Facebook advertising

News and Articles About Facebook advertising

How the Three-Layer Facebook Advertising Funnel Can Get You New Customers
Facebook advertising

How the Three-Layer Facebook Advertising Funnel Can Get You New Customers

Make Facebook work for you with this three-layer approach. Bonus: budget suggestion included.
Perry Marshall, Keith Krance, and Thomas Meloche
What's Missing From Your Facebook Ad Strategy
Facebook advertising

What's Missing From Your Facebook Ad Strategy

Mimic real-world social etiquette in Facebook ad campaigns, says the author of 'Ultimate Guide to Facebook Advertising.'
Tanya Benedicto Klich
Use Ingenuity to Start a Business: Weekly Tips Roundup
Weekly Tips Roundup

Use Ingenuity to Start a Business: Weekly Tips Roundup

Start your week with these top tricks and tips from Entrepreneur's online contributors.
Tanya Benedicto Klich
The 4 Qualities of Businesses That Should Advertise on Facebook
Facebook advertising

The 4 Qualities of Businesses That Should Advertise on Facebook

While every business can advertise on Facebook, not every business should. Find out what makes Facebook ads a good choice for your company.
Perry Marshall, Keith Krance, and Thomas Meloche
Want to Advertise on Facebook? Ask Yourself the 'Coffee-Shop Question' First.
Facebook advertising

Want to Advertise on Facebook? Ask Yourself the 'Coffee-Shop Question' First.

Plus take a helpful quiz to determine if your business might benefit from ads on the social network.
Tanya Benedicto Klich
Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers
Facebook

Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers

Oh, the places Facebook knows your customers go! And live.
Kim Lachance Shandrow
3 Affordable Marketing Alternatives for Businesses That No Longer Like Facebook
Social Media Marketing

3 Affordable Marketing Alternatives for Businesses That No Longer Like Facebook

Small businesses skeptical of paying for costly social media marketing have options both old school and cutting edge.
David Goldin
Spreading the News? Avoid Paying the Dues.
Advertising

Spreading the News? Avoid Paying the Dues.

Concerned about spam and unwanted ads as a result of web browsing and email? Here's what to do.
Edith G. Tolchin
10 Tips for Mastering Facebook
Facebook Marketing

10 Tips for Mastering Facebook

Get the most out of your time and money on the social network with these important pieces of advice.
Jason Fell
Finding Customers Fast and the 80/20 Rule of Sales
Advertising Strategies

Finding Customers Fast and the 80/20 Rule of Sales

It's all about knowing where your best customers are and which tools you can use to find them, according to sales expert Perry Marshall.
Jason Fell
Facebook Lets Users Determine the Ads They Want to See
Privacy concerns

Facebook Lets Users Determine the Ads They Want to See

The social giant is letting users modify their ad profiles while also gaining more information about them.
Nina Zipkin
Facebook Explains Why Organic Reach Is Dying
Facebook Marketing

Facebook Explains Why Organic Reach Is Dying

It's not about making more money, it's about creating a better user experience, the company said in a blog post.
Laura Entis
Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.
Social Media Marketing

Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.

New finding show that picture posts are four times more likely to provide warm and fuzzy feeling compared to text posts.
Laura Entis
5 Keys To Making Your Business Thrive on Facebook
Facebook Marketing

5 Keys To Making Your Business Thrive on Facebook

Making Facebook work for your business is mostly a matter of experimenting diligently.
Alejandro Russo