Campaign

10 Quick Steps to Creating a Facebook Ad Campaign

A step-by-step look at how to start advertising on the big social network.
How to Get Started With Facebook Offers

How to Get Started With Facebook Offers

Here are five ways to make the most of Facebook's latest advertising opportunity for businesses.
Facebook Advertising: The Fundamentals for Small-Business Owners

Facebook Advertising: The Fundamentals for Small-Business Owners

Before you kick off your campaign, learn the basics of advertising on the social network.
Sheryl Sandberg's Pitch: Facebook Is the Future of Selling Online

Sheryl Sandberg's Pitch: Facebook Is the Future of Selling Online

Companies large and small can benefit from 'real, authentic' interactions on the world's largest social network.
How Facebook Tools Can Revitalize Ad Campaigns

How Facebook Tools Can Revitalize Ad Campaigns

Tips to throw an event, announce a party or simply query your customers, all from your fan page.
How to Convert Facebook Fans Into Paying Customers

How to Convert Facebook Fans Into Paying Customers

Nurture your fans on Facebook and market to them through email.
5 Ways to Transform Facebook Page Apps into Free Advertisements

5 Ways to Transform Facebook Page Apps into Free Advertisements

Learn how to use Facebook's redesign to get your customer's attention.
Is Your Website Ready for Facebook Advertising?

Is Your Website Ready for Facebook Advertising?

A well-designed landing page is critical to building customer relationships.
3 Strategies for Using Facebook's Promoted Posts

3 Strategies for Using Facebook's Promoted Posts

This new feature may boost your reach and sales. Just be sure to monitor the return on your investment.
Facebook Exchange Ads Could Raise Even More Privacy Concerns

Facebook Exchange Ads Could Raise Even More Privacy Concerns

Facebook's latest ad program allows businesses to retarget their website visitors on Facebook.
How to Make Facebook Ads Work for You

How to Make Facebook Ads Work for You

A look at three proven advertising models for increasing your page 'Likes' and fan engagement.
Facebook May Have Finally Nailed Local Offers

Facebook May Have Finally Nailed Local Offers

In beta testing Offers and acquiring the assets of customer-loyalty application Tagtile, Facebook has opened the floodgates for businesses to market to their fans.

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Ultimate Guide to Facebook Advertising
Ultimate Guide to Facebook Advertising
By Perry Marshall and Thomas Meloche
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