News and Articles About Marketing mistakes

The Generic Email Newsletter Needs to Die
Marketing

The Generic Email Newsletter Needs to Die

The old marketing methods no longer work. It's time to rethink your strategy.
Brian Barquilla
4 Ways to Tell If Your Personal Brand Is in Danger
Marketing

4 Ways to Tell If Your Personal Brand Is in Danger

Even the greatest influencers have experienced problems with their brand at at one point or another. Here's how you can tell if yours is about to hit a snag.
Heather R. Huhman
7 Myths of Email Marketing (Infographic)
Marketing

7 Myths of Email Marketing (Infographic)

Before you plan your next email campaign, don't fall for these common falsehoods.
Kristin Piombino
3 Ways You Might Be Screwing Up Your LinkedIn Profile and How to Avoid Them
Marketing

3 Ways You Might Be Screwing Up Your LinkedIn Profile and How to Avoid Them

Skip these first-impression shattering no-no's and craft a kickass LinkedIn profile instead.
Kim Lachance Shandrow
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7 Marketing Truths Every Business Leader Should Know
Growth Strategies

7 Marketing Truths Every Business Leader Should Know

"Marketing is too important to be left to the marketing department." Hewlett-Packard co-founder David Packard said that. He was right.
Steve Tobak
This Is Why Social Media and Drinking Alcohol Don't Mix (Infographic)
Marketing

This Is Why Social Media and Drinking Alcohol Don't Mix (Infographic)

What might happen if you find yourself posting to your accounts while knocking back a few. It's not pretty.
Kevin Allen
3 Scary Email Marketing Mistakes to Avoid
Marketing

3 Scary Email Marketing Mistakes to Avoid

On Halloween and beyond, avert spooking potential customers by steering clear of these ghoulish gaffes.
Kim Lachance Shandrow
Social Media Etiquette: 5 Questions to Ask Before Posting About the News
Marketing

Social Media Etiquette: 5 Questions to Ask Before Posting About the News

When a disaster happens or as the anniversary of a catastrophe approaches, it may seem like commenting is the right thing to do. Sometimes, silence is best.
3 Annoying Social-Media Mistakes Businesses Need to Avoid
Marketing

3 Annoying Social-Media Mistakes Businesses Need to Avoid

A look at the most vexing social media no-nos and why you should just skip them.
Kim Lachance Shandrow
5 Ways Social Media Can Destroy Your Business
Marketing

5 Ways Social Media Can Destroy Your Business

Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.
Eric Siu
8 Steps to Planning for a Social-Media Crisis (Infographic)
Marketing

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.
Kevin Allen
Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt
Marketing

Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt

In marketing, companies generally aim to provide a service and add value -- not pull a prank on their customers.
Jason Fell
Could Rolling Stone's Boston Bomber Cover Be a Smart Marketing Move?
Marketing

Could Rolling Stone's Boston Bomber Cover Be a Smart Marketing Move?

For better or worse, controversy can draw attention to your brand.
Jason Fell
Lessons from Paula Deen: How What You Say Can Damage Your Brand
Marketing

Lessons from Paula Deen: How What You Say Can Damage Your Brand

The celebrity chef's recent behavior is a prime example of how an entrepreneur can destroy their brand. Here are lessons every entrepreneur should remember.
Jim Joseph