Finding Customers

News and Articles About Finding Customers

The Best Way to Market a Niche Company

To get the word out about a specialty business, entrepreneurs need to understand their audience and then get to the places where they get their information.

18 Resources to Help You Become Amazing at Acquiring New Customers

An effective user acquisition strategy is the holy grail for launching any new product or company. Here are the tools you'll need to do it right.

3 Ways to Make an Offer Your Prospects Can't Refuse

By playing up certain things in your direct mail, you will increase the chances of customers making a purchase.

Turn Prospects Into Customers With These 8 Tips

Your website won't always hook potential clients. Sometimes, you'll need to jump in to assist and get them to bite.

4 Steps to Identifying -- and Engaging – Your Core Customers

For a startup to succeed, it is imperative that an entrepreneur establishes criteria for customer selection. Done correctly, it can provide a scalable sales model, focus resources and establish an ongoing process to deal with change.

Sleepwalking Through Sales -- How Vendors Are Ignoring Buyers' Intelligence

Businesses need to respect today's informed customers.

The Top 5 Errors Made by Money-Losing Ecommerce Sites

Success is never guaranteed in online marketing but avoiding these common errors makes it much likelier.

5 Easy Tweaks You Can Make to Consistently Land New Customers

People visit your website looking for what you offer. Making them feel welcome is step one to earning loyal new customers.

10 Ways to Quickly Generate Leads

Customers are the life blood of any business. Here are a few tactics that will help companies generate leads without breaking the bank.

Two Simple Steps to Win Clients Your First Week in Business

Execute these low-cost strategies to get your business off the ground immediately.

How to Win Clients Your First Week in Business

Businesses take time to build, but there are a few tricks to snagging key clients quickly and getting your company off the ground immediately.

The Web Is a Content War. Here's How to Win. (Infographic)

A look at the relative effectiveness of videos, blog posts, infographics, case studies and other online storytelling tools.

6 Not-So-Obvious Places to Find Your Target Market

Your ideal customers are out there waiting for you. Here's how to find them.

Drive Sales With a Website That's Adapted for an Evolving Online Space

Develop a winning web strategy with these six suggestions that should pull in more customers.

Don't Just Have Social-Media Conversations, Design Them

Consider these four elements as you plan your strategy to engage with potential customers.

Hook New Customers With an Online 'Hopeful Greeting'

To get ahead of the competition, your attention should be focused on making a great first impression, then building positive reviews and testimonials.

How to Increase Your Customer Referrals

Referrals from satisfied customers are the lifeblood of many business. Try these smart strategies to increase your word-of-mouth marketing.

Build Your Email List With Distraction-Free Landing Pages and 3 Other Techniques

Email beats out social media for gaining customers, and more people are expected to have addresses in the next few years.

How to Grow Your Daily Deals Site Customer Base

Attracting customers is critical to the success of your online coupon or daily deal website. Here's how to attract traffic and build a following.

Boost Downloads With These 5 App Store Optimization Hacks

If you want to increase your chances of gaining users and having a better store ranking, implement these tricks now.

Test Your Idea With These Simple and Inexpensive Steps

Before you spend big money on bringing your product to market, make sure there is actually a market for your product.

Finding Customers Fast and the 80/20 Rule of Sales

It's all about knowing where your best customers are and which tools you can use to find them, according to sales expert Perry Marshall.

'Rack the Shotgun': Using the 80/20 Rule to Identify Your Best Customers

In this video, sales expert Perry Marshall uses a colorful story to explain how the 80/20 rule applies to zeroing in on the customers who are most profitable to your business.

10 Tips for Mastering LinkedIn

Don’t be intimidated. These suggestions can help you use LinkedIn to its fullest potential for your business.
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